Skip to content
SPECIFICTION
Get listed

LeadGenius

leadgenius.com

From $0.07/mo Free plan WebAPIBrowser extension
Visit leadgenius.com
Spec score 8.9 #8 of 52 in Lead Generation Software

What it is

LeadGenius provides real-time B2B contact intelligence for marketing, sales, and revenue operations teams. It combines AI with human-in-the-loop sourcing, collecting data for each customer’s use case rather than relying only on a fixed database. Its product covers 37 countries through native-language research teams and includes technographics, hiring trends, executive moves, funding, mergers and acquisitions, market expansion, ecommerce, supply-chain, and social-engagement signals. Contact Monitoring tracks role changes, promotions, and champion movement. The Salesforce integration imports leads, contacts, accounts, and opportunities every 12 hours and can export selected records. A documented REST API supports campaign creation and account and contact record exchange; access requires contacting Sales or Customer Success. LeadGenius describes configurable GDPR, LGPD, consent, and suppression rules, plus URL-level sourcing transparency. The web and API product has a free Dashboard account for 30 days with specified campaign and record limits. Paid packages are tailored to business needs, with listed record options starting at $0.35 a month.

Spec sheet

What it does
LeadGenius provides custom B2B contact and account intelligence using AI, human research and automation.Read 14 Oct 2026 · leadgenius.com
Product
LeadGenius provides real-time B2B contact intelligence for go-to-market teams, using AI and human-in-the-loop sourcing.Read 8 Oct 2026 · leadgenius.com
Intended users
The homepage identifies marketing operations, sales operations, and revenue operations teams as its audience.Read 8 Oct 2026 · leadgenius.com
Free plan
NoRead 20 Sep 2026 · leadgenius.com
API
LeadGenius documents a REST API for creating campaigns and sending or retrieving account and contact records; API access requires contacting Sales or a Customer Success representative.Read 8 Oct 2026 · docs.leadgenius.com
Compliance
The product describes configurable GDPR, LGPD, consent, and suppression rules, along with URL-level sourcing transparency.Read 8 Oct 2026 · leadgenius.com
Headquarters
San Francisco, California, United StatesRead 28 Sep 2026 · leadgenius.com
Account monitoring
Account Monitoring can follow up to six standard insights per account each quarter and send changes into sales or marketing workflows.Read 14 Oct 2026 · leadgenius.com
API access
YesRead 20 Sep 2026 · leadgenius.com
API authentication
API requests use a customer API key in an Authorization Token header, with keys obtained through sales or customer success.Read 14 Oct 2026 · docs.leadgenius.com
API languages
Documentation includes examples for Python, JavaScript and cURL, and responses are JSON encoded.Read 14 Oct 2026 · docs.leadgenius.com
API scope
The API documentation covers campaign creation, uploads, updates, status, usage statistics, exclusions, rapid enrichment, webhooks, rate limits and errors.Read 14 Oct 2026 · docs.leadgenius.com
API type
The public API is REST based and exchanges account and contact records associated with Dashboard campaigns.Read 14 Oct 2026 · docs.leadgenius.com
API webhooks
Campaign workflows can call a customer webhook when records are finalized and ready to retrieve.Read 14 Oct 2026 · docs.leadgenius.com
Buying committees
The product is designed to expose multiple stakeholders involved in B2B purchases rather than only one contact per account.Read 14 Oct 2026 · leadgenius.com
Chrome extension
The Leadgenius Extension automates browser workflows for sourcing contacts, enriching accounts and sending data to the platform or a CRM.Read 14 Oct 2026 · chromewebstore.google.com
Company founding
LinkedIn lists LeadGenius as founded in 2011.Read 14 Oct 2026 · linkedin.com
Company legal name
Crunchbase lists the legal entity as LeadGenius, Inc., also known as MobileWorks and LeadGenius.Read 14 Oct 2026 · crunchbase.com
Compliance claims
LeadGenius says its collection uses public and opt-in sources, audit trails and opt-out handling, and is tailored to privacy requirements.Read 14 Oct 2026 · leadgenius.com
Contact monitoring
Contact Monitoring tracks customers and prospects as they change jobs or companies and refreshes the data quarterly.Read 14 Oct 2026 · leadgenius.com
CRM data security
LeadGenius says it does not share or reuse Salesforce CRM data and that customers can revoke Salesforce access by disconnecting the integration.Read 8 Oct 2026 · support.leadgenius.com
