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Leal 360

leal.co

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Spec score 7.5 #23 of 39 in Loyalty Program Software

Spec sheet

Product
Leal 360 centralizes customer data, automates personalized campaigns, and measures purchase frequency, average order value, and customer lifetime value for retail.Read 11 Oct 2026 · leal.co
Integrations
Leal says it offers a REST API and more than 350 integrations, and its integrations page lists systems including Shopify, VTEX, SAP Business One, Micros, and Soft Restaurant.Read 11 Oct 2026 · leal.co
Security
Leal states that its CDP holds SOC 2 certification and that personal data is managed under Colombia's Law 1581 of 2012 (Habeas Data).Read 11 Oct 2026 · leal.co
Support
All plans include digital technical and customer support; personalized Customer Success support is included with Enterprise and available for an additional fee on Professional.Read 11 Oct 2026 · leal.co
Founded
2016Read 28 Sep 2026 · leal.co
Company
Leal says it has worked on rewards and brand sales since 2016 and operates across countries in Latin America.Read 11 Oct 2026 · leal.co
AI decisioning
Leal says its AI decision engine personalizes offers and optimizes message, channel, timing, and frequency for each customer.Read 11 Oct 2026 · leal.co
Anti-fraud
The loyalty module supports single-account controls and configurable rules such as maximum ticket size and accrual frequency.Read 11 Oct 2026 · leal.co
Campaigns
The platform supports campaigns through email, SMS, and WhatsApp, with AI personalization and automation.Read 11 Oct 2026 · leal.co
Customer data
The CDP unifies customer data from POS, ERP, e-commerce, and other sources and supports dynamic audiences based on customer attributes and behavior.Read 11 Oct 2026 · leal.co
Limits
During an active contract, customers can upgrade plans but cannot switch to a lower plan or one with fewer features.Read 11 Oct 2026 · leal.co
Loyalty
Its loyalty module supports points, cashback, benefit clubs, discounts, configurable promotion validity, and gamified rewards.Read 11 Oct 2026 · leal.co
Target users
Leal 360 is built for B2C companies selling directly to consumers, especially businesses with physical points of sale, including retailers and restaurants.Read 11 Oct 2026 · leal.co
Voice of customer
The platform measures NPS and CSAT and can identify detractors and promoters by store and channel.Read 11 Oct 2026 · leal.co

Plans and prices

Basic Plan Price not published Monthly plan; customized price based on registered customers and selected options Up to 5 emails per customer/month · SMS module add-on: $50/mo plus SMS charges · From $11.42 per 500 registered customers · Digital support Read 11 Oct 2026 · leal.co
Enterprise Plan Priced on request Talk to an advisor for pricing Up to 20 emails per customer/month · From $1.50 per 500 registered customers · Unlimited audience lists · AI features · Customer Success support included Read 11 Oct 2026 · leal.co
Professional Plan Price not published Monthly plan; customized price based on registered customers and selected options Up to 10 emails per customer/month · SMS and WhatsApp module included; SMS messages charged separately · From $3 per 500 registered customers · API integrations Read 11 Oct 2026 · leal.co

Every Leal 360 plan and price →

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