Best SEO Analytics Software in 2026
Updated
In short: Netpeak Spider is ranked #1 of 35 as of 4 October 2026, ahead of Screaming Frog SEO Spider and Ahrefs. The best-ranked option with a free plan is Screaming Frog SEO Spider. The lowest first paid tier on this page is Click Insights at $12/mo.
For work that spans search positions, competing sites and technical issues, SEO analytics software brings several kinds of measurement together. Compare backlink and competitor analysis with rank tracking and search engine coverage, then check technical site audits for the site-health work you need. Project limits and tracked keyword limits help you gauge plan capacity, while free-plan availability and paid-from pricing provide cost context. Netpeak Spider and Screaming Frog SEO Spider appear among the named options, alongside Ahrefs, Semrush and Moz Pro. Weigh these listed features and limits against the data you want to follow and the number of projects or keywords you need to manage.
35 SEO analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
35ranked
6free plans on this page
$12/molowest paid tier
4 Oct 2026last checked
Input list SEO Analytics Software 25 channels on this page · 85 of 200 spec lines stated by the makers
Ch Tool Free planPaid fromRank trackingTechnical site auditsBacklink analysisCompetitor analysisTracked keyword limitProject limit Spec sheet Score
01 Netpeak Spider Free planYesPaid fromnot statedRank trackingnot statedTechnical site auditsnot statedBacklink analysisnot statedCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 1/8spec lines stated 7.4
02 Screaming Frog SEO Spider Free planYesPaid fromnot statedRank trackingnot statedTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 2/8spec lines stated 7.2
03 Ahrefs Free planYesPaid from$29/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 7.1
04 Semrush Free planYesPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.9
05 Click Insights Free planNoPaid from$12/moRank trackingYesTechnical site auditsYesBacklink analysisYesCompetitor analysisYesTracked keyword limit100 keywordsProject limit5 projects 8/8spec lines stated 6.8
06 Moz Pro Free planNoPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.8
07 SiteGuru Free planYesPaid from$49/moRank trackingYesTechnical site auditsYesBacklink analysisYesCompetitor analysisYesTracked keyword limit2,500 keywordsProject limitnot stated 7/8spec lines stated 6.8
08 SISTRIX Free planNoPaid fromnot statedRank trackingYesTechnical site auditsYesBacklink analysisYesCompetitor analysisYesTracked keyword limitnot statedProject limit3 projects 6/8spec lines stated 6.7
09 SpyFu Free planYesPaid from$29/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 6.7
10 JetOctopus Free planNoPaid fromnot statedRank trackingnot statedTechnical site auditsnot statedBacklink analysisnot statedCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 1/8spec lines stated 6.6
11 Mangools Free planYesPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.5
12 SEO PowerSuite Free planYesPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.5
13 Sitebulb Free planNoPaid fromnot statedRank trackingnot statedTechnical site auditsnot statedBacklink analysisNoCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 2/8spec lines stated 6.3
14 ProRankTracker Free planNoPaid from$99/moRank trackingYesTechnical site auditsnot statedBacklink analysisnot statedCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.2
15 Serpstat Free planYesPaid from$50/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 6.2
16 Seobility Free planYesPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.1
17 Botify Free plannot statedPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisnot statedCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 1/8spec lines stated 6.0
18 LinkResearchTools Free planNoPaid from$599/moRank trackingNoTechnical site auditsnot statedBacklink analysisYesCompetitor analysisYesTracked keyword limitnot statedProject limitnot stated 5/8spec lines stated 6.0
19 Majestic Free planYesPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 6.0
20 seoClarity Free planNoPaid from$2,500/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 6.0
21 Advanced Web Ranking Free planNoPaid from$139/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 5.9
22 Nightwatch Free planNoPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 3/8spec lines stated 5.9
23 Oncrawl Free plannot statedPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 2/8spec lines stated 5.9
24 SE Ranking Free planNoPaid from$103.2/moRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 4/8spec lines stated 5.9
25 WooRank Free plannot statedPaid fromnot statedRank trackingYesTechnical site auditsnot statedBacklink analysisYesCompetitor analysisnot statedTracked keyword limitnot statedProject limitnot stated 2/8spec lines stated 5.9
Compare all 25 in a table
| # | Tool | Score | Free plan | From | Free plan | Paid from | Rank tracking | Technical site audits |
|---|---|---|---|---|---|---|---|---|
| 1 | Netpeak Spider | 7.4 | Free plan | — | Yes | — | — | — |
| 2 | Screaming Frog SEO Spider | 7.2 | Free plan | — | Yes | — | — | — |
| 3 | Ahrefs | 7.1 | Free plan | $29/mo | Yes | 29 /mo | Yes | — |
| 4 | Semrush | 6.9 | Free plan | — | Yes | — | Yes | — |
| 5 | Click Insights | 6.8 | No | $12/mo | No | 12 /mo | Yes | Yes |
| 6 | Moz Pro | 6.8 | No | $49/mo | No | — | Yes | — |
| 7 | SiteGuru | 6.8 | No | $49/mo | Yes | 49 /mo | Yes | Yes |
| 8 | SISTRIX | 6.7 | No | €119/mo | No | — | Yes | Yes |
| 9 | SpyFu | 6.7 | No | $29/mo | Yes | 29 /mo | Yes | — |
| 10 | JetOctopus | 6.6 | No | — | No | — | — | — |
| 11 | Mangools | 6.5 | Free plan | Free | Yes | — | Yes | — |
| 12 | SEO PowerSuite | 6.5 | Free plan | $29.08/mo | Yes | — | Yes | — |
| 13 | Sitebulb | 6.3 | No | — | No | — | — | — |
| 14 | ProRankTracker | 6.2 | No | $99/mo | No | 99 /mo | Yes | — |
| 15 | Serpstat | 6.2 | No | $50/mo | Yes | 50 /mo | Yes | — |
| 16 | Seobility | 6.1 | No | — | Yes | — | Yes | — |
| 17 | Botify | 6.0 | No | — | — | — | Yes | — |
| 18 | LinkResearchTools | 6.0 | No | $599/mo | No | 599 /mo | No | — |
| 19 | Majestic | 6.0 | No | — | Yes | — | Yes | — |
| 20 | seoClarity | 6.0 | No | — | No | 2,500 /mo | Yes | — |
| 21 | Advanced Web Ranking | 5.9 | No | $139/mo | No | 139 /mo | Yes | — |
| 22 | Nightwatch | 5.9 | No | €79/mo | No | — | Yes | — |
| 23 | Oncrawl | 5.9 | No | — | — | — | Yes | — |
| 24 | SE Ranking | 5.9 | No | $129/mo | No | 103.2 /mo | Yes | — |
| 25 | WooRank | 5.9 | No | — | — | — | Yes | — |
Is your tool on this list?
Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.
Questions about this list
Which SEO analytics software is ranked first on Specifiction?
Netpeak Spider is ranked #1 of 35 with a score of 7.4. Screaming Frog SEO Spider is second and Ahrefs third.
How many of these have a free plan?
6 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Click Insights has the lowest first paid tier we found: $12/mo.
How is this list ranked?
Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing. Paid placements never change a rank.
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