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SPECIFICTION
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Dema

dema.ai

From €450/mo WebAPI
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Spec score 7.8 #14 of 37 in Customer Lifetime Value Software

Spec sheet

Purpose
Dema connects commerce data and supports decisions across marketing, replenishment, and merchandising.Read 8 Oct 2026 · dema.ai
Integrations
The integrations directory lists 50 integrations, including Shopify, Google Ads, Meta Ads, TikTok Ads, and Klaviyo.Read 8 Oct 2026 · dema.ai
Support
Every plan includes a dedicated onboarding manager and priority support.Read 8 Oct 2026 · dema.ai
Headquarters
Stockholm, SwedenRead 28 Sep 2026 · dema.ai
Founded
2022Read 28 Sep 2026 · dema.ai
Action controls
Dema says it uses scoped permissions and requires approval before actions selected by the customer.Read 8 Oct 2026 · dema.ai
AI credit allowance
Every plan includes 15,000 AI credits monthly, and additional usage can be billed on demand subject to a customer-set spending cap.Read 8 Oct 2026 · dema.ai
AI tools
Dema includes AI agents, custom apps, and chat with governed business data.Read 8 Oct 2026 · dema.ai
Analytics
The Foundation plan offers real-time site tracking, attribution, product-level profit metrics, dashboards, and predictions.Read 8 Oct 2026 · dema.ai
Company founding
Dema says Marcus Tagesson, Henrik Hoffman, and David Feldell founded the company in 2022.Read 8 Oct 2026 · dema.ai
Contract terms
Standard plans use annual agreements, with quarterly options also offered.Read 8 Oct 2026 · dema.ai
Custom connections
Dema supports custom connections through API, CSV, and sFTP.Read 8 Oct 2026 · dema.ai
Data freshness
Integration refresh methods vary by source and include batch sync, real-time, and file upload.Read 8 Oct 2026 · dema.ai
Security and privacy
Dema states it is GDPR compliant and lets customers choose an EU or US region for inference and pipelines.Read 8 Oct 2026 · dema.ai
Setup
Dema says most teams connect within a day, while onboarding guidance says most customers are live within two weeks.Read 8 Oct 2026 · dema.ai
Target users
The pricing page describes Foundation as intended for e-commerce brands, omnichannel retailers, and performance teams.Read 8 Oct 2026 · dema.ai

Plans and prices

Omnichannel analytics add-on €450 a month annually POS integration · cross-channel customer journey tracking · store-by-store dashboards Read 8 Oct 2026 · dema.ai
Unified measurement add-on €1,350 a month annually Marketing mix modelling · unlimited incrementality testing · scenario creation Read 8 Oct 2026 · dema.ai
Foundation €2,250 a month annually 15,000 AI credits/month · unlimited users · unlimited integrations and marketing channels Read 8 Oct 2026 · dema.ai

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Where Specifiction places it

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