Tech riderRev. 2 Oct 2026
- 1Runs onAPI, Web
- 2CostsFree plan
- 3Channel coveragecross-channel
- 4Journey mappingYes
- 5Identity resolutionYes
- 6Data exportYes
6 lines stated Written from the maker's own pages: gettraceflow.com

Overview
Traceflow is ranked #11 of 34 in customer journey analytics software on Specifiction. It runs on API, Web. There is a free plan.
Traceflow plans and pricing
All plansFree Free limited tracked visits per month · one website · basic analytics gettraceflow.com · 2 Oct 2026
Compared on customer journey analytics software
- Free plan
- Yesgettraceflow.com
- Channel coverage
- cross-channelgettraceflow.com
- Journey mapping
- Yesgettraceflow.com
- Identity resolution
- Yesgettraceflow.com
- Data export
- Yesgettraceflow.com
Facts
- Product
- Traceflow combines email activity and website behavior into a customer journey timeline organized by email address.gettraceflow.com · 2 Oct 2026
- Email integration
- It connects Gmail and Outlook or Microsoft 365 and captures sent email, opens, link clicks, and replies.gettraceflow.com · 2 Oct 2026
- Email privacy
- The documentation says Traceflow syncs email metadata such as sender, recipient, subject, and timestamps, and does not read or store email body content.gettraceflow.com · 2 Oct 2026
- Website tracking
- A tracking script captures pages, sessions, and interactions, and the documentation gives setup instructions for WordPress, Shopify, Next.js/React, and Astro.gettraceflow.com · 2 Oct 2026
- Analytics
- Website analytics include visitors, sessions, page views, traffic sources, visitor locations, and device breakdowns, with metrics updated in real time.gettraceflow.com · 2 Oct 2026
- Heatmaps
- Traceflow provides real-time click, scroll, and mouse-movement heatmaps; availability is stated for all plans, with resolution and historical retention varying by plan.gettraceflow.com · 2 Oct 2026
- Multi-site
- Multiple websites can be tracked from one dashboard, while the number allowed depends on the plan.gettraceflow.com · 2 Oct 2026
- API and webhooks
- Traceflow documents a REST API for contacts, journeys, and analytics, plus webhooks for contact visits, email opens, pricing-page visits, and returns.gettraceflow.com · 2 Oct 2026
- Privacy and consent
- The GDPR guidance tells customers to disclose Traceflow in their privacy policy, obtain cookie consent before tracking, provide data deletion, and sign a DPA if required.gettraceflow.com · 2 Oct 2026
- Data retention
- Journey data is retained for 24 months by default, and retention periods can be configured per website.gettraceflow.com · 2 Oct 2026
- Visitor identification
- Traceflow says it matches email contacts to website sessions using a first-party cookie set when a visitor clicks a link from an email; third-party cookies are not required.gettraceflow.com · 2 Oct 2026
- Cookie-blocking limit
- When a visitor blocks cookies, Traceflow still tracks anonymous sessions, but known-contact timelines include only sessions where identity was established.gettraceflow.com · 2 Oct 2026
- Intended users
- The maker describes Traceflow as built for sales, marketing, e-commerce, and SaaS teams.gettraceflow.com · 2 Oct 2026
Best Traceflow alternatives
See all 20 All accessCh 01 Fullstory Free planFree trialAndroid Free to start7.5 All accessCh 02 Teradata VantageCloud Free planFree trialAPI Free to start7.4 All accessCh 03 JourneyTrack Free trialWeb from $3/mo7.0 All accessCh 04 Genesys Cloud CX WebWindows from $75/mo6.9 All accessCh 05 Semrush Free planAPI Free to start6.9 All accessCh 06 Dataroid AndroidAPI 6.8
Where it ranks on Specifiction
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Sources
- gettraceflow.com· checked 2 Oct 2026
- gettraceflow.com/docs/· checked 2 Oct 2026





