Hotfrog

Spec sheet

What it does

Hotfrog is a local-business directory where people find, book and review businesses.Read 15 Oct 2026 · hotfrog.com

Product

Hotfrog is a local business directory where people can find, book, and review businesses.Read 7 Oct 2026 · hotfrog.com

Audience

Hotfrog says it provides SMEs tools to reach new customers and improve online visibility with keyword-driven technology.Read 7 Oct 2026 · legal.hotfrog.com

Security

Hotfrog says it uses safeguards to protect personal information but cannot guarantee absolute security.Read 7 Oct 2026 · legal.hotfrog.com

Support

Hotfrog support does not make listing changes by phone or email; additions, alterations, and deletions must be made through links on listings.Read 7 Oct 2026 · legal.hotfrog.com

Company

Hotfrog says it is part of Locafy Ltd and continues to operate as Hotfrog Pty Ltd.Read 7 Oct 2026 · legal.hotfrog.com

AdVantage analytics

AdVantage reporting includes profile clicks, website visits, emails and keyword performance comparisons.Read 15 Oct 2026 · support.hotfrog.com

AdVantage targeting

AdVantage places a listing at the top of relevant local keyword results and keeps the promoted profile free of competing advertising.Read 15 Oct 2026 · support.hotfrog.com

API and SDKs

The reviewed official product and support pages describe directory, dashboard and bulk-upload workflows but do not provide public API or SDK documentation.Read 15 Oct 2026 · support.hotfrog.com

Billing model

AdVantage is described as pay-as-you-go with no upfront fees and cancellation available at any time.Read 15 Oct 2026 · support.hotfrog.com

Bulk uploads

Bulk listing loads accept business names, locations, phones, emails, categories, keywords, descriptions, websites, social links, payment options, hours and media.Read 15 Oct 2026 · support.hotfrog.com

Bulk-upload process

Hotfrog says bulk uploads require emailing for pricing, completing its template, review and publication, with approval taking up to five working days.Read 15 Oct 2026 · support.hotfrog.com

Business profiles

Business owners can create profiles describing their company, products and services, with contact details and location information.Read 15 Oct 2026 · support.hotfrog.com

Company founding

LinkedIn lists Hotfrog as founded in 2005.Read 15 Oct 2026 · linkedin.com

Company headquarters

LinkedIn lists headquarters in Subiaco, Western Australia.Read 15 Oct 2026 · linkedin.com

Company identity

Hotfrog operates as Hotfrog Pty Ltd and is part of Locafy Ltd, according to its LinkedIn profile.Read 15 Oct 2026 · linkedin.com

Company reach

Hotfrog's LinkedIn description says it operates in 44 countries and supports more than 69 million businesses.Read 15 Oct 2026 · linkedin.com

Company size

LinkedIn lists Hotfrog as having 2–10 employees.Read 15 Oct 2026 · linkedin.com

Coupons

Profile owners can publish special offers with names, descriptions, dates, landing-page URLs and terms.Read 15 Oct 2026 · support.hotfrog.com

Crunchbase business description

Crunchbase describes Hotfrog as providing online marketing and advertising solutions intended to generate sales leads.Read 15 Oct 2026 · crunchbase.com

Crunchbase founder

Crunchbase lists Abdullah Khalid as a founder.Read 15 Oct 2026 · crunchbase.com

Crunchbase legal name

Crunchbase lists the legal name as hotfrog and operating status as active.Read 15 Oct 2026 · crunchbase.com

Crunchbase location and size

Crunchbase lists Sheridan, Wyoming, United States as headquarters and 11–50 employees.Read 15 Oct 2026 · crunchbase.com

Data sharing

Hotfrog says personal information may be shared with advertisers, service providers, listed businesses and third-party integrations.Read 15 Oct 2026 · legal.hotfrog.com

Documentation

Hotfrog Support contains getting-started, profile-editing, reporting, advertising and FAQ articles.Read 15 Oct 2026 · support.hotfrog.com

