SOCi Genius Reputation

Spec sheet

What it does

Genius Reputation Agent monitors reviews for multi-location brands, replies in the brand voice under configured approval rules, and routes reviews needing human attention to the team.Read 10 Oct 2026 · soci.ai

Purpose

Genius Reputation Agent monitors reviews for multi-location brands, replies in the brand voice under configured approval rules, and routes sensitive cases to a team.Read 11 Oct 2026 · soci.ai

Trial

SOCi says it does not offer a free trial and scopes deployments through a custom quote and demo.Read 11 Oct 2026 · soci.ai

Integrations

SOCi lists 140+ integrations, including Salesforce, Yardi, RealPage, Entrata, Olo, Punchh, and Smarsh, and says custom API connections may be available.Read 11 Oct 2026 · soci.ai

Security

SOCi lists SOC 2 Type II, SOC 3, ISO/IEC 27001, ISO/IEC 27701, ISO/IEC 42001, and HIPAA-aligned controls; it says a Business Associate Agreement is available on request for customers handling protected health information.Read 10 Oct 2026 · soci.ai

Support

SOCi provides standard support through in-platform tickets during regular business hours in the customer's time zone.Read 10 Oct 2026 · soci.ai

Headquarters

San Diego, California, United StatesRead 28 Sep 2026 · soci.ai

Founded

2012Read 28 Sep 2026 · soci.ai

Availability commitment

SOCi's service level agreement says it will use commercially reasonable efforts to maintain at least 99.5% monthly platform uptime, subject to stated exclusions.Read 10 Oct 2026 · soci.ai

Brand controls

Teams set tone, keyword, escalation, and approval rules, and can choose between approving every reply and allowing autonomous replies with exceptions routed to the team.Read 10 Oct 2026 · soci.ai

Escalation controls

Customers set tone, keyword, escalation, and approval requirements, and can choose between approving every reply and autonomous replies with exceptions routed to staff.Read 11 Oct 2026 · soci.ai

Integration limits

Most integrations are included in the Platform, while some enterprise and vertical systems require custom setup or a higher tier.Read 11 Oct 2026 · soci.ai

Integration scope

SOCi says it offers 140+ integrations, and most are included in its platform while some enterprise or vertical systems may require custom setup or a higher tier.Read 10 Oct 2026 · soci.ai

Intended customers

SOCi describes its pricing and product for enterprise, multi-location brands, including brands managing hundreds or thousands of locations.Read 11 Oct 2026 · soci.ai

Pricing

The product page offers a free demo and directs visitors to get started, but does not state a product price.Read 10 Oct 2026 · soci.ai

Pricing model

Pricing is scoped to the number of locations and selected Genius Agents and skills; SOCi says it does not charge per user or per listing/profile.Read 11 Oct 2026 · soci.ai

Response timing

SOCi says the agent works around the clock and replies within hours; approval requirements can affect response speed.Read 11 Oct 2026 · soci.ai

Review networks

It works with Google, Yelp, Facebook, TripAdvisor, and Apple app store reviews.Read 11 Oct 2026 · soci.ai

Security and compliance

SOCi says it holds SOC 2 and ISO/IEC 42001; its SOCi Shield compliance layer can monitor user-created content and stop publication when issues are flagged.Read 11 Oct 2026 · soci.ai

Surveys and recovery

It sends conversational surveys after visits, helps resolve dissatisfied customers in the conversation, and invites happy or recovered customers to review.Read 11 Oct 2026 · soci.ai

Voice of Customer

Voice of Customer groups feedback into themes and sentiment shifts by location and region, with each cluster tied to customer quotes.Read 11 Oct 2026 · soci.ai

Plans and prices

Every SOCi Genius Reputation plan and price →

Where Specifiction places it

• Salon Reputation Management Software#24 of 297.3