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PATO

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Spec score 8.5 #7 of 43 in Gym Marketing Software

What it is

PATO is an AI-first gym management system for owners and members, available on Android, iOS, and web. Members can use its AI to log meals, build training and meal plans, book classes, and ask billing questions. Food entries can be made by photo, text, voice, or label scan, with estimates matched against a catalogue of 11K+ verified foods. Coaching tools include 2.9K+ movements and a plan builder for programs from 2 to 24 weeks. PATO detects at-risk members and supports automated or drafted outreach, recording each send. Gyms connect their own Stripe or GoCardless account for card and direct debit payments; PATO says it takes no percentage of member payments, while gyms pay the processor directly. Access provides QR check-in, and Access Pro can control compatible smart locks, keypads, and card readers. Classes, Access, Access Pro, Shop, and Custom Gamification are add-ons rather than base-plan features. PATO says gym data is isolated at the database level and staff access is role-based. It stores customer data in Australia under New Zealand privacy obligations; its AI does not give medical advice and routes injury, pain, and medical questions to gym coaches.

Spec sheet

What it does
PATO is an AI-first gym operating system combining member engagement, coaching, bookings, access, billing, shop and rewards.Read 15 Oct 2026 · pato.fit
Product
PATO describes itself as an AI-first gym management system for owners and members.Read 7 Oct 2026 · pato.fit
Audience
PATO says it serves new gyms, boutique studios, 24/7 gyms, CrossFit and functional gyms, and coaches or PT studios.Read 7 Oct 2026 · pato.fit
Platforms
The member app is available on iPhone, Android and the web.Read 7 Oct 2026 · pato.fit
Security
PATO says each gym’s data is isolated at the database level and staff access is role-based.Read 7 Oct 2026 · pato.fit
Support
PATO says customers who email receive help from a person who built the product.Read 7 Oct 2026 · pato.fit
Access control
Access links membership status to QR check-in or compatible smart locks, issuing and revoking credentials automatically.Read 15 Oct 2026 · pato.fit
Adaptive programming
Workout plans can run from two to 24 weeks and account for goals, equipment, experience and unavailable machines.Read 15 Oct 2026 · pato.fit
AI companion
Members can use the AI to log meals, build training and meal plans, book classes and ask billing questions.Read 7 Oct 2026 · pato.fit
AI data handling
AI conversations are logged for review, while nutrition values come from a verified catalogue rather than generated numbers.Read 15 Oct 2026 · pato.fit
AI providers
The privacy policy names OpenAI, Google Gemini and Anthropic Claude as processors for AI coaching messages and images, with no model training under their agreements.Read 15 Oct 2026 · pato.fit
Apple requirements
The iPhone app requires iOS 15 or later; Mac use requires macOS 12 or later with an Apple M1 or newer chip.Read 15 Oct 2026 · apps.apple.com
Classes
Class management includes recurring templates, batch timetable edits, cancellation rules, waitlists, paid drop-ins and an embeddable booking page.Read 15 Oct 2026 · pato.fit
Coach control
Gyms can disable member-generated plans so programming remains controlled by their coaches.Read 15 Oct 2026 · pato.fit
Coaching
The coaching tools include 2.9K+ movements and a plan builder for programs from 2 to 24 weeks.Read 7 Oct 2026 · pato.fit
Company maturity limit
PATO states it is early, with three gyms and no decade-long operating track record.Read 15 Oct 2026 · pato.fit
Company profile
LinkedIn describes Neziak as a privately held Auckland design-services company founded in 2013 with 2–10 employees.Read 15 Oct 2026 · linkedin.com
Data location
PATO says customer data is stored in Australia and handled under New Zealand privacy responsibilities.Read 15 Oct 2026 · pato.fit
Gamification
The standard system includes a duck companion, 58 badges, 10 levels, challenges, points and gym and global leaderboards.Read 15 Oct 2026 · pato.fit
Goal tracking
The product tracks benchmark tests, strength and aerobic scores, body composition, scans, photos and wearable workouts.Read 15 Oct 2026 · pato.fit
Google Play privacy
Google Play says the app may share financial information, encrypts data in transit and supports deletion requests.Read 15 Oct 2026 · play.google.com
Health data and AI
PATO says its AI does not provide medical advice and routes injury, pain and medical questions to gym coaches.Read 7 Oct 2026 · pato.fit
Limit: accessibility disclosure
Apple reports that the developer has not indicated which accessibility features the app supports.Read 15 Oct 2026 · apps.apple.com
Limit: invite access
The iPhone app is restricted to members invited by gyms that use PATO.Read 15 Oct 2026 · apps.apple.com
Limit: medical advice
The AI does not advise on pain, injuries or medical questions; those requests are routed to gym coaches.Read 15 Oct 2026 · pato.fit
Maker leadership
PATO's about page identifies Esteban Garcia as founder/director and Marcela Perez as customer-success and operations director.Read 15 Oct 2026 · pato.fit
Meal plans
The recipe system contains more than 5,000 scored recipes with diet, allergen, calorie and preparation filters.Read 15 Oct 2026 · pato.fit
Member AI
Members can chat, speak or send photos to log meals, workouts and measurements and request plans.Read 15 Oct 2026 · pato.fit
Notable limits
Classes, Access, Access Pro, Shop and Custom Gamification are add-ons rather than part of the base plan.Read 7 Oct 2026 · pato.fit
Notable news
The homepage lists a PATO article dated 6 October 2026 about using micro-communities to improve gym retention.Read 15 Oct 2026 · pato.fit
Nutrition
Nutrition tracking uses more than 11,000 verified foods and supports photo, text, voice, barcode and pantry logging.Read 15 Oct 2026 · pato.fit
Nutrition tracking
Members can log food by photo, text, voice or label scan, with estimates matched against a catalogue of 11K+ verified foods.Read 7 Oct 2026 · pato.fit
Payment commission
PATO says it takes no percentage of member payments, while the gym pays its payment processor directly.Read 7 Oct 2026 · pato.fit
Payment integrations
Billing connects a gym's own Stripe or GoCardless account for cards and direct debit, with PATO taking no payment percentage.Read 15 Oct 2026 · pato.fit
Payment-data boundary
PATO says card and bank credentials remain with the payment provider and only references are retained.Read 15 Oct 2026 · pato.fit
Payments integration
PATO connects to the gym’s own Stripe or GoCardless account for card and direct debit payments.Read 7 Oct 2026 · pato.fit
Rating on Apple App Store
No numeric rating is shown; Apple says the app has not received enough ratings or reviews to display an overview.Read 15 Oct 2026 · apps.apple.com
Rating on Google Play
No star rating or review count is displayed on the listing; it shows 1+ downloads.Read 15 Oct 2026 · play.google.com
Retention
PATO includes at-risk member detection and automated or drafted outreach, with each send logged.Read 7 Oct 2026 · pato.fit
Rewards
Members redeem points against gym-defined items or PATO-supplied rewards without a conventional checkout.Read 15 Oct 2026 · pato.fit
Security isolation
Each gym's records are separated at database level, with role-based permissions for owners, coaches and staff.Read 15 Oct 2026 · pato.fit
Shop
The shop module handles products, plans, inventory, orders, refunds and fulfillment inside the member app.Read 15 Oct 2026 · pato.fit
Training library
The movement library contains more than 2,900 movements with cues, faults, progressions and contraindications.Read 15 Oct 2026 · pato.fit
Wearable integrations
Apple Health and Health Connect imports are read-only and do not write data back to members' health records.Read 15 Oct 2026 · pato.fit

