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SPECIFICTION
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Countly vs Google Analytics

Countly

countly.com

Google Analytics

marketingplatform.google.com

Side by side

FigureCountlyGoogle Analytics
Price from$175/moFree
Free planYesYes
Free trialYes—
Open sourceYes—
WebYes—
LinuxYes—
iOSYes—
AndroidYes—
APIYesYes
Self-hostedYes—
Plans published53
Spec score · Web analytics tools9.4 (#3)8.7 (#19)
Spec score · Product Analytics Tools9.4 (#3)8.4 (#18)
Spec score · Funnel Analytics9.4 (#3)8.4 (#11)
Spec score · Web And Mobile Analytics Software9.3 (#4)8.3 (#14)
API accessYesYes
Conversion funnelsYesYes
Ecommerce trackingYesYes
Event trackingCountly provides event tracking so teams can record user actions and analyze them.Yes
Free planNoYes
IntegrationsGetApp lists Adjust as a Countly integration, while TrustRadius lists MongoDB.Analytics integrates with Google Ads, Search Ads 360, Display & Video 360, Google Cloud, and Google Search Console.

Plans

Countly

  • Flex$175 a month
  • EnterprisePrice not published
  • Countly LiteFree
  • Countly Flex$175 a month
  • Countly EnterprisePriced on request

Countly pricing →

Google Analytics

  • Google AnalyticsFree
  • Google AnalyticsPriced on request
  • Analytics 360Priced on request

Google Analytics pricing →

In their own words

Countly

Countly has no write-up on Specifiction yet; its figures are above.

Visit countly.com

Google Analytics

Google Analytics is a measurement service for tracking customer interactions across websites and apps through the customer lifecycle. It provides cross-device and cross-platform views, with reports covering acquisition, engagement, conversion, and monetization. Event tracking, funnel exploration, ecommerce tracking, conversion funnels, and cross-platform attribution are included. Built-in automation, flexible reporting, shareable reports, and machine-learning analysis support investigation and collaboration. Analytics connects with Google Ads, Search Ads 360, Display & Video 360, Google Cloud, and Google Search Console; Analytics 360 also lists Salesforce. The service is available free of charge for businesses of every size, with limited data retention. Analytics 360 has no listed price and is aimed at large enterprises needing advanced customization, scalable tools, higher limits, unsampled explorations, enhanced freshness, and enterprise support with service-level agreements. Supported environments include web, iOS, Android, AMP, and server.

Visit marketingplatform.google.com