Betterment vs SoFi
Betterment
betterment.comSoFi
sofi.comSide by side
| Figure | Betterment | SoFi |
|---|---|---|
| Price from | $0.05/mo | Free |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| Plans published | 5 | 7 |
| Spec score · Robo-Advisor Apps | 9.2 (#1) | 8.9 (#2) |
| Founded | 2008 | 2011 |
| Headquarters | Betterment's corporate office is at 450 West 33rd Street, Floor 11, New York, NY 10001. | San Francisco, California, United States |
| What it does | Betterment provides automated investing, cash management, goal setting and retirement planning for U.S. customers. | SoFi provides banking, lending, investing, credit card, insurance, crypto, and financial guidance products in one platform. |
Plans
Betterment
- Cash ReserveFree
- Premium$0.65 a year
- Premium$0.65 a year
- Digital$5 a month
- Digital$5 a month
SoFi
- SoFi Coach / RelayPriced on request
- SoFi Coach / RelayPrice not published
- SoFi Plus$10 a month
- SoFi Plus$120 a year
- SoFi Checking and SavingsFree
- SoFi Plus$10 a month
- SoFi CoachFree
In their own words
Betterment
Betterment has no write-up on Specifiction yet; its figures are above.
SoFi
SoFi brings banking, lending, investing, credit cards, insurance, crypto, and financial guidance into one platform. Its banking tools cover balance and transaction monitoring, alerts, bill pay, transfers, mobile check deposits, debit-card controls, and automated savings. SoFi Invest offers self-directed and robo investing, IRAs, stock and IPO investing, fractional shares, and ETFs. SoFi Relay links external accounts and helps members track credit scores and finances. SoFi Coach provides financial insights by chat 24-7, with a budget planner and retirement and investment goal tracking; it can connect accounts from more than 12,000 financial institutions. Members can transfer money and open checking and savings accounts through chat, but Coach does not recommend specific stocks or execute trades. Coach is free to members using SoFi banking, borrowing, or investing services. SoFi Plus costs $10 a month. Checking and Savings is listed at free, with no account, service, or maintenance fees and no minimum balance requirement. SoFi lists web and mobile access, and its official app is distributed through the Apple App Store and Google Play Store.