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PostTap

posttap.com

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Spec score 8.3 #6 of 27 in Affiliate Link Management Software

What it is

PostTap for Creators helps creators organize Amazon links and content to support revenue from Amazon Associates. Users can discover products, create links, and customize shortlinks for Amazon products. A link opens in the Amazon app if installed; otherwise it redirects to the destination on the web. On desktop, PostTap detects browsing and sends visitors directly to Amazon. The Reports tab displays link click data, while PostTap directs users to Amazon Associates for more in-depth analytics. Links can be used on Instagram, Facebook, YouTube, Pinterest, WhatsApp, Messenger, LinkedIn, and TikTok. Users can enter any Amazon link created properly with Amazon linking tools, and PostTap shortlinks do not expire. The cloud-based service is available on Android, iOS, and the web, with no installation or technical development required to get started. The Free plan is listed at free, with no fee to creators at this time; other pricing is available on request. PostTap is a product by Button, Inc. Button says it uses firewalls, SSL/TLS encryption, and physical access controls to safeguard information.

Spec sheet

What it does
PostTap is a cloud service that creates Amazon affiliate shortlinks, routes users to the Amazon app or web, and helps creators improve conversion revenue.Read 15 Oct 2026 · posttap.com
Purpose
PostTap helps creators optimize Amazon traffic, links, and content to earn more revenue.Read 7 Oct 2026 · posttap.com
Security
Button says it uses firewalls, SSL/TLS encryption, and physical access controls to safeguard information.Read 7 Oct 2026 · usebutton.com
Privacy
Button's privacy policy says clients must not send credit card information, passwords, or other sensitive information through the platform.Read 7 Oct 2026 · usebutton.com
Support
PostTap's help center provides a collection of 17 featured FAQ articles.Read 7 Oct 2026 · intercom.help
Headquarters
New York City, New York, United StatesRead 28 Sep 2026 · posttap.com
Founded
2014Read 28 Sep 2026 · posttap.com
Maker
The help center identifies PostTap as a product by Button, Inc.Read 7 Oct 2026 · intercom.help
Amazon link eligibility
Users can input any Amazon link if it was created properly using Amazon linking tools.Read 7 Oct 2026 · intercom.help
Analytics
The product provides real-time link-performance monitoring and identifies high-performing content.Read 15 Oct 2026 · posttap.com
Apple compatibility
The App Store listing requires iOS 17.2 or later and lists Mac support only for macOS 14.2 or later on Apple silicon.Read 15 Oct 2026 · apps.apple.com
Attribution window
PostTap says its links do not change existing Amazon Associates referral, attribution, or cookie windows.Read 15 Oct 2026 · intercom.help
Company founded
Button was founded in 2014.Read 15 Oct 2026 · inc.com
Company headquarters
Button is listed in New York, New York.Read 15 Oct 2026 · inc.com
Company size
Inc. classifies Button as a medium company with 50–99 employees.Read 15 Oct 2026 · inc.com
Conversion claim
PostTap says advanced deep linking can increase commissions by up to 200%.Read 15 Oct 2026 · posttap.com
Data practices
Button's privacy policy says clients must not send credit-card data, passwords, or other sensitive information through the platform.Read 15 Oct 2026 · usebutton.com
Deep linking
Its routing sends people to the relevant Amazon app page when the app is installed and to the web otherwise.Read 15 Oct 2026 · posttap.com
Desktop behavior
Desktop visitors are detected and redirected directly to Amazon.Read 15 Oct 2026 · intercom.help
Developer documentation
Button's developer portal provides guides, recipes, API reference pages, and a changelog.Read 15 Oct 2026 · developer.usebutton.com
Documentation depth
Publisher integration guidance covers server-side offer retrieval, native app setup, and transaction notifications.Read 15 Oct 2026 · developer.usebutton.com
Funding
Crunchbase says Button has raised more than $64 million in venture capital and has 29 investors, including PSG Equity and Greycroft.Read 15 Oct 2026 · crunchbase.com
Google Play availability
The Android listing identifies Button Inc. as developer, shows 1K+ downloads, and reports data encryption in transit with deletion requests available.Read 15 Oct 2026 · play.google.com
Independent employee count
Built In NYC lists 58 total employees and describes Button as founded in 2014.Read 15 Oct 2026 · builtinnyc.com
Installation
The service is cloud-based and requires no installation or technical development to start.Read 15 Oct 2026 · posttap.com
Legal entity
Crunchbase identifies the legal name as Button, Inc., a private company headquartered in New York.Read 15 Oct 2026 · crunchbase.com