Plans and prices

14-day free trial Free No card required Everything switched on · Any tier · No contract Read 7 Oct 2026 · pato.fit
Shop 29 NZD a month NZ$29/mo Products, plans and bundles · Inventory, orders and refunds Read 7 Oct 2026 · pato.fit
Shop add-on 29 NZD a month $29 per month products · inventory · orders · refunds Read 15 Oct 2026 · pato.fit
Access 39 NZD a month $39 per month QR kiosk check-in · Every entry logged Read 7 Oct 2026 · pato.fit
Access add-on 39 NZD a month $39 per month QR kiosk · check-in logging Read 15 Oct 2026 · pato.fit
Classes 49 NZD a month NZ$49/mo Timetable · Waitlists · PT bookings · Booking page Read 7 Oct 2026 · pato.fit
Classes add-on 49 NZD a month + $49 per month class timetable · bookings · waitlists · attendance Read 15 Oct 2026 · pato.fit
Custom Gamification 49 NZD a month NZ$49/mo Custom points, challenges and rewards Read 7 Oct 2026 · pato.fit
Custom Gamification add-on 49 NZD a month $49 per month custom points · challenges · reward rules Read 15 Oct 2026 · pato.fit
Hatching 99 NZD a month $99 per month up to 100 members · all core features Read 15 Oct 2026 · pato.fit
Access Pro 129 NZD a month $129 per month, one door included · $109 per extra door Smart locks, keypads and card readers · PIN access issued and revoked with membership status Read 7 Oct 2026 · pato.fit
Access Pro add-on 129 NZD a month $129 per month for one door · $109 per extra door smart locks · keypads · card readers · automatic PINs Read 15 Oct 2026 · pato.fit

