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Wix

wix.com

From $17/mo Free plan WebWindowsmacOSLinuxiOSAndroid
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Spec score 8.6 #5 of 44 in Restaurant Table Management Software

What it is

Wix is a website creation platform that also offers domain registration and business solutions. It includes an AI site builder, blogging, full e-commerce, and hosting. The free plan costs nothing and provides reliable web hosting, a drag-and-drop editor, no-code design features, and templates. A free site uses a Wixsite domain; a custom domain, ad removal, and advanced business features require an upgrade.

The platform includes an App Market with more than 800 web apps, along with code development tools, multilingual sites, collaborator roles, accessibility tools, memberships, and a branded app builder. Its SEO tools include server-side rendering, structured data, redirects, image optimization, SEO APIs, and integrations such as Google Search Console and Semrush. Paid plans start at 17 /mo. Named plans range from Light, with 2 GB storage and 2 collaborators, to Business Elite, with unlimited storage and 100 collaborators. Wix was founded in 2006 and is headquartered in Tel Aviv, Israel. Its mobile app for iPhone and Android supports website management.

Spec sheet

What it does
Wix is a cloud web-development platform for creating, hosting and managing websites, online stores and business operations with drag-and-drop tools, templates and AI features.Read 14 Oct 2026 · investors.wix.com
Integrations
Capterra lists integrations including Shopify, YouTube, Google Analytics 360, Instagram, PayPal, Mailchimp, Google Calendar, Google Drive and QuickBooks Online.Read 14 Oct 2026 · capterra.com
Mobile apps
The Wix app is available for iPhone and Android and supports managing a website from a mobile device.Read 11 Oct 2026 · support.wix.com
Security
Wix says it uses HTTPS and TLS 1.2+ in transit, AES-256 encryption at rest, and automatic SSL.Read 11 Oct 2026 · wix.com
Compliance
Wix lists SOC 2 Type 2, PCI DSS Level 1, ISO certifications, GDPR, CCPA and LGPD among its compliance and privacy standards.Read 11 Oct 2026 · wix.com
Support
Wix says customers can start a support chat and request an expert by chat, phone or email; availability depends on time zone, language and issue.Read 11 Oct 2026 · support.wix.com
Headquarters
Tel Aviv, IsraelRead 23 Sep 2026 · wix.com
Founded
2006Read 23 Sep 2026 · wix.com
Company
Wix says it was founded in 2006 and identifies its headquarters as the Wix Campus in Tel Aviv.Read 11 Oct 2026 · wix.com
AI website builder
Wix Harmony can generate a site from natural-language instructions while allowing users to continue with manual design editing.Read 14 Oct 2026 · wix.com
API authentication
REST integrations can use OAuth, API keys and permission scopes, and can receive real-time events through webhooks.Read 14 Oct 2026 · dev.wix.com
App Market
The Wix App Market contains Wix-made and third-party apps that add functions such as stores, bookings, blogs, events and forms.Read 14 Oct 2026 · support.wix.com
Developer licence
Wix developer tools are proprietary and provided under a limited, revocable, non-transferable licence; Wix retains the intellectual-property rights.Read 14 Oct 2026 · dev.wix.com
Documentation and support
Wix provides API reference documentation, a Help Center, community resources and customer-care channels; third-party app support is handled by each app developer.Read 14 Oct 2026 · support.wix.com
Drag-and-drop editor
The editor lets users move and resize page elements with pixel-level control on a fluid canvas.Read 14 Oct 2026 · wix.com
eCommerce
Wix supports selling products, services, subscriptions and memberships from one dashboard without requiring plugins.Read 14 Oct 2026 · wix.com
Free plan limits
Wix says a free site uses a Wixsite domain; connecting a custom domain, removing ads and unlocking advanced business features requires upgrading.Read 11 Oct 2026 · wix.com
Known issues
Wix's Help Center lists active or recently resolved incidents involving payment providers, third-party domains, editors, transactions and other services.Read 14 Oct 2026 · support.wix.com
Limit: billing complaints
Trustpilot reviews include complaints about unexpected subscription charges, early renewals and refund difficulties.Read 14 Oct 2026 · trustpilot.com
Limit: editor performance
Independent review coverage reports that the editor can feel slow even when published sites load acceptably.Read 14 Oct 2026 · techradar.com
