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SPECIFICTION
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TrueSend

truesend.com

WebAPI
Visit truesend.com
Spec score 6.7 #6 of 10 in Email Analytics

What it is

TrueSend is an email marketing platform for campaigns, automation, analytics, and deliverability, available on the web and through an API. Its drag-and-drop editor, templates, and A/B testing support campaign creation. A visual workflow builder can trigger email journeys using user actions and attributes. Reports cover opens, clicks, conversions, revenue attribution, click heatmaps, and subscriber growth. Deliverability controls include dedicated and shared IP pools, automated warm-up, authentication setup, reputation and inbox-placement monitoring, bounce handling, and spam score previews. The Email API supports transactional and bulk sending, dynamic templates, webhooks, analytics tracking, attachments, and SDKs. Listed integrations include Shopify, Salesforce, HubSpot, Google Analytics, Zapier, WordPress, Stripe, and Slack, among others. TrueSend lists a free plan with 6,000 emails per month, two sending domains, and basic analytics; its Standard price is still loading, while Custom pricing is by quote. Security features include SOC 2 Type II certification, encryption, SSO, and 2FA. The company is based in Pune, India.

Spec sheet

Product
TrueSend describes itself as an email marketing platform for campaigns, automation, analytics, and deliverability.Read 3 Oct 2026 · truesend.com
Intended users
TrueSend says it serves startups, big agencies, and high-volume email senders.Read 3 Oct 2026 · truesend.com
API
The Email API supports transactional and bulk sending, dynamic templates, real-time webhooks, analytics tracking, attachments, and SDKs.Read 3 Oct 2026 · truesend.com
Integrations
The integrations directory lists Shopify, WooCommerce, Magento, Salesforce, HubSpot, Pipedrive, Google Analytics, Segment, Zapier, WordPress, Stripe, and Slack, among others.Read 3 Oct 2026 · truesend.com
Security
The features page says TrueSend is SOC 2 Type II certified, encrypts data at rest with AES-256 and in transit with TLS 1.3, and supports SAML 2.0 SSO and 2FA.Read 3 Oct 2026 · truesend.com
Compliance
The features page lists GDPR, CAN-SPAM, CASL, and CCPA compliance tools, including consent, unsubscribe, and data deletion processes.Read 3 Oct 2026 · truesend.com
Support
The home page advertises 24/7 expert support.Read 3 Oct 2026 · truesend.com
Headquarters
Pune, Maharashtra, IndiaRead 23 Sep 2026 · truesend.com
Analytics
Reporting includes opens, clicks, conversions, revenue attribution, click heatmaps, and subscriber growth.Read 3 Oct 2026 · truesend.com
API security
API security features include scoped and rotatable keys, HMAC-SHA256 webhook signatures, IP allowlisting, and TLS 1.3 encryption in transit.Read 3 Oct 2026 · truesend.com
Automation
Its visual workflow builder can trigger email journeys based on user actions and attributes.Read 3 Oct 2026 · truesend.com
Campaign tools
The platform offers a drag-and-drop campaign editor, professional templates, and A/B testing.Read 3 Oct 2026 · truesend.com
Company history
The About page’s timeline describes a 2022 problem stage and development of domain warm-up and real-time analytics in 2023.Read 3 Oct 2026 · truesend.com
Company location
TrueSend lists its address in Viman Nagar, Pune, Maharashtra, India.Read 3 Oct 2026 · truesend.com
Deliverability
Deliverability tools include dedicated and shared IP pools, automated warm-up, DKIM/SPF/DMARC setup, reputation monitoring, bounce handling, and spam score previews.Read 3 Oct 2026 · truesend.com

Plans and prices

Custom Plan Priced on request Personalized quote Unlimited emails/month · unlimited sending domains · dedicated sending IPs · custom integrations and API · SAML/SSO and team roles · dedicated success manager · SLA uptime guarantee · custom contract terms Read 3 Oct 2026 · truesend.com
Free Plan Price not published billed monthly 6,000 emails / month · 2 sending domains · unlimited email IDs per domain · drag-and-drop builder · 50+ templates · basic analytics · SPF & DKIM · A/B testing · advanced automation Read 3 Oct 2026 · truesend.com
Standard Plan Price not published Up to 10,000 emails/month · 5 sending domains · unlimited email IDs per domain · full A/B testing · advanced automations · AI subject line optimiser · revenue attribution · dedicated IP warm-up · priority email support; listed price is still loading on the page Read 3 Oct 2026 · truesend.com

Every TrueSend plan and price →

Strong points and limits

Strong points

  • Free plan includes 6,000 emails monthly.
  • Automations can respond to user actions and attributes.
  • Reports include revenue attribution and click heatmaps.
  • Monitoring covers inbox placement and sender reputation.
  • API supports transactional and bulk sending.

Limits

  • Standard plan price is still loading.
  • Custom plan pricing requires a personalized quote.

Who it suits

TrueSend suits startups, agencies, and high-volume email senders looking for campaign, automation, and deliverability tools. Its API and integrations also suit teams connecting email services to other systems.

Verdict

TrueSend combines campaign creation, workflow automation, analytics, and deliverability monitoring with an API and integrations. The free plan has specified sending and domain limits, but prices for the other listed plans are unavailable.

Where Specifiction places it

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