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Tealium AudienceStream CDP

tealium.com

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Spec score 7.0 #46 of 58 in Customer Data Platforms

What it is

Tealium AudienceStream CDP brings customer data together to create persistent profiles and support real-time audience engagement and personalization. Visitor stitching links identities across devices and venues when IDs match. It can collect data from websites, mobile apps, IoT, servers, kiosks and offline sources. Teams can send audiences to integrated systems, where business rules can trigger real-time actions. AudienceStream can also work with Tealium Predict ML to generate customer insights for use across connected systems.

Tealium advertises more than 1,300 turnkey integrations spanning marketing, CRM, advertising, analytics and other systems; examples include Google Ads Customer Match, Facebook Conversions, LinkedIn Matched Audiences, TikTok Events and Snapchat Conversions. Consent and compliance controls manage data flows centrally. Tealium describes the product as developed for enterprises and also serving startups and other organizations. Pricing is based on inbound events, with no per-seat or per-integration fees; customers must request a quote. Basic support is available at no cost through a knowledge base, community forum, online tickets and voicemail for Severity 1 issues.

Spec sheet

Purpose
AudienceStream CDP unifies customer data and supports real-time audience engagement and personalization.Read 30 Sep 2026 · tealium.com
Integrations
Tealium advertises more than 1,300 turnkey integrations, including connections for marketing, CRM, advertising, analytics, and other systems.Read 30 Sep 2026 · tealium.com
Security
Tealium’s Trust Center lists SOC 2 Type II, ISO 27001, ISO 27018, ISO 27701, ISO 42001, HIPAA, and GDPR alignment.Read 30 Sep 2026 · trust.tealium.com
Support
Basic support is available to customers at no cost and includes knowledge base, community forum, online ticketing, and voicemail for Severity 1 issues.Read 30 Sep 2026 · tealium.com
Headquarters
San Diego, California, United StatesRead 28 Sep 2026 · tealium.com
Founded
2008Read 28 Sep 2026 · tealium.com
Audience activation
Audiences can be deployed to integrated systems, and business rules can trigger real-time actions in those systems.Read 30 Sep 2026 · tealium.com
Consent and privacy
Tealium describes consent and compliance controls that manage customer data flows centrally across connected systems.Read 30 Sep 2026 · tealium.com
Customer profiles
It creates persistent customer profiles and uses visitor stitching to connect identities across devices and venues as IDs match.Read 30 Sep 2026 · tealium.com
Data sources
The product page says it can collect customer data from web, mobile applications, IoT, servers, kiosks, and offline sources.Read 30 Sep 2026 · tealium.com
Example connectors
Documented popular connectors include Google Ads Customer Match, Facebook Conversions, LinkedIn Matched Audiences, TikTok Events, and Snapchat Conversions.Read 30 Sep 2026 · docs.tealium.com
Machine learning
AudienceStream can work with Tealium Predict ML to generate customer insights for action across integrated systems.Read 30 Sep 2026 · tealium.com
Pricing basis
Tealium says CDP pricing is based on inbound events and has no per-seat fees or per-integration charges; it directs customers to request a quote.Read 30 Sep 2026 · tealium.com
Who it serves
Tealium describes the CDP as developed for enterprises and also built for startups and other organizations seeking real-time customer insights.Read 30 Sep 2026 · tealium.com

Plans and prices

AudienceStream CDP Priced on request Pricing is based on inbound events · no per-seat fees · no charges per integration Read 30 Sep 2026 · tealium.com

Every Tealium AudienceStream CDP plan and price →

Strong points and limits

Strong points

  • Persistent profiles link identities when IDs match.
  • Collects data from web, mobile, IoT and offline sources.
  • More than 1,300 turnkey integrations are advertised.
  • Basic support is available at no cost.

Limits

  • No free plan is listed.
  • Pricing requires a quote.
  • Pricing is based on inbound events.

Who it suits

It suits enterprises, startups and other organizations seeking real-time customer insights and audience activation. Organizations connecting data across devices and venues may value its profile stitching and consent controls.

Verdict

AudienceStream combines identity-linked profiles, broad data collection and real-time audience activation. Buyers should request a quote and confirm fit for their inbound event volume.

Where Specifiction places it

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