Prime Signal
primesignalhq.com
What it is
Prime Signal is a web platform for detecting intent and analyzing user behavior to identify high-intent visitors. A tracking script records page views, clicks, form submissions, scroll depth, and custom events. AI can detect intent on pricing, contact, documentation, and signup pages and create signals automatically. Teams can record journeys with a point-and-click bookmarklet, after which AI creates multi-step intent rules. The service scores signals and engagement, labeling users hot, warm, or cold, and can follow users across sessions. When anonymous visitors identify themselves, Prime Signal can link them to known accounts. Notifications can go to Slack, email, or webhooks. Setup uses one script tag for websites or web apps built with React, Next.js, or vanilla JavaScript. Pro costs $15 a month and includes unlimited signals and events, alerts, importance scoring, and journey recording with AI analysis; a 14-day trial is available, but there is no free plan. Event data is retained for 12 months. Customers are responsible for visitor consent, privacy disclosures, and applicable regulatory compliance.
Spec sheet
- Integrations
- The service includes notification integrations and uses Stripe as a payment processor and third-party email delivery services.Read 1 Oct 2026 · primesignalhq.com
- Security
- Prime Signal states that it uses TLS encryption in transit, encryption at rest, secure authentication, and regular security reviews.Read 1 Oct 2026 · primesignalhq.com
- AI detection
- AI analyzes websites, detects high-intent visitors, and can automatically create intent signals for pricing, contact, documentation, and signup pages.Read 1 Oct 2026 · primesignalhq.com
- Alerts
- Signal notifications can be sent through Slack, email, or webhooks.Read 1 Oct 2026 · primesignalhq.com
- Billing policy
- Subscriptions are billed monthly, cancellation takes effect at the end of the current billing period, and partial-month refunds are not provided.Read 1 Oct 2026 · primesignalhq.com
- Compliance responsibility
- Customers are responsible for obtaining visitor consent, providing privacy disclosures, and complying with GDPR, CCPA, and other applicable regulations.Read 1 Oct 2026 · primesignalhq.com
- Cookie behavior
- The tracking script uses localStorage for an anonymous identifier and states that it sets no third-party cookies.Read 1 Oct 2026 · primesignalhq.com
- Data retention
- Event data is retained for 12 months, and account data is deleted within 30 days after account deletion except where legally required.Read 1 Oct 2026 · primesignalhq.com
- Identity resolution
- The service tracks users across sessions and links anonymous visitors to known accounts when they identify themselves.Read 1 Oct 2026 · primesignalhq.com
- Journey recording
- Users can record custom journeys with a point-and-click bookmarklet, and AI creates multi-step intent rules from those actions.Read 1 Oct 2026 · primesignalhq.com
- Product type
- Prime Signal is an intent detection and user analytics platform for identifying high-intent users through behavioral tracking and journey analysis.Read 1 Oct 2026 · primesignalhq.com
- Scoring
- Prime Signal assigns importance scores based on user signals and engagement, categorizing users as hot, warm, or cold.Read 1 Oct 2026 · primesignalhq.com
- Setup
- The service installs with one script tag and works with websites or web apps built with React, Next.js, or vanilla JavaScript.Read 1 Oct 2026 · primesignalhq.com
- Target customers
- Prime Signal is positioned for small SaaS teams that want named, individual high-intent user journeys instead of aggregated analytics.Read 1 Oct 2026 · primesignalhq.com
- Tracking
- Its tracking script records page views, clicks, form submissions, scroll depth, and custom events.Read 1 Oct 2026 · primesignalhq.com
Plans and prices
Strong points and limits
Strong points
- Records page views, clicks, forms, scroll depth, and events.
- AI detects intent on four page types.
- Sends notifications through Slack, email, or webhooks.
- Links anonymous visitors to known accounts when identified.
- 14-day trial available.
Limits
- No free plan is listed.
- Pro costs $15 a month.
- Customers must handle visitor consent and privacy disclosures.
- Event data is retained for 12 months.
Who it suits
Prime Signal is positioned for small SaaS teams seeking named, individual user journeys and high-intent signals rather than aggregated analytics. It may suit teams whose sites use React, Next.js, or vanilla JavaScript and who can manage visitor consent obligations.
Verdict
Prime Signal specifies its tracked behaviors, intent signals, scoring categories, and notification routes. The listed Pro plan is $15 a month with a 14-day trial; customers remain responsible for consent and privacy compliance.
Where Specifiction places it
- Product-Led Sales Software#8 of 147.8