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SPECIFICTION
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AMES

amessolutions.io

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What it is

AMES provides connected activity management and enrolment software for swim schools, dance studios, martial arts academies, gymnastics clubs and other class-based operators. It includes class scheduling, occupancy visibility, waitlists, mobile booking and enrolment across multiple classes or siblings. Staff can record attendance and absences, generate credits and let parents book replacement sessions subject to availability rules. AMES Pay accepts cards, Apple Pay and Google Pay through Stripe Connect, and GoCardless Direct Debit for recurring class fees. Parent updates, reminders, message history and automated absence and credit notices are part of its communications workflow. Listed integrations include Google Calendar, Xero, QuickBooks, Gmail, Outlook, Facebook, Instagram and Google Reviews; custom API integrations can be built during onboarding. AMES says it helps import existing member data, configure the system with a team and provide support after launch. Standard charges a transaction fee on successful payments collected through AMES, starting at 1.25 % per contact, with no monthly platform subscription or setup fee. Payment-provider processing fees and certain communications and AI services cost extra.

Spec sheet

Purpose
AMES provides connected activity management and enrolment software for swim schools, dance studios, martial arts academies, gymnastics clubs, and other class-based operators.Read 28 Sep 2026 · amessolutions.io
Integrations
The integrations page lists Google Calendar, Xero, QuickBooks, Gmail, Outlook, Facebook, Instagram, and Google Reviews, and says custom API integrations can be built during onboarding.Read 28 Sep 2026 · amessolutions.io
Headquarters
United KingdomRead 23 Sep 2026 · amessolutions.io
Founded
2020Read 23 Sep 2026 · amessolutions.io
Additional charges
Payment-provider processing fees are separate from the AMES platform fee, and SMS, phone services including number rental, and metered AI have separate charges.Read 28 Sep 2026 · amessolutions.io
Attendance and absences
Staff can record attendance and absences, generate credits, and let parents book replacement sessions subject to availability rules.Read 28 Sep 2026 · amessolutions.io
Bookings
The platform includes class scheduling, occupancy visibility, waitlists, mobile booking flows, and multi-class and sibling enrolment.Read 28 Sep 2026 · amessolutions.io
Communications
AMES offers parent updates, reminders, message history, and automated absence and credit notifications in a connected workflow.Read 28 Sep 2026 · amessolutions.io
Company history
AMES says it started in 2020 after its founder, an activity business operator, could not find software suited to class-based businesses.Read 28 Sep 2026 · amessolutions.io
Payments
AMES Pay supports card, Apple Pay, and Google Pay through Stripe Connect, plus GoCardless Direct Debit for recurring class fees.Read 28 Sep 2026 · amessolutions.io
Scale limits
Member bands are blended into one effective rate, with custom terms agreed at 10,000 or more members.Read 28 Sep 2026 · amessolutions.io
Security and compliance
The homepage lists GDPR UK and EU compliance, PCI DSS via Stripe Connect, TLS 1.3 and AES-256 encryption, and immutable audit logs.Read 28 Sep 2026 · amessolutions.io
Support and migration
AMES says it helps import existing member data, configure the system with the team, and provide support after launch.Read 28 Sep 2026 · amessolutions.io
Who it serves
AMES says it serves activity providers ranging from independent teachers to multi-location enterprises.Read 28 Sep 2026 · amessolutions.io

Plans and prices

Standard Priced on request Transaction fee on successful payments collected through AMES; standard starting rate. Member bands: first 150 at 1.25%, next 350 at 1.00%, next 1,500 at 0.75%, next 8,000 at 0.50%; custom terms at 10,000+ members. No monthly platform subscription · no setup fee · no separate per-member fee · payment processing, SMS, phone services, and metered AI charged separately Read 28 Sep 2026 · amessolutions.io

Every AMES plan and price →

Strong points and limits

Strong points

  • Combines class scheduling, waitlists and enrolment.
  • Supports card, Apple Pay and Google Pay payments.
  • Parents can book replacement sessions subject to availability.
  • Includes integrations with Google Calendar and accounting tools.
  • No monthly platform subscription or setup fee.

Limits

  • Payment-provider processing fees are separate.
  • SMS, phone services and metered AI have separate charges.
  • Custom terms apply at 10,000 or more members.
  • Standard fee applies to successful payments collected through AMES.

Who it suits

It suits activity providers, from independent teachers to multi-location enterprises, that manage classes, enrolment, attendance and parent communication. Its booking and payment features cover both recurring fees and replacement sessions.

Verdict

AMES brings class operations, parent communication and payment collection into one workflow. Its starting Standard fee is 1.25 % per contact on successful payments, with separate charges for payment processing and specified services.

Where Specifiction places it

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