Clari Copilot vs Lative
Clari Copilot
prod.clari.com
Lative
lative.aiSide by side
| Figure | Clari Copilot | Lative |
|---|---|---|
| Price from | — | $416.67/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 1 | 3 |
| Spec score · Revenue Operations & Intelligence (RO&I) Software | 7.7 (#12) | 7.9 (#8) |
| Audience | Clari describes Copilot features for sales reps and coaching teams, and positions its platform for go-to-market teams. | The platform is built for CROs, RevOps teams, and Finance teams. |
| Integrations | Clari lists Salesforce, HubSpot, Slack, Microsoft Teams, Zoom, Google Meet, and Webex among its integrations. | Lative says it supports 150+ data sources, with native connections to Salesforce Sales Cloud and HubSpot and connections to HRIS, finance platforms, and data warehouses including Snowflake. |
| Product | Clari Copilot is conversation intelligence software that transcribes sales conversations in real time and connects them to revenue workflows. | Lative describes itself as an AI-native go-to-market planning and decision intelligence platform connecting marketing intelligence to sales execution. |
| Security | Clari lists ISO/IEC 27001, SOC 2 Type II, ISO/IEC 27701, CSA, ADA, and GDPR among its compliance certificates and attestations. | Lative says it stores operational data only, not CRM records or customer personally identifiable information, and directs customers to its team for detailed security documentation or compliance requirements. |
Plans
In their own words
Clari Copilot
Clari Copilot is conversation intelligence software for revenue teams and sales reps. It records and transcribes sales conversations in real time, then connects buyer signals with pipeline, forecasting, and execution workflows. During a call, representatives can use live insights and battlecards to handle objections. Copilot captures intent, objections, contacts, and next steps for CRM records. Coaching features include playbooks, battlecards, and Gametapes for guidance, consistent calls, and onboarding. Conversation tools include automatic summaries, a call library, call scorecards, and Deal Central. Clari lists integrations with Salesforce, HubSpot, Zoom, Microsoft Teams, Slack, Zapier, and other CRM, calendar, dialer, conferencing, and productivity tools. The product runs on the web and through an API. API authentication uses an API key and password, with default limits of 10 requests per second and 100,000 requests per week. Pricing is on request, with no free plan.
Lative
Lative is a web-based go-to-market planning and decision intelligence platform for CROs, RevOps teams and Finance teams. Its Planning module uses live capacity models for short- and long-term plans and what-if scenarios. Teams can track quota attainment, pipeline health and coverage against plan, along with revenue per rep, ramp times, tenure performance and pipeline contribution across dimensions including team, territory, product, individual, segment and opportunity type. Marketing Intelligence connects campaigns, attribution signals and pipeline interactions to revenue. The product page says Agentic AI generates executive summaries from go-to-market data. Lative supports 150+ data sources, including native Salesforce Sales Cloud and HubSpot connections and connections to HRIS, finance platforms and data warehouses such as Snowflake. Starter is $5,000 a year for up to 20 quota-bearing reps; Growth is $10,000 a year for 21 to 150 reps. Enterprise is custom priced for organizations with 151 or more reps. Pricing is on request, there is no free plan, and the free trial through Salesforce AppExchange is available only to Salesforce.com customers.