Distribution Engine

Spec sheet

Purpose

Distribution Engine provides Salesforce lead distribution, case assignment, round-robin, and territory management without code.Read 7 Oct 2026 · distributionengine.com

Audience

The maker describes the product as routing for companies where a wrong assignment has high stakes and for RevOps professionals and Salesforce admins.Read 7 Oct 2026 · distributionengine.com

Trial

A 30-day free trial is available through Salesforce AppExchange with no credit card required.Read 7 Oct 2026 · distributionengine.com

Support

Premier Support costs a 20% surcharge and includes direct phone and email support, with an average response time under 30 minutes.Read 7 Oct 2026 · distributionengine.com

Headquarters

Wilmington, Delaware, USA; London, UKRead 23 Sep 2026 · distributionengine.com

Availability

Availability-aware routing avoids reps who are on PTO, out of office, or on a shift break.Read 7 Oct 2026 · distributionengine.com

Company history

The company says it has helped teams assign work inside Salesforce since 2011 and that Distribution Engine launched in 2012.Read 7 Oct 2026 · distributionengine.com

Data security

The maker says product data is stored in the customer’s Salesforce org under Salesforce’s data security and privacy policies.Read 7 Oct 2026 · distributionengine.com

Deduplication

The product can merge duplicate leads and automatically convert matched leads to contacts and opportunities.Read 7 Oct 2026 · distributionengine.com

Integration

Distribution Engine is described as 100% Salesforce-native, with no integration layer or extra login.Read 7 Oct 2026 · distributionengine.com

Lead matching

It matches incoming leads to existing accounts and contacts so they can route to the existing owner.Read 7 Oct 2026 · distributionengine.com

Pricing limits

Paid plans are priced per user, billed annually, and start at a minimum order of five licenses.Read 7 Oct 2026 · distributionengine.com

Record types

The product supports routing leads, cases, opportunities, accounts, contacts, and custom objects.Read 7 Oct 2026 · distributionengine.com

Routing rules

Routing can combine territory, skills, workload, availability, ownership, SLA, and round-robin criteria.Read 7 Oct 2026 · distributionengine.com

Workload limits

Workload routing supports capacity limits and daily or weekly caps for reps.Read 7 Oct 2026 · distributionengine.com

Plans and prices

Every Distribution Engine plan and price →

Where Specifiction places it

• Lead Routing Software#14 of 368.0