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SPECIFICTION
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LunchTable

lunchtable.ai

Web
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Spec score 6.9 #8 of 17 in Customer Advocacy Software

What it is

LunchTable is a web service for organizations running advocacy programs with employees, customers, fans, and other supporters. It connects advocates' activity to clicks, leads, appointments, and sales attributed to individuals. Its AI features include advocate scoring, personalized content generation, audience segmentation, and campaign recommendations. PlayMaker develops campaign strategies, adjusts campaigns in response to engagement signals, and reports reach, conversions, and earned media value. LunchTable Analytics provides predictive earned media value and engagement forecasts, ROI measurement, live dashboards, and customizable reports. The integrations page lists Instagram and TikTok as connected, while LinkedIn and X are marked as coming soon. The Sales Advocacy solution lists Salesforce, HubSpot, and LinkedIn Sales Navigator integrations. The service describes programs for sales, employee, customer, partner, campus, creator, and fan advocacy. Pricing is on request. Its terms do not guarantee that user posts will publish successfully or that scoring will be accurate. A Cincinnati Reds terms addendum describes safeguards including encryption in transit and at rest, least-privilege access, data segregation, penetration testing, and vulnerability scanning.

Spec sheet

What it does
LunchTable helps organizations activate employees, customers, and fans to create content and attribute clicks, leads, appointments, and sales to individual advocates.Read 4 Oct 2026 · lunchtable.ai
Purpose
LunchTable helps organizations activate employees, customers, and fans to create content and attribute clicks, leads, appointments, and sales to individual advocates.Read 11 Oct 2026 · lunchtable.ai
Intended users
The site describes use cases for sales, employee, customer, partner, campus, creator, and fan advocacy programs.Read 4 Oct 2026 · lunchtable.ai
Integrations
The integrations page lists Instagram and TikTok as connected, with LinkedIn and X marked as coming soon.Read 4 Oct 2026 · lunchtable.ai
Security
A Cincinnati Reds terms and security addendum describes encryption in transit and at rest, access controls, data segregation, vulnerability scanning, and incident response measures for Club Data.Read 11 Oct 2026 · lunchtable.ai
Support
The SMS compliance page lists [email protected] and (513) 601-8292 for account or participation assistance.Read 11 Oct 2026 · lunchtable.ai
AI features
Its AI features include advocate scoring, personalized content generation, audience segmentation, and campaign recommendations.Read 4 Oct 2026 · lunchtable.ai
AI tools
Its AI tools score advocates, generate personalized content, segment audiences, and recommend campaign actions.Read 11 Oct 2026 · lunchtable.ai
Analytics
LunchTable Analytics offers predictive earned media value and engagement forecasts, ROI measurement, live dashboards, and customizable reports.Read 4 Oct 2026 · lunchtable.ai
Applicant screening
GuestPass screens and scores ambassador applicants and assigns them to performance tiers.Read 11 Oct 2026 · lunchtable.ai
Audience scale
The site says the platform supports programs from 100 superfans to 100K ambassadors.Read 11 Oct 2026 · lunchtable.ai
Business integrations
Salesforce, HubSpot, and LinkedIn Sales Navigator are listed for sales advocacy.Read 11 Oct 2026 · lunchtable.ai
Campaign tools
PlayMaker generates campaign strategies, adjusts campaigns based on engagement signals, and reports on reach, conversions, and earned media value.Read 4 Oct 2026 · lunchtable.ai
Campaigns
PlayMaker generates campaign strategies and briefs, adjusts campaigns based on engagement, and reports on reach, conversions, and earned media value.Read 11 Oct 2026 · lunchtable.ai
Industries
The site describes use cases for sports, restaurants and QSR, consumer packaged goods, lifestyle and experiential brands, and other sectors.Read 11 Oct 2026 · lunchtable.ai
Limitations
The terms say LunchTable does not guarantee that user posts will publish successfully or that scoring is accurate.Read 4 Oct 2026 · lunchtable.ai
Managed services
LunchTable describes Managed Services as an optional service offering tailored support and fan interaction strategies.Read 11 Oct 2026 · lunchtable.ai
Sales integrations
The Sales Advocacy solution lists integrations with Salesforce, HubSpot, and LinkedIn Sales Navigator.Read 4 Oct 2026 · lunchtable.ai
Security incident notice
The Cincinnati Reds addendum says LunchTable will notify the Reds of a security breach as soon as practicable and no later than 24 hours after becoming aware of it.Read 11 Oct 2026 · lunchtable.ai
Service terms
The terms say services are provided as available and do not guarantee post distribution, scoring accuracy, or compatibility with third-party platforms or APIs.Read 11 Oct 2026 · lunchtable.ai
Social integrations
Instagram and TikTok are listed as live integrations; LinkedIn and X are listed as coming soon.Read 11 Oct 2026 · lunchtable.ai

Strong points and limits

Strong points

  • Attributes clicks, leads, appointments, and sales to advocates.
  • AI includes scoring and audience segmentation.
  • PlayMaker adjusts campaigns using engagement signals.
  • Analytics includes ROI measurement and live dashboards.

Limits

  • Pricing is available only on request.
  • LinkedIn and X are marked coming soon.
  • Successful post publication is not guaranteed.
  • Scoring accuracy is not guaranteed.

Who it suits

It suits organizations seeking to run sales, employee, customer, partner, campus, creator, or fan advocacy programs and measure resulting engagement and outcomes. Organizations considering it should note the listed connected social platforms and the integrations marked as coming soon.

Verdict

LunchTable combines advocacy campaign tools with attribution and analytics for several types of programs. Confirm pricing and the status of needed integrations, and account for the stated limits on publishing and scoring.

Where Specifiction places it

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