Limit: scaling and migration
A Software Advice reviewer reports that a growing business may outgrow Wix and face difficulty transferring away after buying add-ons and premium packages.Read 14 Oct 2026 · softwareadvice.com
Limit: support complexity
Reviewers report that complicated support cases may require repeated contacts and can be difficult to resolve.Read 14 Oct 2026 · techradar.com
Limit: template switching
A Capterra reviewer says Wix does not allow changing a site's template after the site is live.Read 14 Oct 2026 · capterra.com
Linux limitation
Linux users can view Wix sites in supported browsers, but Wix does not support editing sites on Linux devices.Read 14 Oct 2026 · support.wix.com
Marketing and CRM
Wix includes automations, analytics, custom forms, CRM, email marketing and integrations such as Google Analytics and Facebook Pixel/CAPI.Read 14 Oct 2026 · wix.com
Marketing integrations
Wix lists integrations including Google Analytics, TikTok Pixel, Meta Pixel and CAPI, Google Tag Manager, Zapier and Google Ads.Read 11 Oct 2026 · wix.com
Multichannel commerce
Wix eCommerce can sell through Facebook, Instagram, Google Shopping, eBay and other channels from a unified dashboard.Read 14 Oct 2026 · wix.com
Notable news
Wix announced Symphony by Wix, a standalone multi-agent system for small and medium businesses, on August 11, 2026.Read 14 Oct 2026 · wix.com
Payments
Wix supports card and wallet payments, recurring payments, memberships and pricing plans through its payment tools.Read 14 Oct 2026 · wix.com
Praise: breadth of features
Reviewers commonly praise Wix for combining design, eCommerce, bookings, marketing, SEO and business-management tools in one product.Read 14 Oct 2026 · techradar.com
Praise: ease of use
Independent reviewers repeatedly praise the drag-and-drop editor, templates and ability for nontechnical users to create and update sites.Read 14 Oct 2026 · techradar.com
Public API
Wix provides REST APIs for business solutions, payments, CRM, members, data and other Wix site capabilities.Read 14 Oct 2026 · dev.wix.com
Rating on Apple App Store
4.6 out of 5 from 17,000 ratings.Read 14 Oct 2026 · apps.apple.com
Rating on Capterra
4.4 out of 5 from 10,796 reviews.Read 14 Oct 2026 · capterra.com
Rating on Chrome Web Store
5.0 out of 5 from 10 ratings.Read 14 Oct 2026 · chromewebstore.google.com
Rating on G2
4.2 out of 5 from 1,942 reviews.Read 14 Oct 2026 · g2.com
Rating on Gartner Peer Insights
4.3 out of 5 from 38 ratings.Read 14 Oct 2026 · gartner.com
Rating on GetApp
4.4 out of 5 from approximately 10,700 reviews.Read 14 Oct 2026 · getapp.com
Rating on Google Play
3.5 out of 5 from about 67,000 reviews.Read 14 Oct 2026 · play.google.com
Rating on Software Advice
The Software Advice profile shows 10,504 reviews and a 4.4 out of 5 overall score in its review catalogue.Read 14 Oct 2026 · softwareadvice.com
Rating on Trustpilot
3.4 out of 5 from 29,201 reviews.Read 14 Oct 2026 · trustpilot.com
Rating on TrustRadius
8.1 out of 10 from 383 reviews and ratings.Read 14 Oct 2026 · trustradius.com
Scheduling
Wix Scheduling manages appointments, staff and client memberships in one scheduling hub.Read 14 Oct 2026 · wix.com
SDKs and extensibility
Wix offers a JavaScript SDK, Velo development tools, webhooks, service plugins and app-building APIs.Read 14 Oct 2026 · dev.wix.com
Security and compliance
Wix states that its security program includes SOC 2 Type 2, PCI DSS Level 1, ISO certifications, GDPR, CCPA and LGPD compliance.Read 14 Oct 2026 · wix.com
Self-hosting
Wix describes its service as hosted infrastructure and does not provide a self-hosted edition of the Wix platform.Read 14 Oct 2026 · wix.com
SEO
Built-in SEO features include editable URL slugs, meta tags, canonical tags, XML sitemaps, redirects, structured data and server-side rendering.Read 14 Oct 2026 · wix.com
Site features
Its features include an App Market, code development tools, multilingual websites, collaborator roles, accessibility tools, memberships and a branded app builder.Read 11 Oct 2026 · wix.com
System requirements
Wix supports current Chrome, Edge, Firefox and Safari; desktop support includes Windows 10+, macOS 12+ and current ChromeOS, while mobile support includes iOS 16+ and Android 10+.Read 14 Oct 2026 · support.wix.com
Templates
The current Wix home page advertises more than 2,000 customizable business-ready templates.Read 14 Oct 2026 · wix.com
Website creation
Wix describes itself as an AI-powered platform for creating websites, registering domains and using business solutions.Read 11 Oct 2026 · wix.com

