Setora

Spec sheet

What it does

Setora is booking and management software for independent UK barbershops, salons and hair professionals, combining online booking, staff scheduling, customer records, payments, reminders and reporting.Read 15 Oct 2026 · setora.co.uk

Purpose

Setora is booking software for independent barbershops and salons, with tools for bookings, calendars, payments, reminders, and customer records.Read 7 Oct 2026 · setora.co.uk

API

REST API v1 exposes locations, services, staff, availability, clients and bookings through JSON over HTTPS, with OpenAPI 3.1 specification, Bearer keys and a default 120 requests-per-minute limit.Read 15 Oct 2026 · setora.co.uk

Integrations

Documented integrations include Stripe Connect for payments and Mailchimp for customer email marketing; SMS delivery uses Twilio.Read 15 Oct 2026 · setora.co.uk

Mobile apps

Owner and staff apps are available for iOS and Android to check the diary and add bookings from a phone.Read 7 Oct 2026 · setora.co.uk

Security

Setora says it encrypts data in transit with TLS 1.2+ and at rest with AES-256, and uses multifactor authentication for administrative access.Read 7 Oct 2026 · setora.co.uk

Support

Customers can contact Setora through live chat or email, and its Help Centre provides setup, operations, payment, and troubleshooting guides.Read 7 Oct 2026 · setora.co.uk

Headquarters

The registered office is 61 Bridge Street, Kington, United Kingdom, HR5 3DJ.Read 15 Oct 2026 · find-and-update.company-information.service.gov.uk

Founded

2026Read 28 Sep 2026 · setora.co.uk

API availability

The API is alpha, access is by request, and it is not included as a generally available subscription capability.Read 15 Oct 2026 · setora.co.uk

API limitations

API v1 has read and read_write scopes, while webhooks and per-resource scopes are not yet supported.Read 15 Oct 2026 · setora.co.uk

Apple app requirements

The iPhone app is free, requires iOS 16.4 or later and is not verified for macOS.Read 15 Oct 2026 · apps.apple.com

Booking Protection

With explicit consent, Setora stores a customer's card and charges only when configured late-cancellation or no-show rules apply.Read 15 Oct 2026 · setora.co.uk

Calendar

The diary provides day, lanes, three-day and week views, staff filters, walk-in entry and drag-to-reschedule.Read 15 Oct 2026 · setora.co.uk

Company legal identity

Setora Technology Ltd is an active private UK company, number 17025958, incorporated on 11 February 2026 for software development and IT consultancy.Read 15 Oct 2026 · find-and-update.company-information.service.gov.uk

Customer records

Customer profiles include booking history and marketing consent, with CSV export of contact details, consent, booking totals and last booking date.Read 15 Oct 2026 · setora.co.uk

Data export

Businesses can export customer contact details, marketing consent, booking totals, and last booking date as CSV.Read 7 Oct 2026 · setora.co.uk

Data retention

After cancellation, accounts have 60 days of read-only export access; live data is deleted within 30 days afterward and backups within a further 30 days unless legally retained.Read 15 Oct 2026 · setora.co.uk

Documentation and support

The Help Centre provides setup, booking, payments, daily operations, customer-data, staff and troubleshooting guides plus support chat.Read 15 Oct 2026 · setora.co.uk

Founder

Setora was established in 2026 by founder Ben Osborne.Read 15 Oct 2026 · setora.co.uk

Google Play app details

The Android app is published by Setora Technology Ltd, was updated on 30 August 2026, encrypts data in transit and lets users request deletion.Read 15 Oct 2026 · play.google.com

Limit: integrations

Setora currently lacks payment-terminal hardware integrations such as Square Terminal, WhatsApp messaging, Xero or QuickBooks integrations, customer self-check-in and individual staff booking links.Read 15 Oct 2026 · setora.co.uk

Limit: marketplace

Setora does not provide consumer marketplace discovery or listings of competing shops.Read 15 Oct 2026 · setora.co.uk

