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SPECIFICTION
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RiTA CRM

ritacrm.com

From ₹449/mo Free trial WebAPI
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Spec score 8.1 #77 of 249 in Real Estate CRM Software

Spec sheet

Purpose
RiTA is a CRM for real estate agents, brokers, builders, agencies, and sales teams to manage leads, contacts, projects, tasks, reporting, and collaboration.Read 12 Oct 2026 · ritacrm.com
Free plan
NoRead 20 Sep 2026 · ritacrm.com
Security
RiTA says data is encrypted in transit with TLS/SSL and at rest with AES-256 through Google Firebase infrastructure.Read 12 Oct 2026 · ritacrm.com
Support
The solo Starter plan lists email support, while Enterprise lists dedicated support.Read 12 Oct 2026 · ritacrm.com
AI features
YesRead 20 Sep 2026 · ritacrm.com
AI tools
Optional AI features include lead summaries, follow-up suggestions, draft messages, lead scoring, and in-app Q&A.Read 12 Oct 2026 · ritacrm.com
Analytics
RiTA dashboards track conversion rates, stage leakage, team performance, and revenue trends.Read 12 Oct 2026 · ritacrm.com
Data isolation
The privacy policy describes RiTA as a multi-tenant SaaS platform with company data logically isolated at the database level.Read 12 Oct 2026 · ritacrm.com
Data retention
After account cancellation, RiTA says it retains data for a 30-day grace period before permanent deletion; backups may retain data for up to 90 days.Read 12 Oct 2026 · ritacrm.com
Free trial
YesRead 20 Sep 2026 · ritacrm.com
Lead capture
The product describes automatic lead capture from Facebook, Instagram, WhatsApp Business, and a website landing page widget into a unified inbox.Read 12 Oct 2026 · ritacrm.com
Lead routing
RiTA says teams can assign leads using owner-based and project-based routing logic.Read 12 Oct 2026 · ritacrm.com
Mobile app
NoRead 20 Sep 2026 · ritacrm.com
Open source
NoRead 20 Sep 2026 · ritacrm.com
Payments
RiTA says checkout uses Razorpay and accepts cards, UPI, net banking, and wallets; GST at 18% applies where required by law.Read 12 Oct 2026 · ritacrm.com
Pipeline
Leads can move through custom stages with required fields, owner responsibility, and due or overdue follow-up visibility.Read 12 Oct 2026 · ritacrm.com
Project operations
The product links leads to projects, pricing, inventory, amenities, and RERA-related fields.Read 12 Oct 2026 · ritacrm.com
Trial limits
The 90-day trial includes Professional-tier capabilities for up to 3 users, 200 leads per month, 5 projects, 2 GB storage, and AI credits; no credit card is required.Read 12 Oct 2026 · ritacrm.com
Visual sales pipeline
YesRead 20 Sep 2026 · ritacrm.com

Plans and prices

Starter ₹449 a month billed annually; ₹5,391 + GST (18%) for 12 months 1 user · 100 leads per month · 3 projects Read 20 Sep 2026 · ritacrm.com
Professional ₹3,600 a month ₹43,195 + GST (18%) for 12 months; billed annually Up to 25 users · Unlimited leads and tasks · Unlimited projects · All core features · Advanced reports Read 12 Oct 2026 · ritacrm.com
Enterprise ₹8,000 a month ₹95,995 + GST (18%) for 12 months; billed annually Up to 100 users · Unlimited leads and tasks · Unlimited projects · All core features · Advanced reports · API access and SSO · Dedicated support Read 12 Oct 2026 · ritacrm.com
Starter (solo) ₹449 a month ₹5,391 + GST (18%) for 12 months; billed annually 1 user · Up to 100 leads per month · Up to 3 projects · Lead and task management, calendar, basic dashboard · Email support Read 12 Oct 2026 · ritacrm.com
Starter (teams) ₹2,000 a month ₹23,995 + GST (18%) for 12 months; billed annually Up to 10 users · Unlimited leads and tasks · Unlimited projects · All core features Read 12 Oct 2026 · ritacrm.com

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