Showell
showell.com
What it is
Showell is a sales enablement platform for companies that sell through field teams and dealer networks. Its workspace brings presentations, PDFs, videos, images, web links and AR/3D materials together for sales use. Windows, iOS and Android apps support offline browsing and presenting; the web app needs an internet connection. Teams can share buyer materials through Digital Sales Rooms and track engagement down to individual pages or slides. Sales playbooks, readiness assessments, content guidance and engagement analytics are listed capabilities. A learning management system with courses, lessons, tests and quizzes is available as an add-on. Integrations include Salesforce, Microsoft Dynamics 365, SharePoint, Outlook, Google Workspace, HubSpot and Pipedrive, while its API can connect CRM, ERP, DAM and other systems. Showell says its information security management system is ISO/IEC 27001:2022 certified and that it complies with GDPR and CCPA. Its EU-hosted AWS data is encrypted at rest and in transit. The Professional Plan costs €700 a month per workspace and covers 10–200 users. All plans have a 12-month minimum commitment and automatic renewal.
Spec sheet
- What it does
- Showell is a sales-enablement platform for managing, finding, presenting, sharing and tracking sales content.Read 15 Oct 2026 · showell.com
- Product
- Showell is a sales enablement platform for companies selling through field sales teams and dealer networks.Read 3 Oct 2026 · showell.com
- Intended users
- Showell describes itself as purpose-built for field sales and highlights teams serving dealer networks and complex organizations.Read 3 Oct 2026 · showell.com
- API
- Showell offers an API for connecting CRM, ERP, DAM and other systems, including exporting analytics data.Read 15 Oct 2026 · showell.com
- Integrations
- Listed integrations include Google Drive, Dropbox, SharePoint, OneDrive, Teams, Salesforce, Dynamics, HubSpot, Aprimo, Bynder, Akeneo, Pimcore and other DAM/PIM systems.Read 15 Oct 2026 · help.showell.com
- Security
- Showell states its information security management system is ISO/IEC 27001:2022 certified and says it complies with GDPR and CCPA.Read 3 Oct 2026 · showell.com
- Compliance
- The company states that the service complies with GDPR and CCPA and keeps data in EU locations.Read 15 Oct 2026 · showell.com
- Support
- Showell says support usually responds within one hour and offers onboarding, training, rollout support and dedicated customer-success management.Read 15 Oct 2026 · showell.com
- Headquarters
- Jyväskylä, FinlandRead 28 Sep 2026 · showell.com
- Admin retirement
- Showell says its legacy Showell Admin is being phased out as features move into the web app.Read 15 Oct 2026 · help.showell.com
- AI privacy
- Showell says its AI does not use customer content for model training or share it outside the customer’s organization.Read 3 Oct 2026 · showell.com
- AI search
- The feature list includes AI Search that answers questions using Showell content in multiple languages.Read 15 Oct 2026 · showell.com
- Analytics
- Showell reports user, team and share activity, including page or slide engagement with shared content.Read 15 Oct 2026 · showell.com
- Built-in LMS
- An optional learning-management system supports courses, lessons, tests and quizzes.Read 15 Oct 2026 · showell.com
- Buyer engagement
- Digital Sales Rooms let teams share materials with buyers and track engagement, including page- or slide-level activity.Read 3 Oct 2026 · showell.com
- Company founding
- Showell was founded in 2012 by brothers Sami and Juha Suni.Read 15 Oct 2026 · showell.com
- Company profile
- LinkedIn lists Showell as a privately held software-development company headquartered in Helsinki with 11–50 employees.Read 15 Oct 2026 · linkedin.com
- Content library
- The platform stores PowerPoint files, PDFs, videos, animations, images, web links and AR/3D content in a central library.Read 15 Oct 2026 · showell.com
- Content management
- It provides a central workspace to organize sales materials including presentations, PDFs, videos, images, web links, and AR/3D content.Read 3 Oct 2026 · showell.com
- Contract
- All plans require a minimum 12-month commitment with automatic renewal, and cancellation notice is due at least 90 days before renewal.Read 3 Oct 2026 · showell.com
- Data hosting
- Showell says its service and data are hosted in Amazon Web Services in the EU, with server data encrypted at rest and in transit.Read 3 Oct 2026 · showell.com
- Digital Sales Rooms
- Users can create branded Digital Sales Rooms where recipients view shared files and their engagement can be tracked.Read 15 Oct 2026 · help.showell.com
- Documentation
- The Help Center contains sections for setup, content management, presentations, sharing, analytics, integrations, security and troubleshooting.Read 15 Oct 2026 · help.showell.com