CRM integration
The Salesforce integration imports leads, contacts, accounts, and opportunities every 12 hours and can export selected records.Read 8 Oct 2026 · support.leadgenius.com
Data sourcing
The company says it sources data on demand for each customer’s use case rather than relying on a static, one-size-fits-all database.Read 8 Oct 2026 · leadgenius.com
Delivery
The product page says data can be refreshed daily, weekly, monthly, or through triggered updates, and that enterprise engagements include a dedicated delivery pod.Read 8 Oct 2026 · leadgenius.com
Direct-dial data
YesRead 20 Sep 2026 · leadgenius.com
Enrichment
The product provides technographics, hiring trends, executive moves, funding, mergers and acquisitions, market expansion, ecommerce, supply-chain, and social-engagement signals.Read 8 Oct 2026 · leadgenius.com
Free account
The Freemium account provides 30 days of Dashboard access, up to five campaigns, limited rapid enrichment and up to 500 net-new records.Read 14 Oct 2026 · support.leadgenius.com
Free-account limits
The documented free Dashboard account lasts 30 days; after email verification it allows up to two campaigns, rapid enrichment of up to 1,000 records, and net-new campaigns of up to 500 lead records.Read 8 Oct 2026 · support.leadgenius.com
Funding and investors
LinkedIn names Sierra Ventures, Lumia Capital, Javelin Venture Partners and SJF Ventures among the company’s investors; Crunchbase lists eight funding rounds but hides amounts.Read 14 Oct 2026 · linkedin.com
Global coverage
LeadGenius advertises coverage across EMEA, LATAM and APAC, with the current price schedule excluding APJ for standard records.Read 14 Oct 2026 · leadgenius.com
Headquarters and size
LinkedIn lists Berkeley, California headquarters and a 201–500 employee company size.Read 14 Oct 2026 · linkedin.com
Human verification
Its precision offering combines automated sourcing with trained human researchers.Read 14 Oct 2026 · leadgenius.com
Intent data
YesRead 20 Sep 2026 · leadgenius.com
Limit: interface speed
TrustRadius feedback says the platform can load slowly, has quirks and becomes harder to organize with many segments.Read 14 Oct 2026 · trustradius.com
Limit: lead relevance
G2 reviewers report that some leads are outside their target, outdated or effectively dead.Read 14 Oct 2026 · g2.com
Limit: missing connector
A G2 reviewer specifically requested a HubSpot connector to work directly inside that CRM.Read 14 Oct 2026 · g2.com
Live data
The service sources data on demand in real time instead of relying only on a static database.Read 14 Oct 2026 · leadgenius.com
Microsoft SSPA
LeadGenius announced Microsoft SSPA supplier compliance on September 11, 2025 under supplier name Mobileworks Inc.Read 14 Oct 2026 · leadgenius.com
Notable pricing change
LeadGenius announced on December 4, 2025 that it replaced credits-per-record with cents-per-record campaign pricing.Read 14 Oct 2026 · leadgenius.com
Praise: data and targeting
G2 reviewers praise global accuracy, AI plus human targeting, useful filtering and access to difficult markets.Read 14 Oct 2026 · g2.com
Praise: service
G2 and TrustRadius reviewers describe the interface as easy to use and praise responsive support or custom assistance.Read 14 Oct 2026 · trustradius.com
Pricing
The homepage says packages are tailored to business size and requirements and directs customers to contact LeadGenius for a quote.Read 8 Oct 2026 · leadgenius.com
Rating on Chrome Web Store
4.8 out of 5 from 18 ratingsRead 14 Oct 2026 · chromewebstore.google.com
Rating on G2
4.3 out of 5 from 14 reviewsRead 14 Oct 2026 · g2.com
Rating on TrustRadius
2.8 out of 10 from 8 reviews and ratingsRead 14 Oct 2026 · trustradius.com
Salesforce integration
Salesforce integration supports importing leads, contacts, accounts and opportunities every 12 hours and exporting selected records back.Read 14 Oct 2026 · support.leadgenius.com
Salesforce requirements
The Salesforce connector requires API access and supports Enterprise, Developer, Performance and Unlimited editions; other editions may need upgrades.Read 14 Oct 2026 · support.leadgenius.com
Self-serve limits
After email verification, the free account allows two campaigns, rapid enrichment for up to 1,000 records and automated plays before sales contact is required for higher limits.Read 14 Oct 2026 · support.leadgenius.com
Technographic filters
YesRead 20 Sep 2026 · leadgenius.com