Licence
The terms grant only a limited, revocable, non-exclusive license and state that Button owns the technology and intellectual property.Read 15 Oct 2026 · usebutton.com
Limit: extra steps
A reviewer complained that an update added additional clicks and removed automatic link copying.Read 15 Oct 2026 · apps.apple.com
Limit: freezing
Two App Store reviews report that the app freezes on its opening or explanatory screen.Read 15 Oct 2026 · apps.apple.com
Limit: link visibility
A reviewer reported that existing links were missing in the app and that newly created links were not saved, with no direct customer-service response.Read 15 Oct 2026 · apps.apple.com
Link duration
PostTap shortlinks do not expire and can be used for all types of posts.Read 7 Oct 2026 · intercom.help
Link permanence
PostTap says its shortlinks do not expire and can be reused for any type of post.Read 15 Oct 2026 · intercom.help
Mobile app
PostTap offers an iOS app for creating and managing shortlinks on the go.Read 15 Oct 2026 · posttap.com
Notable company news
Button announced the opening of a new headquarters in Bryant Park, New York, in a LinkedIn post crawled in 2026.Read 15 Oct 2026 · linkedin.com
Parameter handling
The help center says additional parameters can be retained when links are shortened or generated programmatically.Read 15 Oct 2026 · intercom.help
Praise: desktop reliability
An App Store reviewer said the product worked well on desktop even while reporting mobile problems.Read 15 Oct 2026 · apps.apple.com
Product scope
PostTap for Creators supports creating and organizing links, discovering products, and scaling revenue from Amazon Associates links.Read 7 Oct 2026 · intercom.help
Public API
Button documents server-to-server Offers, Billing, and Links APIs for publishers, including attributed deep-link generation.Read 15 Oct 2026 · developer.usebutton.com
Rating on Apple App Store
3.3 out of 5 from 7 ratingsRead 15 Oct 2026 · apps.apple.com
Reports
The Reports tab shows click data, while users are directed to Amazon Associates for deeper analytics.Read 15 Oct 2026 · intercom.help
SDKs
The developer portal lists Button Publisher SDK releases for Android and iOS and Merchant Library releases for both platforms.Read 15 Oct 2026 · developer.usebutton.com
Security controls
Button states that it uses firewalls, SSL/TLS encryption, physical access controls, and role-based access restrictions.Read 15 Oct 2026 · usebutton.com
Security reporting
Button asks security researchers to report vulnerabilities privately by email before public disclosure.Read 15 Oct 2026 · usebutton.com
Setup
PostTap is cloud-based and requires no installation or technical development to get started.Read 7 Oct 2026 · intercom.help
Shortlink creation
Users can generate and customize Amazon product shortlinks in seconds.Read 15 Oct 2026 · posttap.com
Shortlink domain
New links use the amzlink.to Amazon-focused domain, while older o.bttn.io and o.bttn.link links remain active indefinitely.Read 15 Oct 2026 · intercom.help
Shortlinks
Creators can generate and customize Amazon product shortlinks.Read 7 Oct 2026 · posttap.com
Social optimization
The help center says links are optimized for Instagram, Facebook, YouTube, Pinterest, WhatsApp, Messenger, LinkedIn, and TikTok traffic.Read 15 Oct 2026 · intercom.help
Social platforms
The FAQ names Instagram, Facebook, YouTube, Pinterest, WhatsApp, Messenger, LinkedIn, and TikTok as platforms where links have the greatest social traffic optimization.Read 7 Oct 2026 · intercom.help

Plans and prices

Free Free No fee to creators at this time Read 7 Oct 2026 · posttap.com
PostTap for Creators Free No fee to Creators for use of PostTap at this time cloud-based · Amazon shortlinks · deep linking · real-time link analytics Read 15 Oct 2026 · posttap.com

Every PostTap plan and price →

Strong points and limits

Strong points

  • Shortlinks do not expire.
  • Links can open in the Amazon app.
  • Desktop visitors are redirected directly to Amazon.
  • Supports multiple social platforms.
  • Free plan has no creator fee at this time.

Limits

  • Reports tab shows click data only.
  • More in-depth analytics are directed to Amazon Associates.
  • Pricing beyond the free plan is on request.
  • Postman-style sensitive information should not be sent through the platform.

Who it suits

PostTap suits creators who organize Amazon product links for social posts and want click data for those links. It may also fit creators who prefer a cloud-based setup without installation or technical development.

Verdict

PostTap focuses on Amazon links, shortlinks, and click reporting for creators. Its reporting is limited to click data in the product, with more detailed analytics handled through Amazon Associates.

Where Specifiction places it

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