Plans and prices

Free Free Free plan Reliable web hosting · Drag-and-drop editor · No-code design features · Templates Read 11 Oct 2026 · wix.com
Free Free No credit card required Wix hosting · Wix branding · Wix subdomain · drag-and-drop editor · no-code design features · 1,000s of templates Read 14 Oct 2026 · wix.com
Light $17 a month Yearly subscription, paid in full at purchase 2 GB storage · 2 site collaborators · No eCommerce Read 11 Oct 2026 · wix.com
Light $17.77 a month Displayed price is for a yearly subscription paid in full; price includes GST 2 GB storage · 2 collaborators · light marketing suite · custom domain Read 14 Oct 2026 · wix.com
Core $29 a month Yearly subscription, paid in full at purchase 50 GB storage · 5 site collaborators · Basic eCommerce · Accept payments Read 11 Oct 2026 · wix.com
Core $29.77 a month Displayed price is for a yearly subscription paid in full; price includes GST 50 GB storage · 5 collaborators · basic marketing suite · payments · basic eCommerce · bookings Read 14 Oct 2026 · wix.com
Business $39 a month Yearly subscription, paid in full at purchase 100 GB storage · 10 site collaborators · Standard eCommerce Read 11 Oct 2026 · wix.com
Business $39.77 a month Displayed price is for a yearly subscription paid in full; price includes GST 100 GB storage · 10 collaborators · standard marketing suite · payments · standard eCommerce · bookings Read 14 Oct 2026 · wix.com
Business Elite $159 a month Yearly subscription, paid in full at purchase Unlimited storage · 100 site collaborators · Advanced eCommerce · Advanced developer platform Read 11 Oct 2026 · wix.com
Business Elite $159.77 a month Displayed price is for a yearly subscription paid in full; price includes GST Unlimited storage · 100 collaborators · advanced marketing suite · payments · advanced eCommerce · bookings · advanced developer platform Read 14 Oct 2026 · wix.com

Every Wix plan and price →

Strong points and limits

Strong points

  • Hosting is included
  • Free plan includes a drag-and-drop editor and templates
  • Supports blogging and full e-commerce
  • App Market offers over 800 web apps
  • Mobile app supports site management

Limits

  • Free sites use a Wixsite domain
  • Custom domains require an upgrade
  • Code export is unavailable
  • Waitlist tools are not included

Who it suits

Wix suits people who want to create and manage a hosted website, including those needing blogging, e-commerce, or mobile site management. The free plan provides a starting option for users who can work with a Wixsite domain.

Verdict

Wix combines site creation, hosting, and business features, with a free plan and paid plans starting at 17 /mo. Check the free plan’s domain restriction and the storage and collaborator limits of each named plan.

Where Specifiction places it

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