Plans and prices

On-Demand Records $0.35 a month Volume discounts apply; global regions excluding APJ Technology-sourced net-new or enrichment · 22 standard account and contact data points · Real-time delivery Read 20 Sep 2026 · leadgenius.com
Precision Records $0.75 a month Volume discounts apply; global regions excluding APJ Technology plus human review · 22 standard account and contact data points · Verified for accuracy-sensitive campaigns Read 20 Sep 2026 · leadgenius.com
Premium Direct Dials $0.25 a month Mobile phone numbers · Sourced from premium vendors Read 20 Sep 2026 · leadgenius.com
Contact Quarterly Refresh $0.07 a month Quarterly refresh Re-verifies eight standard data points · Excludes direct phone data Read 20 Sep 2026 · leadgenius.com
Account & Contact Insights $0.15 a month One-time pull More than 100 standard insights · Segmentation and prioritization Read 20 Sep 2026 · leadgenius.com
Custom Account & Contact Insights $0.35 a month Custom-defined data points · One-time delivery per record Read 20 Sep 2026 · leadgenius.com
Account Monitoring $1 a month Quarterly monitoring 6 standard insights Read 20 Sep 2026 · leadgenius.com
Contact Monitoring $1 a month Refreshed quarterly Tracks role and company changes · Quarterly refresh Read 20 Sep 2026 · leadgenius.com
Permission Pass $0.30 a month Compliance processing for global contact records Read 20 Sep 2026 · leadgenius.com
Freenium (Free Plan) Free 30 days · up to 2 campaigns after email verification · rapid enrichment up to 1,000 records · net-new campaigns up to 500 lead records Read 8 Oct 2026 · support.leadgenius.com
Contact Quarterly Refresh $0.07, paid once per record / refresh Re-verifies 8 standard contact fields · excludes direct phone Read 14 Oct 2026 · leadgenius.com
Account & Contact Insights $0.15, paid once per insight / record 100+ standard insights · segmentation and prioritization Read 14 Oct 2026 · leadgenius.com

Every LeadGenius plan and price →

Strong points and limits

Strong points

  • Sources data for each customer’s use case
  • Coverage spans 37 countries
  • Tracks contact role and company changes
  • Salesforce imports run every 12 hours
  • Free Dashboard includes limited campaigns and enrichment

Limits

  • Free Dashboard access lasts 30 days
  • Free campaigns and records have caps
  • API access requires contacting Sales or Customer Success
  • Packages are tailored by quote

Who it suits

LeadGenius suits marketing, sales, and revenue operations teams that need B2B contact data, enrichment, and monitoring. Teams needing CRM workflows can use its Salesforce integration, while API access requires contacting Sales or Customer Success.

LeadGenius in depth

Read the full write-up

LeadGenius is a B2B contact intelligence service for teams that need prospect data shaped around specific markets and campaigns. It suits marketing, sales, and revenue operations teams, particularly those working across niche or international markets. Its strongest case is tailored sourcing paired with CRM monitoring; custom packages and record charges make costs harder to forecast.

Overview

LeadGenius combines AI with human research to source data for each customer’s use case instead of relying on a single static database. That approach can address gaps in specialized industries or emerging markets, where standard prospecting lists may be less useful. The trade-off is a buying process centered on tailored requirements and usage rather than a simple, fixed subscription.

Key features

LeadGenius describes coverage in 37 countries, with native-language research teams. Records can include direct dials and signals covering technology use, hiring, executive moves, funding, mergers and acquisitions, market expansion, ecommerce, supply chains, and social engagement. That range supports segmentation and prioritization beyond names and company details, though teams should match the data they buy to a concrete campaign need.

Contact Monitoring tracks role changes, promotions, and champion movement, helping teams keep CRM records current as contacts change roles or companies. The Salesforce integration imports leads, contacts, accounts, and opportunities every 12 hours, and can export selected records. The REST API supports campaign creation and sending or retrieving account and contact records; access requires contacting Sales or Customer Success.

