Analytics & Data

Best Brand Tracking Software in 2026

01 SurveyMonkey
SurveyMonkey suits people creating surveys, forms or quizzes who need branching, branding or response analytics.

Free plan iOS · Android · API
8.6 Visit Specs
02 Conjointly
Conjointly suits B2C and B2B researchers, from early-stage start-ups to large enterprises, who need survey methods and respondent options in one platform.

From $241.25/mo Free plan Web · API
8.5 Visit Specs
03 Qualtrics
The free account suits an individual needing a small survey allowance.

From $420/mo Free plan API
8.5 Visit Specs
04 Pollfish
From $0.95/mo Web · API
7.7 Visit Specs
05 Kantar LINK AI
Web
7.4 Visit Specs
06 YouGov Surveys: Self-Serve
From $1.50/mo Web
7.2 Visit Specs
07 quantilope
From $2,000/mo API
6.9 Visit Specs
08 Zappi
Web
6.9 Visit Specs
09 BERA.ai
Web
6.1 Visit Specs
10 Brandmaven
Web
6.0 Visit Specs
11 Brandr Intelligence
Web
6.0 Visit Specs
12 Cleria
Web
6.0 Visit Specs
13 GWI Brand Tracking
Web
6.0 Visit Specs
14 Hanover Research Brand Tracker
Web
5.9 Visit Specs
15 Hale
Web
5.8 Visit Specs
16 Ipsos Brand Health Essentials

5.8 Visit Specs
17 Kantar BrandHealth
Web
5.8 Visit Specs
18 OnePulse Brand Tracking
Web · iOS · Android
5.8 Visit Specs
19 Latana
Web
5.7 Visit Specs
20 Nepa Brand Tracking
Web
5.7 Visit Specs
21 Kantar BrandZ

5.6 Visit Specs
22 Outward Intelligence
Web
5.5 Visit Specs
23 Quno Brand Tracking
Web
5.4 Visit Specs
24 Reason8
Web
5.3 Visit Specs
25 Toluna TEMPO Xpress
Web
5.3 Visit Specs

How this list is ordered. Specifiction scores each tool on how fully its maker documents it, whether its prices are published, where the research puts it, the platforms it runs on and whether it can be tried for free (how we rank). Makers can also buy a numbered place (how Specifiction is paid for).

Compare SurveyMonkey and Conjointly Get a place on this list

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