Tech riderRev. 30 Sept 2026

GWI Audiences

Ch 027.2of 32 AI Market Research Software

1Runs onAPI, Web
2CostsFree plan · free trial · paid from $1,501,500/mo
3Research approachquantitative
4Respondent recruitmentNo
5Survey supportYes
6Interview supportNo
7Qualitative analysisNo
8Quantitative analysisYes

8 lines stated Written from the maker's own pages: gwi.com

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Overview

GWI Audiences is ranked #2 of 32 in AI market research software on Specifiction. It runs on API, Web. There is a free plan. A free trial is offered. Paid plans start at $1,501,500/mo.

GWI Audiences plans and pricing

All plans

FREE Free monthly 10 Agent Spark prompts a month · Unlimited GWI Canvas decks · Generate charts gwi.com · 30 Sept 2026

PLUS $1,501,500/mo monthly or annually (annual save 15%) 50K profiling points · Unlimited Agent Spark prompts · Save and export charts · Unlimited GWI Canvas decks gwi.com · 30 Sept 2026

PRO Not published Let’s talk Unlimited GWI platform access · Up to 250K profiling points · Smart research and analysis tools gwi.com · 30 Sept 2026

TEAMS Not published Let’s talk Shared dashboards · Add saved audiences to Agent Spark prompts · Multi-user discounts gwi.com · 30 Sept 2026

Compared on AI market research software

Free plan: Yesgwi.com
Research approach: quantitativegwi.com
Respondent recruitment: Nogwi.com
Survey support: Yesgwi.com
Interview support: Nogwi.com
Qualitative analysis: Nogwi.com
Quantitative analysis: Yesgwi.com
API access: Yesgwi.com

Facts

Purpose: GWI Audiences helps users build ideal target audiences for data-driven strategies and tailored campaigns.gwi.com · 30 Sept 2026
Audience builder: Users can build audiences with over 250K data points across 50+ markets, including interests, behaviors, buying habits and preferences.gwi.com · 30 Sept 2026
Sample data: The product shows the number of real-world survey respondents included in each audience sample.gwi.com · 30 Sept 2026
Sharing: Audiences can be shared with colleagues, exported as PNG files or saved in shareable dashboards.gwi.com · 30 Sept 2026
Instant insights: Saved audiences can generate automatic top insights unique to that audience.gwi.com · 30 Sept 2026
Integrations: GWI APIs embed automatically refreshed insights into BI platforms, custom systems and other tools.gwi.com · 30 Sept 2026
AI integrations: GWI MCP connects insights to AI tools including ChatGPT and Claude, with Copilot also listed as a supported tool.gwi.com · 30 Sept 2026
Data partnerships: GWI offers data fusions with Helixa, Audiense and Nielsen; paid subscriptions to both GWI and the partner are required.gwi.com · 30 Sept 2026
Security: GWI says it maintains a defense-in-depth security program based on recognized industry frameworks and continuous improvement.trust.gwi.com · 30 Sept 2026
Support: Enterprise clients receive a dedicated account manager as standard.gwi.com · 30 Sept 2026
Data coverage: GWI’s Core survey is refreshed quarterly with like-for-like questions across more than 50 markets.gwi.com · 30 Sept 2026
Platform model: GWI describes its service as a web-based SaaS platform with dashboards, cross-tabulation tools and API access.gwi.com · 30 Sept 2026