Tech riderRev. 23 Sept 2026
- 1Runs onWeb
- 2Costsfree trial
- 3Mail formatsPostcards, enveloped letters, bi-folds, catalogs
- 4Personalization levelone-to-one
- 5CRM connectionsKlaviyo, Ometria
- 6Delivery scopeboth
6 lines stated Written from the maker's own pages: paperrun.com
Overview
Paper Run is ranked #15 of 28 in direct mail automation software on Specifiction. It runs on Web. A free trial is offered.
Compared on direct mail automation software
- Free plan
- Nopaperrun.com
- Mail formats
- Postcards, enveloped letters, bi-folds, catalogspaperrun.com
- Personalization level
- one-to-onepaperrun.com
- CRM connections
- Klaviyo, Ometriapaperrun.com
- Delivery scope
- bothpaperrun.com
Facts
- Product
- Paper Run automates direct mail flows for customers brands cannot reach through their existing digital channels.paperrun.com · 9 Oct 2026
- Integrations
- Paper Run connects with Klaviyo, Shopify, and other ecommerce tools, and its team handles integration setup.paperrun.com · 9 Oct 2026
- Strategy and design
- Each customer gets a dedicated Growth Marketing Strategist for flow builds, audience segmentation, experiment setup, and weekly performance updates; the design team creates direct mail creative free of charge.paperrun.com · 9 Oct 2026
- Launch time
- The company says most brands go live within 2–3 days.paperrun.com · 9 Oct 2026
- Intended customers
- Paper Run says it is best suited to DTC brands with a proven customer base and existing email flows, particularly brands running winback or abandonment flows in Klaviyo.paperrun.com · 9 Oct 2026
- Minimum sends
- There is no rigid minimum, though Paper Run typically recommends starting with at least one core audience segment or campaign objective.paperrun.com · 9 Oct 2026
- Measurement
- Holdout testing is the default measurement method: a control group receives no mail, and results are compared with the mailed test group for order conversion or revenue uplift.paperrun.com · 9 Oct 2026
- Service regions
- Paper Run says it supports sending in the UK, US, and Continental Europe.paperrun.com · 9 Oct 2026
- Support
- The site lists support at [email protected].paperrun.com · 9 Oct 2026
- Trial claim
- The homepage advertises a “60-day risk free trial.”paperrun.com · 9 Oct 2026
- Markets served
- Paper Run describes its service as hand-delivering mail in the USA and UK on the homepage footer.paperrun.com · 9 Oct 2026
- Audience
- Paper Run says it is best suited for DTC brands with a proven customer base and existing email flows, especially brands facing deliverability or open-rate ceilings.paperrun.com · 10 Oct 2026
- Strategy and reporting
- Each customer gets a dedicated Growth Marketing Strategist for flow setup, audience segmentation, experiments, and weekly performance updates.paperrun.com · 10 Oct 2026
- Creative
- Paper Run’s design team handles direct mail creative free of charge, and designs are included in its fees.paperrun.com · 10 Oct 2026
- Minimum volume
- Paper Run states there is no rigid minimum and typically recommends starting with at least one core audience segment or campaign objective.paperrun.com · 10 Oct 2026
- Trial
- The homepage advertises a 60-day risk-free trial.paperrun.com · 10 Oct 2026
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Where it ranks on Specifiction
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Sources
- paperrun.com· checked 9 Oct 2026