Best Lead Routing Software in 2026
Updated
In short: 91Leads CRM is ranked #1 of 35 as of 5 October 2026, ahead of Mixdesk and Cargo. The best-ranked option with a free plan is Mixdesk. The lowest first paid tier on this page is Distributely at $1.67/mo.
Getting incoming leads to the right person involves choices about qualification, assignment, and sales workflow. Compared on routing rules, territory routing, round-robin assignment, lead qualification, and workflow automation, these entries show capabilities to examine against your process. CRM connectors and webhook support are worth checking when leads need to move between systems. Free-plan availability and paid-from pricing add cost context. 91Leads CRM, Mixdesk, and Cargo are among the listed options; Follow Up Boss and Lead Dispatcher are also included. Consider how your team receives and assigns leads, then compare the listed routing and integration features with that workflow.
35 lead routing software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
35ranked
5free plans on this page
$1.67/molowest paid tier
5 Oct 2026last checked
Input list Lead Routing Software 25 channels on this page · 117 of 200 spec lines stated by the makers
Ch Tool Free planPaid fromRouting rulesTerritory routingRound-robin assignmentCRM connectorsLead qualificationWorkflow automation Spec sheet Score
01 91Leads CRM Free planNoPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 6/8spec lines stated 7.8
02 Mixdesk Free planYesPaid from$49/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 7.6
03 Cargo Free planYesPaid from$165/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors5Lead qualificationYesWorkflow automationYes 8/8spec lines stated 7.3
04 Follow Up Boss Free planNoPaid fromnot statedRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 1/8spec lines stated 6.9
05 Lead Dispatcher Free planYesPaid from$199/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors3Lead qualificationYesWorkflow automationYes 8/8spec lines stated 6.9
06 Gradient Works Free planYesPaid from$799/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors2Lead qualificationYesWorkflow automationYes 8/8spec lines stated 6.8
07 InstaChime Free planYesPaid from$29/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 7/8spec lines stated 6.8
08 SalesExec Free planNoPaid fromnot statedRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 1/8spec lines stated 6.8
09 Bluebird Route Free planNoPaid from$600/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 7/8spec lines stated 6.7
10 boberdoo Free planNoPaid from$1,075/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.7
11 Distributely Free planYesPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors1Lead qualificationYesWorkflow automationYes 7/8spec lines stated 6.7
12 Lead Distro AI Free planNoPaid from$147/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 7/8spec lines stated 6.7
13 RevenueHero Free planNoPaid fromnot statedRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 1/8spec lines stated 6.7
14 RouterJet Free planNoPaid from$10/moRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors2Lead qualificationYesWorkflow automationYes 8/8spec lines stated 6.7
15 LeadExec Free planYesPaid from$660/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.4
16 Unifyr Lead Distribution Free plannot statedPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors4Lead qualificationYesWorkflow automationYes 6/8spec lines stated 6.4
17 Lead Liaison Free planNoPaid from$250/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.2
18 Badger Lead Routing Free planNoPaid from$16/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.1
19 Chili Piper Free planNoPaid fromnot statedRouting rulesnot statedTerritory routingnot statedRound-robin assignmentYesCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.1
20 Lead Router Free planNoPaid from$147/moRouting rulesnot statedTerritory routingnot statedRound-robin assignmentnot statedCRM connectorsnot statedLead qualificationnot statedWorkflow automationnot stated 2/8spec lines stated 6.1
21 leadtributor Free plannot statedPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 5/8spec lines stated 5.9
22 Q-assign Free plannot statedPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationYesWorkflow automationYes 5/8spec lines stated 5.9
23 Distro Free planNoPaid from$1,250/moRouting rulesYesTerritory routingnot statedRound-robin assignmentYesCRM connectors1Lead qualificationYesWorkflow automationYes 7/8spec lines stated 5.8
24 Kriatix Lead Qualification Chatbot Free planNoPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectorsnot statedLead qualificationnot statedWorkflow automationYes 5/8spec lines stated 5.8
25 SAGARIS Free planNoPaid fromnot statedRouting rulesYesTerritory routingYesRound-robin assignmentYesCRM connectors2Lead qualificationYesWorkflow automationnot stated 6/8spec lines stated 5.8
Compare all 25 in a table
| # | Tool | Score | Free plan | From | Free plan | Paid from | Routing rules | Territory routing |
|---|---|---|---|---|---|---|---|---|
| 1 | 91Leads CRM | 7.8 | No | ₹99/mo | No | — | Yes | Yes |
| 2 | Mixdesk | 7.6 | Free plan | $49/mo | Yes | 49 /mo | — | — |
| 3 | Cargo | 7.3 | Free plan | $165/mo | Yes | 165 /mo | Yes | Yes |
| 4 | Follow Up Boss | 6.9 | No | $58/mo | No | — | — | — |
| 5 | Lead Dispatcher | 6.9 | Free plan | $199/mo | Yes | 199 /mo | Yes | Yes |
| 6 | Gradient Works | 6.8 | Free plan | $799/mo | Yes | 799 /mo | Yes | Yes |
| 7 | InstaChime | 6.8 | Free plan | $29/mo | Yes | 29 /mo | Yes | Yes |
| 8 | SalesExec | 6.8 | No | $72/mo | No | — | — | — |
| 9 | Bluebird Route | 6.7 | No | $499.58/mo | No | 600 /mo | Yes | Yes |
| 10 | boberdoo | 6.7 | No | $500/mo | No | 1,075 /mo | — | — |
| 11 | Distributely | 6.7 | No | $1.67/mo | Yes | — | Yes | Yes |
| 12 | Lead Distro AI | 6.7 | No | $147/mo | No | 147 /mo | Yes | Yes |
| 13 | RevenueHero | 6.7 | No | $1.67/mo | No | — | — | — |
| 14 | RouterJet | 6.7 | No | $10/mo | No | 10 /mo | Yes | Yes |
| 15 | LeadExec | 6.4 | No | $825/mo | Yes | 660 /mo | — | — |
| 16 | Unifyr Lead Distribution | 6.4 | No | — | — | — | Yes | Yes |
| 17 | Lead Liaison | 6.2 | No | $250/mo | No | 250 /mo | — | — |
| 18 | Badger Lead Routing | 6.1 | No | $16/mo | No | 16 /mo | — | — |
| 19 | Chili Piper | 6.1 | No | — | No | — | — | — |
| 20 | Lead Router | 6.1 | No | $147/mo | No | 147 /mo | — | — |
| 21 | leadtributor | 5.9 | No | — | — | — | Yes | Yes |
| 22 | Q-assign | 5.9 | No | — | — | — | Yes | Yes |
| 23 | Distro | 5.8 | No | — | No | 1,250 /mo | Yes | — |
| 24 | Kriatix Lead Qualification Chatbot | 5.8 | No | — | No | — | Yes | Yes |
| 25 | SAGARIS | 5.8 | No | — | No | — | Yes | Yes |
Is your tool on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which lead routing software is ranked first on Specifiction?
91Leads CRM is ranked #1 of 35 with a score of 7.8. Mixdesk is second and Cargo third.
How many of these have a free plan?
5 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, Distributely has the lowest first paid tier we found: $1.67/mo.
How is this list ranked?
Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing.
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