Limit: reporting depth

A Trustpilot reviewer recommended Setora but said reporting did not yet go deep enough, while noting that additions were being made regularly.Read 15 Oct 2026 · uk.trustpilot.com

No-show tools

Setora offers deposits and Booking Protection, which can save a customer's card with consent for late-cancellation and no-show rules.Read 7 Oct 2026 · setora.co.uk

Notable limits

Email reminders are included, while SMS reminders use separate credits and Stripe processing is charged separately at Stripe's rate.Read 7 Oct 2026 · setora.co.uk

Notable news

Setora announced on 8 September 2026 that its owner-and-staff mobile app had become available on iOS and Android, released on 1 September 2026.Read 15 Oct 2026 · setora.co.uk

Online booking

Customers select a service, staff member, date and time from a location Booking Page using real-time availability, then can reschedule or cancel within shop rules.Read 15 Oct 2026 · setora.co.uk

Payments

Setora uses Stripe Connect for online deposits and card payments, while Stripe processing is charged separately at Stripe's rate without Setora markup.Read 15 Oct 2026 · setora.co.uk

Praise: setup

A verified Trustpilot reviewer said the import tool made switching quick and straightforward.Read 15 Oct 2026 · uk.trustpilot.com

Praise: support and value

A verified Trustpilot reviewer praised the attentive team, around-the-clock support and value compared with Fresha charges.Read 15 Oct 2026 · uk.trustpilot.com

Privacy and compliance

Setora says it is registered with the ICO, does not sell personal data, and hosts its primary database in London, UK.Read 7 Oct 2026 · setora.co.uk

Rating on Apple App Store

No rating overview because the app has not received enough ratings or reviews; count is not stated.Read 15 Oct 2026 · apps.apple.com

Rating on G2

0 out of 5 from 0 reviewsRead 15 Oct 2026 · g2.com

Rating on Google Play

The listing shows 1+ downloads but no user rating or review count.Read 15 Oct 2026 · play.google.com

Rating on Trustpilot

4.0 out of 5 from 3 reviewsRead 15 Oct 2026 · uk.trustpilot.com

Reminders

Email reminders are included; SMS reminders use separately purchased credits and configurable lead times from 1 to 72 hours.Read 15 Oct 2026 · setora.co.uk

Reporting

Reports cover revenue, appointments, completion, cancellations, no-shows, team performance and retention, with CSV export.Read 15 Oct 2026 · setora.co.uk

Reports

Reports cover appointments, cancellations, no-shows, revenue, retention, and team performance, with CSV exports.Read 7 Oct 2026 · setora.co.uk

Scheduling

The shared calendar supports staff schedules, walk-ins, staff filters, and drag-to-reschedule.Read 7 Oct 2026 · setora.co.uk

Security and compliance

Setora states UK GDPR compliance, TLS encryption in transit, encryption at rest, role-based access controls and regular security reviews.Read 15 Oct 2026 · setora.co.uk

Self-hosting and licence

The reviewed pages describe Setora as hosted software and publish no open-source code or self-hosting option, so licence status is not stated.Read 15 Oct 2026 · setora.co.uk

Shop Websites

Customers receive a public Shop Website with homepage, location pages, services and Booking Page links, normally under a your-shop.setora.co.uk subdomain.Read 15 Oct 2026 · setora.co.uk

Waitlist

Customers join a waitlist when schedules are full and are automatically notified when a slot opens, with time-limited holds.Read 15 Oct 2026 · setora.co.uk

Walk-in kiosk

Staff can operate a tablet kiosk with PIN authentication to record walk-ins without customer self-check-in.Read 15 Oct 2026 · setora.co.uk

Who it serves

Setora describes itself as software for independent barbershops and salons, including small businesses seeking booking and shop-management tools.Read 7 Oct 2026 · setora.co.uk

Plans and prices

Every Setora plan and price →

Where Specifiction places it

• Barbershop Scheduling Software#5 of 288.5
• Salon and Spa Scheduling Software#8 of 368.7