Data can be refreshed daily, weekly, monthly, or through triggered updates. Enterprise engagements include a dedicated delivery pod, which may suit teams that need recurring sourcing and delivery. Configurable GDPR, LGPD, consent, and suppression rules, plus URL-level sourcing transparency, give compliance teams controls to apply to their workflows. LeadGenius says it does not share or reuse Salesforce CRM data, and customers can revoke access by disconnecting the integration.

Pricing

The free Dashboard lasts 30 days. After email verification, it allows up to two campaigns, rapid enrichment of up to 1,000 records, and net-new campaigns of up to 500 lead records. Those caps make it useful for a bounded evaluation, but not a continuing free prospecting tier.

The homepage says paid packages are tailored to business size and requirements, with custom pricing available by quote. The listed record and data options provide additional unit prices; volume discounts apply where stated:

On-Demand Records: $0.35 a month, technology-sourced net-new records or enrichment, 22 standard account and contact data points, and real-time delivery. Global regions exclude APJ.

Precision Records: $0.75 a month, with technology sourcing plus human review and the same 22 standard data points. It is aimed at accuracy-sensitive campaigns; global regions exclude APJ.

Premium Direct Dials: $0.25 a month for mobile numbers sourced from premium vendors.

Contact Quarterly Refresh: $0.07 a month, billed quarterly, to re-verify eight standard data points; direct phone data is excluded.

Account & Contact Insights: $0.15 a month for a one-time pull of more than 100 standard insights, suited to segmentation and prioritization. Custom Account & Contact Insights cost $0.35 a month for custom-defined data points delivered once per record.

Account Monitoring: $1 a month for quarterly monitoring of six standard insights. Contact Monitoring is also $1 a month, refreshed quarterly, and tracks role and company changes.

Permission Pass: $0.30 a month for compliance processing of global contact records.

On-Demand Records — Global: $0.35, paid once for 22 standard account and contact data points, excluding APJ. Precision Records — Global cost $0.75 as a one-time purchase for the same data points with human verification, also excluding APJ. Usage is calculated in real time over the subscription term, and volume discounts apply.

These options separate sourcing, verification, monitoring, and compliance into chargeable components, which can help teams buy for a defined workflow but makes the total depend on volume and selected services. The monthly and once-per-record terms shown across options are not interchangeable; buyers should confirm the package and billing basis for their use case.

Platforms

LeadGenius is available on the web and through an API. Salesforce integration adds a CRM workflow for teams already using that platform.

Who it's for

LeadGenius is a strong fit for marketing, sales, and revenue operations teams that need customized B2B records, niche or international coverage, and ongoing CRM updates. It is less suited to buyers seeking a straightforward, fixed-price subscription or a durable free plan with uncapped campaigns.

Pros and cons

Pro: On-demand sourcing and human review can support specialized markets and accuracy-sensitive campaigns.

Pro: Broad market signals and contact monitoring help teams prioritize prospects and maintain records beyond an initial data pull.

Pro: Configurable compliance rules and the ability to revoke Salesforce access give operations teams practical controls.

Con: Custom packages and usage-based options make total spend harder to predict than a single fixed subscription.

Con: The free Dashboard expires after 30 days, and its campaign and record caps constrain ongoing use.

Con: API access requires contacting Sales or Customer Success, adding a step for teams that want to build an integration.

Alternatives

For a broader comparison of prospecting and acquisition tools, browse Lead Generation Software or B2B Contact Data Providers.

Choose Leadberry, Leadfeeder, or LeadMine when their respective approaches better match your needs. Consider ConvertFlow, involve.me, Mailmunch, Outgrow, or Hello Bar when their listed funnel, form, popup, or landing-page plans are a closer fit than B2B contact sourcing.

Verdict

Choose LeadGenius if your revenue operations team needs tailored contact sourcing, specialized market coverage, and records that can be refreshed or monitored in Salesforce. Its combination of research, signals, and configurable compliance controls is the main reason to choose it. Look elsewhere if predictable fixed pricing or a free plan for sustained use matters more than tailored sourcing.

Verdict

LeadGenius combines contact intelligence, enrichment, monitoring, and CRM workflows with configurable compliance controls. The free Dashboard is time-limited, and paid packages are tailored to business requirements.

Where Specifiction places it

Alternatives to LeadGeniusAll alternatives →