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SPECIFICTION
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Hurley

heyhurley.com

From €99/mo Free plan Web
Visit heyhurley.com
Spec score 8.2 #6 of 33 in AI User Research Tools

What it is

Hurley is a web-based AI assistant for conducting and summarizing user interviews. It supports video, voice, and chat interviews, with availability in 50+ languages stated on its homepage. Hurley can create interview scripts from a research goal or start with a user research template. Recruitment options include a product banner, direct link, or email. It provides recordings, transcripts, and summaries, then identifies patterns in an insights report with user quotes and citations. Users can ask questions about interview data and receive quote-supported answers. The Free plan costs nothing and includes 20 total credits, unlimited projects, video, voice and chat interviews, 50+ languages, AI-powered insights reports, and a Slack agent. Pro costs €99 a month for 400 monthly credits. Done for you costs €999 a month for 2,500 credits, an onboarding workshop, and a dedicated user researcher. Hurley says it does not sell personal data.

Spec sheet

What it does
Hurley provides an AI-powered assistant that conducts and summarizes user interviews.Read 3 Oct 2026 · heyhurley.com
Headquarters
Copenhagen, DenmarkRead 28 Sep 2026 · heyhurley.com
Ask interviews
Users can ask Hurley questions about their interview data and receive answers supported by user quotes and citations.Read 3 Oct 2026 · heyhurley.com
Company and location
The privacy policy identifies the company as Hurley ApS and lists its address in Copenhagen, Denmark.Read 3 Oct 2026 · heyhurley.com
Data retention
The privacy policy says account and interview data are kept until the user deletes them.Read 3 Oct 2026 · heyhurley.com
Integration
The Free plan lists a Slack agent, and the Pro plan includes direct Slack support.Read 3 Oct 2026 · heyhurley.com
Interview formats
Hurley offers video, voice, and chat interviews.Read 3 Oct 2026 · heyhurley.com
Interview records
Hurley provides recordings, transcripts, and interview summaries.Read 3 Oct 2026 · heyhurley.com
Interview scripts
Hurley creates interview scripts from a research goal and can start from a user research template.Read 3 Oct 2026 · heyhurley.com
Languages
Hurley’s homepage says interviews are available in 50+ languages.Read 3 Oct 2026 · heyhurley.com
Personal data
Hurley says it does not sell personal data to third parties.Read 3 Oct 2026 · heyhurley.com
Recruiting
Users can add recruiting banners to their product from Hurley, share a direct link, or recruit by email.Read 3 Oct 2026 · heyhurley.com
Research reports
Hurley identifies interview patterns and provides an insights report with user quotes and citations.Read 3 Oct 2026 · heyhurley.com
Security and transfers
Hurley says it uses technical and organizational measures to protect personal data and relies on Standard Contractual Clauses and/or EU–US Data Privacy Framework certification for applicable international transfers.Read 3 Oct 2026 · heyhurley.com
Who it serves
Hurley says it helps product teams at startups and scale-ups run AI-led user interviews.Read 3 Oct 2026 · heyhurley.com

Plans and prices

Free Free 20 total credits · Video, voice & chat interviews · Unlimited projects · 50+ languages · AI-powered insights reports Read 3 Oct 2026 · heyhurley.com
Pro €99 a month €99/month 400 monthly credits · Video responses = 3 credits · Voice responses = 2 credits · Chat responses = 1 credit Read 3 Oct 2026 · heyhurley.com
Done for you €999 a month €999/month 2,500 monthly credits · Onboarding workshop · Dedicated user researcher Read 3 Oct 2026 · heyhurley.com

Every Hurley plan and price →

Strong points and limits

Strong points

  • Supports video, voice, and chat interviews
  • Creates scripts from goals or templates
  • Offers several participant recruitment methods
  • Provides transcripts, summaries, and cited insights
  • Free plan includes unlimited projects

Limits

  • Free plan is limited to 20 total credits
  • Pro costs €99 a month
  • Done for you costs €999 a month
  • Web platform only

Who it suits

Hurley suits startup and scale-up product teams running AI-led user interviews. It fits researchers needing multiple interview formats, participant recruitment options, transcripts, synthesis, and quote-backed answers.

Verdict

Hurley combines interview collection with automated transcription, synthesis, and question answering. Its credit-based plans range from a limited free tier to high-cost options with additional research support.

Where Specifiction places it

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