- Encryption and MFA
- The security feature list includes encrypted data transfers, multi-factor authentication, role-based access and SSO.Read 15 Oct 2026 · showell.com
- Interactive tools
- Smart Tools can embed HTML, CSS and JavaScript applications such as calculators, forms, configurators and 3D graphics.Read 15 Oct 2026 · help.showell.com
- Legal name
- Crunchbase lists the legal name as Showell Ltd and identifies Trind Ventures as a seed investor.Read 15 Oct 2026 · crunchbase.com
- Limit: file conversion
- GetApp reviewers report that shadows or image quality can degrade during conversion and that some PNG files need size limits for web viewing.Read 15 Oct 2026 · getapp.com
- Limit: integrations
- A G2 reviewer reported gaps in a custom Bynder integration, limited administrator metrics and SSO onboarding problems.Read 15 Oct 2026 · g2.com
- Limit: performance and sync
- G2 reviewers report occasional slow loading, synchronization failures and difficult uploading.Read 15 Oct 2026 · g2.com
- Limit: pricing
- A Software Advice reviewer said the software is effective but definitely comes with a price.Read 15 Oct 2026 · softwareadvice.com
- Limit: search and navigation
- G2 reviewers describe basic search, deep folder navigation and difficulty finding earlier content.Read 15 Oct 2026 · g2.com
- Offline access
- Showell’s Windows, iOS, and Android apps support offline browsing and presenting; its web app requires an internet connection.Read 3 Oct 2026 · help.showell.com
- Offline use
- Native Windows, iOS and Android apps can browse and present downloaded content without an internet connection.Read 15 Oct 2026 · help.showell.com
- Praise: content delivery
- GetApp says reviewers value pushing current materials to sales teams, notifying them of updates and sharing presentations quickly.Read 15 Oct 2026 · getapp.com
- Praise: offline and support
- Software Advice reviewers praise offline use on laptops and iPads, easy sharing, intuitive administration and accessible support.Read 15 Oct 2026 · softwareadvice.com
- Praise: usability
- G2 reviewers repeatedly praise ease of use, intuitive navigation, simple sharing and responsive support.Read 15 Oct 2026 · g2.com
- Rating on Apple App Store
- 5.0 out of 5 from 21 ratings.Read 15 Oct 2026 · apps.apple.com
- Rating on G2
- 4.6 out of 5 from 347 reviews.Read 15 Oct 2026 · g2.com
- Rating on GetApp
- 4.6 out of 5 from 186 reviews.Read 15 Oct 2026 · getapp.com
- Rating on Software Advice
- 4.6 out of 5 from 186 reviews.Read 15 Oct 2026 · softwareadvice.com
- Release status
- In October 2026 the web app was version 21.0.1, Windows Store app 20.6.3, iOS app 20.6.2 and Android app 20.6.3.Read 15 Oct 2026 · help.showell.com
- SDK or extension model
- Custom interactive tools are uploaded as HTML files or ZIP archives containing an index/app HTML file and optional showell.json configuration.Read 15 Oct 2026 · help.showell.com
- Security certification
- Showell states that its information-security management system is ISO/IEC 27001:2022 certified.Read 15 Oct 2026 · showell.com
- Self-hosting
- The terms describe Showell as a SaaS service and the security page says customer data is hosted in Showell’s EU AWS cloud.Read 15 Oct 2026 · showell.com
- Storage requirement
- Showell recommends keeping 5–10 GB free after installing the app and downloading workspace content, with 128 GB or more device storage suggested.Read 15 Oct 2026 · help.showell.com
- System requirements
- Minimum requirements include iOS/iPadOS 15.5, macOS 11 on Apple silicon, Windows 10 version 2004 or Windows 11, and Android 8.Read 15 Oct 2026 · help.showell.com
- Training
- A built-in Learning Management System with courses, lessons, tests, and quizzes is available as an add-on.Read 3 Oct 2026 · showell.com
Plans and prices
Strong points and limits
Strong points
- Offline presenting on Windows, iOS and Android apps
- Tracks buyer engagement by page or slide
- Includes sales playbooks and content guidance
- Professional Plan covers 10–200 users per workspace
- Lists integrations with major CRM and productivity tools
Limits
- Web app requires an internet connection
- No free plan is listed
- Professional Plan costs €700 a month
- Minimum 12-month commitment; cancellation notice due 90 days before renewal
Who it suits
Showell suits field sales teams, dealer networks and complex organizations that need shared sales materials and buyer engagement tracking. It may also suit teams that need offline presentations on mobile or desktop apps.
Verdict
Showell combines centralized sales content, offline app access and buyer engagement tracking. Check the workspace price and renewal terms against your team’s needs before choosing a plan.
Where Specifiction places it
- Sales Enablement Software#8 of 328.2
- Sales Content Management Software#11 of 268.2