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Attio vs HubSpot CRM

Attio

attio.com

HubSpot CRM

hubspot.com

Side by side

FigureAttioHubSpot CRM
Price from$4,435/mo$15/mo
Free planYesYes
Free trialYesYes
Open source——
WebYes—
macOSYes—
iOSYesYes
AndroidYesYes
APIYes—
Plans published48
Spec score · CRM Software9.4 (#4)9.2 (#12)
Spec score · Small Business CRM9.4 (#2)8.8 (#10)
Spec score · CRM for small business9.0 (#13)9.2 (#7)
AI featuresYesThe free CRM includes AI tools for routine tasks and customer insights.
Email syncYesYes
Free planYesYes
Free trialYesYes
HeadquartersLondon, United KingdomCambridge, Massachusetts, United States
Mobile appYesYes
Visual sales pipelineYesYes

Plans

Attio

  • FreeFree
  • Plus$4,435 a month
  • Pro$9,979 a month
  • EnterprisePriced on request

Attio pricing →

HubSpot CRM

  • FreeFree
  • FreeFree
  • Starter$15 a month
  • StarterPriced on request
  • Professional$50 a month
  • ProfessionalPriced on request
  • Enterprise$75 a month
  • EnterprisePriced on request

HubSpot CRM pricing →

In their own words

Attio

Attio is a CRM for building sales pipeline, moving deals forward, and growing accounts. It includes visual sales pipelines, email sync, and AI features, alongside Ask Attio, workflows, custom agents, a web agent, and sequences. Attio says it can automatically enrich records and sync contacts in real time. Email and calendar sync are supported, although connected account limits vary by plan. Integrations listed in the App Store include Slack, Zapier, Typeform, Segment, and Mailchimp. Developers can use a REST API and an App SDK to build apps that read and write workspace information. Attio is available on the web, macOS, iOS, and Android, and as a Google Chrome extension. The Free plan includes 3 seats, 50,000 records, and 50 GB of file storage. Plus costs $4,435 a month and includes up to 10 seats, 5 objects, and 250,000 records. Pro costs $9,979 a month and includes unlimited seats, 12 objects, and 1,000,000 records. Enterprise includes unlimited seats and objects with a custom record limit. Attio is headquartered in London, United Kingdom.

Visit attio.com

HubSpot CRM

HubSpot CRM brings customer data and reporting together, with tools for managing sales activity and team conversations. Users can visualize a sales cycle, assign tasks, and predict future revenue. The CRM includes email sync, marketing and workflow automation, lead scoring, sales forecasting, AI features, and payment links. Teams can connect messaging tools in a shared inbox and manage permissions for records, content, and tools. It runs in Chrome, Firefox, Safari, and Edge, with mobile apps for Android and iOS. The HubSpot Marketplace lists more than 2,000 apps, and data can sync automatically in both directions with third-party apps. The free plan costs nothing, requires no credit card, and has no expiration date; it allows 2 users. Starter costs $15 a month per seat, Professional $50 a month per seat, and Enterprise $75 a month per seat. Professional and Enterprise also list one-time onboarding costs.

Visit hubspot.com