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SPECIFICTION
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WooRank

woorank.com

From $69.99/mo Free trial WebAPIBrowser extension
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Spec score 8.8 #17 of 245 in SEO tools

What it is

WooRank is a digital marketing and SEO platform for agencies, business owners, and marketing professionals. It combines site audits, keyword research, rank tracking, backlink analysis, competitor research, and weekly keyword updates. Audits identify issues affecting organic search rankings and provide local and international SEO guidance. Agency tools create customizable, white-label PDF reports for prospects; sales plans add lead generation and API access with plan-based Review Generation limits. WooRank is available on the web, through a REST API, and as browser extensions. The API returns website information as JSON, requires an API key, and has a default limit of 1,000 calls per hour per key. A Zapier integration can capture leads, generate Reviews, send reports, and add lead data to a CRM. The Platinum plan includes DataBravo, which WooRank says indexes more than 50 million websites. A free Chrome and Firefox extension provides basic SEO health checks and scores. Silver costs $69.99 a month; Gold costs $99.99 a month.

Spec sheet

Purpose
WooRank describes itself as an all-in-one digital marketing solution for agencies, business owners, and marketing professionals.Read 9 Oct 2026 · woorank.com
Audience
WooRank identifies agencies, business owners, marketing professionals, marketing teams, sales teams, and developers among the audiences it serves.Read 9 Oct 2026 · woorank.com
Free plan
YesRead 23 Sep 2026 · woorank.com
Trial
WooRank offers a three-day free trial that includes Reviews, Projects, Keyword Tool, and Site Crawl, with a limit on instant Review generations.Read 9 Oct 2026 · help.woorank.com
API
WooRank’s API returns website information as JSON through a REST API and requires an API key in the request header.Read 9 Oct 2026 · apidocs.woorank.com
Integrations
WooRank describes a Zapier integration that can capture leads, generate Reviews, send reports, and add lead information to a CRM.Read 9 Oct 2026 · woorank.com
Headquarters
Bridgeline’s 2021 acquisition announcement says WooRank was headquartered in Brussels, Belgium.Read 9 Oct 2026 · bridgeline.com
Founded
2010Read 28 Sep 2026 · woorank.com
API access
YesRead 23 Sep 2026 · woorank.com
API limit
The API documentation states a default rate limit of 1,000 calls per hour per API key.Read 9 Oct 2026 · apidocs.woorank.com
Backlink analysis
YesRead 23 Sep 2026 · woorank.com
Company history
Bridgeline’s WooRank product page lists WooRank as started in 2010.Read 9 Oct 2026 · bridgeline.com
Competitor research
YesRead 23 Sep 2026 · woorank.com
DataBravo
The Platinum plan includes access to DataBravo, which WooRank says indexes more than 50 million websites.Read 9 Oct 2026 · woorank.com
Free extension
WooRank offers a free browser extension for basic SEO health checks and scores, with Chrome and Firefox add-ons linked from its site.Read 9 Oct 2026 · woorank.com
Keyword research
YesRead 23 Sep 2026 · woorank.com
Keyword tracking
WooRank offers keyword tracking with weekly updates to track changes in a website’s online presence.Read 9 Oct 2026 · woorank.com
Lead generation
WooRank’s sales plans include lead generation and API access, with monthly review generation limits varying by plan.Read 9 Oct 2026 · woorank.com
Rank tracking
YesRead 23 Sep 2026 · woorank.com
Sales reports
Its agency sales tools provide customizable, white-label PDF reports for prospects.Read 9 Oct 2026 · woorank.com
SEO audits
WooRank analyzes websites for issues affecting organic search rankings and provides guidance for local and international SEO.Read 9 Oct 2026 · woorank.com
Site audit
YesRead 23 Sep 2026 · woorank.com
Tracked keywords
50Read 23 Sep 2026 · woorank.com

Plans and prices

Silver $69.99 a month 100 Review Generations per month · 1 user · Unlimited Reviews and PDF downloads subject to Fair Use Policy Read 9 Oct 2026 · woorank.com
Gold $99.99 a month 500 Review Generations per month · 1 user · Unlimited Reviews and PDF downloads subject to Fair Use Policy Read 9 Oct 2026 · woorank.com
Platinum Priced on request Custom Review Generations and team access · Unlimited Reviews and PDF downloads subject to Fair Use Policy Read 9 Oct 2026 · woorank.com

Every WooRank plan and price →

Strong points and limits

Strong points

  • Site audits with local and international guidance
  • Weekly keyword tracking updates
  • White-label PDF sales reports
  • REST API and Zapier integration
  • Free Chrome and Firefox extension

Limits

  • API limited to 1,000 calls per hour per key
  • Tracked keywords listed at 50
  • Three-day trial limits instant Review generations
  • Platinum pricing is custom

Who it suits

WooRank suits agencies, marketing teams, business owners, sales teams, marketing professionals, and developers. It is useful for organizations combining SEO analysis with reporting, lead generation, and API workflows.

Verdict

WooRank combines core SEO analysis with agency reporting, lead tools, integrations, and developer access. A free plan and three-day trial offer limited entry, while paid plans differ in users and Review Generation allowances.

Where Specifiction places it

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