Default
default.com
What it is
Default is a paid platform for managing workflows, enriching records, routing leads, and scheduling meetings. Inbound automation can enrich and qualify demo submissions, route leads, show scheduling links, and add contacts to nurture sequences. Outbound workflows can use website intent signals and account research to identify whom to contact and why. Integrations include Salesforce, HubSpot, Slack, Google Calendar, Outlook Calendar, Zoom, Zapier, Snowflake, and enrichment providers such as Apollo.io, Clearbit, People Data Labs, Wiza, and Parallel. Plans allow unlimited workflow building, but workflow runs are metered and included runs roll over during the annual agreement. Enrichment calls consume credits, while website visitor identification uses three credits per identified visitor once. Growth is for go-to-market teams; Scale targets high-volume revenue organizations. Growth costs $1,250 a month billed annually, and Scale costs $3,000 a month billed annually. There is no free plan.
Spec sheet
- Product
- Default is a platform for managing workflows, enriching records, routing leads, and scheduling meetings.Read 7 Oct 2026 · default.com
- Intended users
- The pricing page describes Growth as a core plan for go-to-market teams and Scale as intended for high-volume revenue organizations.Read 7 Oct 2026 · default.com
- Integrations
- Listed integrations include Salesforce, HubSpot, Slack, Google Calendar, Outlook Calendar, Zoom, Zapier, Snowflake, and many other tools.Read 7 Oct 2026 · default.com
- Security
- Default says data is encrypted in transit and at rest, production access is restricted, logged, and reviewed, and its hosting providers operate in SOC 2 audited environments.Read 7 Oct 2026 · default.com
- Support
- Growth includes a shared Slack support channel, while Scale includes a named contact, regular calls, and a shared Slack channel.Read 7 Oct 2026 · default.com
- Headquarters
- New York, United StatesRead 28 Sep 2026 · default.com
- Coming soon
- The integrations directory marks Attio, BigQuery, CaptainData, Chorus, Cognism, Harmonic, Snowflake, Swarm, and ZoomInfo as coming soon.Read 7 Oct 2026 · default.com
- Credit usage
- A credit is one call to a data provider; most enrichment actions use 1 or 2 credits and a full waterfall run typically uses 6 or more.Read 7 Oct 2026 · default.com
- Enrichment
- The integrations directory lists enrichment providers including Apollo.io, Clearbit, People Data Labs, Wiza, and Parallel.Read 7 Oct 2026 · default.com
- Inbound automation
- Default can process demo form submissions by enriching and qualifying leads, routing them, displaying a scheduling link, and adding contacts to nurture sequences.Read 7 Oct 2026 · default.com
- Outbound automation
- Default can trigger on website intent signals and research accounts to identify whom to contact and why.Read 7 Oct 2026 · default.com
- Security documentation
- Default says its full trust center with certifications and security documentation is coming soon and directs security questions to [email protected].Read 7 Oct 2026 · default.com
- Website identification
- Website de-anonymization is included on every plan, and each identified visitor uses 3 credits once.Read 7 Oct 2026 · default.com
- Workflow limits
- Plans include unlimited workflow building, but meter workflow runs; included runs roll over month to month through the annual agreement.Read 7 Oct 2026 · default.com
Plans and prices
Strong points and limits
Strong points
- Automates inbound lead routing
- Supports outbound intent workflows
- Includes many CRM and calendar integrations
- Unlimited workflow building
- Offers two-way calendar sync
Limits
- No free plan
- Workflow runs are metered
- Growth costs $1,250 a month billed annually
- Scale costs $3,000 a month billed annually
Who it suits
It suits go-to-market teams and high-volume revenue organizations automating lead operations, enrichment, routing, and scheduling. Teams needing booking pages, calendar sync, or round-robin assignment can consider it.
Verdict
Default combines lead workflow automation, enrichment, integrations, and meeting scheduling. Annual plans provide substantial included usage, but buyers should model workflow runs and credit consumption against their volume.
Where Specifiction places it
- Lead Management Software#12 of 367.8
- Data Cleansing Software#12 of 317.8
- Lead Routing Software#16 of 367.8
- Lead Generation Software#24 of 527.9
- Lead Qualification Software#12 of 267.7
- Sales Appointment Scheduling Software#11 of 237.7
- Product-Led Sales Software#7 of 147.8
- Appointment Scheduling Software#119 of 1387.2