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Smstools

smstools.com

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Spec score 7.8 #19 of 32 in SMS Chatbot Software

What it is

Smstools combines SMS, WhatsApp, voice messaging, and other business communications in a browser-based platform, with Android and iOS apps and a developer API. Campaign tools support contact lists, segmentation, personalized messages, scheduling, and reporting. Users can send bulk or long SMS messages and automate templates and birthday messages.

The REST API supports SMS, voice, WhatsApp Business, contact management, workflows, and webhooks. Official SDKs are listed for PHP, Node.js, Ruby, Python, and PowerShell. Integrations include Zapier, Make, n8n, Slack, Microsoft Teams, HubSpot, and Smartschool. Smstools describes itself as an official Meta Tech Partner for WhatsApp Business; pricing for that service varies by country and template type. Its pricing page describes European servers, GDPR compliance, TLS 1.3 client connections, and AES-256 storage encryption. The stated service level is 99.9% uptime, but third-party operator dependencies mean delivery is not guaranteed at 100%. A free plan and free trial are listed. U.S. SMS messaging is listed at €0.03, paid once, billed per message, with no subscription and volume discounts.

Spec sheet

Product
Smstools combines SMS, WhatsApp, voice messaging and other business communication tools in one platform.Read 3 Oct 2026 · smstools.com
Intended users
The maker presents the platform for businesses of all sizes, from startups to enterprises, and names sectors including finance, government, education, healthcare and retail.Read 3 Oct 2026 · smstools.com
Integrations
The integrations page lists connections including Zapier, Make, n8n, Slack, Microsoft Teams, HubSpot and Smartschool.Read 3 Oct 2026 · smstools.com
Security
The pricing page says servers are located in Europe, the service is GDPR compliant, and a Data Processing Agreement is available on request.Read 3 Oct 2026 · smstools.com
Support
The SLA page provides support by email, website or software contact form, and phone; urgent out of hours calls are diverted to a support engineer.Read 3 Oct 2026 · smstools.com
Headquarters
Dilsen-Stokkem, BelgiumRead 28 Sep 2026 · smstools.com
Founded
2004Read 28 Sep 2026 · smstools.com
Campaigns
The browser based software supports contact lists, segmentation, personalized messages, scheduling and campaign reporting.Read 3 Oct 2026 · smstools.com
Developer API
The REST API supports SMS, voice, WhatsApp Business, contact management, workflows and webhooks.Read 3 Oct 2026 · smstools.com
Encryption
The pricing page lists TLS 1.3 for client connections and AES-256 storage encryption.Read 3 Oct 2026 · smstools.com
Messaging
Users can send bulk or long SMS messages, and automate templates and birthday messages.Read 3 Oct 2026 · smstools.com
SDKs
The homepage lists official SDKs for PHP, Node.js, Ruby, Python and PowerShell.Read 3 Oct 2026 · smstools.com
Service level
The SLA page states 99.9% uptime and says third party operator dependencies mean delivery cannot be guaranteed at 100%.Read 3 Oct 2026 · smstools.com
WhatsApp
Smstools describes itself as an official Meta Tech Partner for WhatsApp Business, with pricing that varies by country and template type.Read 3 Oct 2026 · smstools.com

Plans and prices

SMS messaging to U.S.A. €0.03, paid once per message From €0.025 per message · no subscription · volume discounts Read 3 Oct 2026 · smstools.com

Every Smstools plan and price →

Strong points and limits

Strong points

  • Campaigns support segmentation and scheduled sends.
  • REST API includes workflows and webhooks.
  • Official SDKs cover five listed languages.
  • Integrates with Zapier, Make, Slack, and others.
  • Lists a 99.9% uptime service level.

Limits

  • Delivery is not guaranteed at 100%.
  • WhatsApp pricing varies by country and template type.
  • U.S. SMS is billed per message.

Who it suits

It suits businesses that need campaign messaging, messaging APIs, or integrations across business tools. The listed audiences span startups to enterprises and sectors including finance, government, education, healthcare, and retail.

Verdict

Smstools brings several messaging channels, campaign tools, and developer interfaces together. Its uptime statement has an explicit delivery caveat, and messaging prices may depend on channel or message type.

Where Specifiction places it

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