GoTo Connect vs Kustomer
GoTo Connect
goto.com
Kustomer
kustomer.comSide by side
| Figure | GoTo Connect | Kustomer |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 5 | 4 |
| Spec score · SMS Customer Service Software | 8.0 (#5) | 7.9 (#7) |
| Integrations | GoTo Connect lists integrations with ServiceNow and Zendesk, and its integration marketplace features Kommo CRM and Pipedrive. | The integration library lists tools including 8x8, Acuity Scheduling, Ada, AfterShip, Aircall, Amazon Connect, and Amazon Redshift. |
| Product | GoTo Connect is an AI-powered cloud communications and unified communications platform for small, midsized, and distributed businesses. | Kustomer describes itself as an AI-native customer experience platform for managing the full customer relationship. |
| Support | GoTo says every Connect plan includes 24/7 support. | Current Enterprise and Ultimate pricing details list community, email and chat support, Help Center documentation, Kustomer University, and standard support hours Monday through Friday, 8 AM to 8 PM local time. |
Plans
GoTo Connect
- Phone SystemPriced on request
- Customer Experience (CX)Priced on request
- CX CompletePriced on request
- Contact CenterPriced on request
- Phone System + AI ReceptionistPriced on request
Kustomer
- Business (legacy seat-based plan)Priced on request
- EnterprisePriced on request
- Professional (legacy seat-based plan)Priced on request
- UltimatePriced on request
In their own words
GoTo Connect
GoTo Connect is a paid cloud communications platform for small, midsized, distributed, and multi-location businesses. Its cloud phone system combines telephony with meetings, messaging, softphone features, and SMS. The service supports multiple business numbers, automatic attendants, custom call routing, voicemail transcription, and desktop and mobile apps on Android, iOS, macOS, web, and Windows. Plans include video meetings for up to 250 participants, while the Phone System plan adds unlimited auto attendants and call queues, customizable dial plans, calls to 50 countries, and 24/7 support. Customer Experience offerings add WhatsApp, social messaging, SMS campaigns, web chat, surveys, and a team inbox. Other plans cover contact-center tools, AI call handling, reporting, webinars, and virtual assistance. An AI Receptionist can answer and route calls, capture caller details, and provide multilingual support. Pricing is available on request, and there is no free plan.
Kustomer
Kustomer is a customer experience platform for managing customer relationships across chat, email, voice, and social. It brings those interactions into a shared timeline and provides profiles that can hold custom objects and attributes such as purchase history and preferences. AI agents support customer service, while tools give human representatives context and suggested actions. CX teams can use Kustomer Architect to build, test, launch, analyze, and optimize AI experiences without writing code. Data Explorer returns plain-language answers, charts, and breakdowns, and the platform tracks real-time CX trends. Managers can review and approve AI actions; guardrails can send high-risk conversations to a human. The platform also includes a shared inbox, SLA management, help center, ticket automation, customer portal, and API access. It runs on Android, iOS, and the web. Pricing is on request. Enterprise and Ultimate are billed through Talk to Sales and have different limits for objects and tasks, brands, languages, webhooks, and API rate limits.