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SPECIFICTION
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AgentFire

agentfire.com

From $5/mo Free trial Web
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Spec score 8.2 #5 of 26 in Real Estate Marketing

What it is

AgentFire provides web-based real-estate websites for agents and teams, with property search, listings, and lead-capture tools. Its platform includes Area Guides, Automated Market Reports, a Listings Hub, Engage CTAs, Lead Pages, and AI-powered marketing tools. Built-in IDX is included with every AgentFire website, subject to MLS coverage and MLS pass-through fees. The base monthly fee includes hosting with CDN deployment, daily backups, and automatic feature updates. AgentFire lists more than 30 partner integrations through its Open Platform and a Zapier app; its integrations include tools such as LionDesk, Follow Up Boss, Facebook, and Intercom Chat. AgentFire Go provides mobile access to website content, leads, search alerts, and IDX tools, as well as sharing digital business cards and listings. The Pro plan costs $165 a month; Plus costs $215 a month. A partner page lists a 10 day free trial requiring a credit card. Customers own content they add, but the design and proprietary technology cannot be exported when service ends.

Spec sheet

Product
AgentFire provides brand-focused real-estate websites for agents and teams.Read 1 Oct 2026 · agentfire.com
Trial
An AgentFire partner page states that accounts include a 10 day free trial and require a credit card.Read 1 Oct 2026 · partners.agentfire.com
Integrations
AgentFire says its Open Platform has 30+ partner integrations and a Zapier app connecting to thousands of software vendors.Read 1 Oct 2026 · agentfire.com
Security
AgentFire says it performs regular security and malware scans, restricts access to secured networks, encrypts sensitive information with SSL and uses a payment gateway so transactions are not stored on its servers.Read 1 Oct 2026 · agentfire.com
Support
Support is available by email and live chat Monday through Friday from 9 AM to 5 PM EST, with a separate Success Team for strategic guidance.Read 1 Oct 2026 · support.agentfire.com
Founded
2013Read 28 Sep 2026 · agentfire.com
Maker
AgentFire is operated by Dark Galaxy Limited DBA AgentFire.com.Read 1 Oct 2026 · agentfire.com
Company history
AgentFire says it was founded in 2013, is 100% bootstrapped and has a 70+ person team.Read 1 Oct 2026 · agentfire.com
Contract
AgentFire states that it does not require long-term contracts.Read 1 Oct 2026 · agentfire.com
Core features
Its platform includes Area Guides, Automated Market Reports, Listings Hub, Engage CTAs, Lead Pages and AI-powered marketing tools.Read 1 Oct 2026 · agentfire.com
CRM integrations
The integrations help center lists Zapier, LionDesk, Follow Up Boss, Instafeed, Facebook, Intercom Chat, Ruuster and IDX integrations.Read 1 Oct 2026 · support.agentfire.com
Hosting
The base monthly fee includes professional-grade hosting with CDN deployment, daily backups and automatic feature updates.Read 1 Oct 2026 · agentfire.com
IDX
Built-in IDX is included with every AgentFire website, subject to MLS coverage and MLS pass-through fees.Read 1 Oct 2026 · agentfire.com
Mobile app
AgentFire Go provides mobile access to website content, leads, search alerts and IDX tools, including sharing digital business cards and listings.Read 1 Oct 2026 · support.agentfire.com
Ownership limit
Customers own unique content they add, but AgentFire design and proprietary technology are non-transferable and cannot be exported if service ends.Read 1 Oct 2026 · agentfire.com

Plans and prices

Team Link (100+ users) $5 a month per user monthly Personalized landing pages · Lead attribution · Profile and listing tools Read 1 Oct 2026 · agentfire.com
Team Link (50 to 99 users) $7 a month per user monthly Personalized landing pages · Lead attribution · Profile and listing tools Read 1 Oct 2026 · agentfire.com
Team Link (1 to 49 users) $10 a month per user monthly Personalized landing pages · Lead attribution · Profile and listing tools Read 1 Oct 2026 · agentfire.com
AgentFire Plus add-on $50 a month monthly Blog articles · AI drip content · Human-assisted support hours Read 1 Oct 2026 · agentfire.com
Pro $165 a month monthly 10+ industry-leading tools · Full support team · IDX integration · Hosting and feature upgrades Read 1 Oct 2026 · agentfire.com
Plus $215 a month monthly Everything in Pro · 3 assisted support hours · Monthly blog articles · AI drip campaigns Read 1 Oct 2026 · agentfire.com
Ignite $800, paid once setup Choose from 4 unique themes · White glove setup · Customized branding Read 1 Oct 2026 · agentfire.com
Custom $2,750, paid once setup Custom homepage · 10 pre-configured interior pages · 3 custom interior pages · Dedicated senior designer Read 1 Oct 2026 · agentfire.com
Firebrand $6,500, paid once setup Custom homepage · 10 custom interior pages · Executive-led creative direction · 3 strategy sessions Read 1 Oct 2026 · agentfire.com
AgentFire Ads Priced on request Google Search leads · Google and Facebook retargeting · Managed campaigns Read 1 Oct 2026 · agentfire.com

Every AgentFire plan and price →

Strong points and limits

Strong points

  • Built-in IDX is included, subject to MLS coverage and fees.
  • Hosting includes CDN deployment and daily backups.
  • Open Platform lists 30+ partner integrations.
  • AgentFire Go provides mobile access to leads and IDX tools.
  • No long-term contract is required.

Limits

  • The 10 day trial requires a credit card.
  • MLS pass-through fees may apply.
  • Design and proprietary technology cannot be exported.
  • Pro costs $165 a month.

Who it suits

AgentFire is suited to agents and teams who want branded real-estate websites with IDX, property search, and lead capture. The listed integrations and mobile access may also suit users managing leads and listings across connected tools.

Verdict

AgentFire combines real-estate website tools, IDX, hosting, and integrations, with pricing from $165 a month for Pro. Customers retain added content, but not an exportable copy of the platform design and proprietary technology.

Where Specifiction places it

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