Geographic reach

Hotfrog says it operates in 44 countries and supports more than 69 million businesses.Read 7 Oct 2026 · legal.hotfrog.com

Images

Profiles can include business images to show customers what the company offers.Read 15 Oct 2026 · support.hotfrog.com

MultiLister

Hotfrog MultiLister centralizes updates to business information across multiple online directories.Read 15 Oct 2026 · blog.hotfrog.com

Multiple listings

Organizations can enter up to ten business listings at no charge; more than ten require a paid API service for listing across the Locafy publishing network.Read 7 Oct 2026 · legal.hotfrog.com

Performance reporting

Dashboard reports show search views, profile views, website visits, messages, phone-number reveals, image views and video views.Read 15 Oct 2026 · support.hotfrog.com

Praise: citation consistency

A Trustpilot reviewer praised Hotfrog for keeping customer citations consistent across multiple markets.Read 15 Oct 2026 · trustpilot.com

Praise: directory usefulness

The sole hotfrog.ie Trustpilot reviewer said the directory helped them find several services in Ireland.Read 15 Oct 2026 · trustpilot.com

Praise: listing visibility

A Trustpilot reviewer said Hotfrog connected their listings online and that clicks helped while starting a business.Read 15 Oct 2026 · trustpilot.com

Privacy compliance

The privacy policy says it was developed for the Australian Privacy Act, EU GDPR and UK GDPR.Read 15 Oct 2026 · legal.hotfrog.com

Privacy standards

Hotfrog's privacy policy says it was developed in accordance with the Australian Privacy Act, EU GDPR, and UK GDPR and Data Protection Act 2018.Read 7 Oct 2026 · legal.hotfrog.com

Profile editing

Businesses can add, edit, and remove profile details at any time.Read 7 Oct 2026 · support.hotfrog.com

Profile tools

Hotfrog says profiles support unlimited keywords and page uploads, online coupons, and dashboard reports on enquiries.Read 7 Oct 2026 · support.hotfrog.com

Rating on Trustpilot

3.8 out of 5 from 2 reviewsRead 15 Oct 2026 · trustpilot.com

Rating on Trustpilot (Ireland)

3.6 out of 5 from 1 reviewRead 15 Oct 2026 · trustpilot.com

Search visibility

Hotfrog says search engines index its profiles, which can be found through Google, Yahoo!, Bing, and other search engines.Read 7 Oct 2026 · support.hotfrog.com

Security limitation

The privacy policy states that internet transmission and electronic storage cannot be guaranteed completely secure.Read 15 Oct 2026 · legal.hotfrog.com

Security statement

Hotfrog says it uses safeguards against unauthorized destruction, loss, alteration, access, disclosure or use of personal information.Read 15 Oct 2026 · legal.hotfrog.com

Self-hosting

The reviewed official pages describe Hotfrog as a hosted web service and provide no self-hosting installation option.Read 15 Oct 2026 · legal.hotfrog.com

Technology integration

The privacy policy says Hotfrog uses web.com technology, search algorithm, billing engine and hosting.Read 15 Oct 2026 · legal.hotfrog.com

Technology provider

Hotfrog says it uses web.com technology, search algorithm, billing engine, and hosting.Read 7 Oct 2026 · legal.hotfrog.com

Testimonials

Owners can add existing testimonials or send customers a custom link that prompts them to submit one.Read 15 Oct 2026 · support.hotfrog.com

Third-party integrations

The privacy policy says linking a Hotfrog account with a third-party service can result in information exchange and content posting to that service.Read 15 Oct 2026 · legal.hotfrog.com

Videos

Company or product videos can be added by inserting a video link in the dashboard.Read 15 Oct 2026 · support.hotfrog.com

Visibility report

MultiLister offers a free visibility-score report and a free scan for listing discrepancies.Read 15 Oct 2026 · blog.hotfrog.com

Plans and prices

Every Hotfrog plan and price →

Where Specifiction places it

• Business Directories#2 of 308.9