Every PATO plan and price →

Strong points and limits

Strong points

  • Food logging accepts photos, text, voice, or label scans.
  • Plan builder covers programs from 2 to 24 weeks.
  • Outreach to at-risk members is logged.
  • PATO takes no percentage of member payments.
  • QR check-in is available.

Limits

  • Classes and Access are add-ons, not base-plan features.
  • Access Pro is a separate add-on.
  • The Olympian plan has no listed price.
  • AI does not provide medical advice.

Who it suits

PATO lists new gyms, boutique studios, 24/7 gyms, CrossFit and functional gyms, and coaches or PT studios as audiences. Its features also suit gyms seeking member management, food logging, and coaching tools.

PATO in depth

Read the full write-up

PATO is a gym-management platform with member coaching and retention tools alongside operational features. It is most compelling for gyms that want nutrition and training support built into member administration. The key trade-off is that several capabilities, including classes and access control, cost extra.

Overview

PATO brings a member AI companion together with coaching, retention and payment connections. Members can log meals, build training and meal plans, book classes and ask billing questions; operators can identify at-risk members and send automated or drafted outreach, with each send logged. That breadth suits gyms looking to connect member support with daily operations, rather than businesses seeking only an access-control system.

Payments connect to the gym’s own Stripe or GoCardless account. PATO says it takes no percentage of member payments, but the gym still pays its payment processor directly. Data is stored in Australia and handled under New Zealand privacy obligations; PATO says gym data is isolated at database level and staff access is role-based.

Key features

Member AI and coaching

Members can log food by photo, text, voice or label scan, with estimates matched against a catalogue of 11K+ verified foods. Coaching includes 2.9K+ movements and a plan builder for programs from 2 to 24 weeks. These are useful tools for gyms that want to offer ongoing nutrition and training support, though they are not medical guidance: PATO says the AI routes injury, pain and medical questions to gym coaches.

Retention, payments and access

At-risk detection paired with logged outreach gives operators a way to act on retention concerns and keep a record of follow-up. QR check-in is available through the Access add-on; Access Pro adds control of compatible smart locks, keypads and card readers, with PIN access tied to membership status. These functions extend PATO beyond member coaching, but gyms need to budget for the relevant add-ons rather than assume they come with the base plan.

Pricing

PATO has no free plan, but its 14-day free trial costs nothing, requires no card and gives access to everything on any tier with no contract. It is a useful way to assess the platform before choosing a paid setup.

Hatching: 59 NZD a month, billed $99 per month, for up to 100 members.

Runner: 149 NZD a month, billed $249 per month, for up to 300 members.

Lifter: 299 NZD a month, billed $499 per month, for up to 750 members.

Olympian: custom pricing for over 750 members, multiple sites or non-gym setups.

Hatching, Runner and Lifter each include a 40% founding gym offer for the first 50 gyms. The stated member caps make the first three tiers straightforward to match to gym size; larger or multi-site operations need a custom quote. The cheaper tiers have lower member limits, while classes, access, Access Pro, Shop and Custom Gamification are add-ons rather than part of the base plan.

Those add-ons are Shop at 29 NZD a month, billed NZ$29/mo, for products, plans, bundles, inventory, orders and refunds; Access at 39 NZD a month, billed $39 per month, for QR kiosk check-in with every entry logged; Classes at 49 NZD a month, billed NZ$49/mo, for a timetable, waitlists, PT bookings and booking page; and Custom Gamification at 49 NZD a month, billed NZ$49/mo, for custom points, challenges and rewards. Access Pro costs 129 NZD a month, billed $129 per month, with one door included and each extra door $109; it adds smart-lock, keypad and card-reader control, with PIN access issued and revoked as membership status changes.

Platforms

PATO runs on Android, iOS and the web. It supports multi-location access, QR check-in, kiosk mode, mobile check-in and attendance reports, giving operators several ways to manage entry and monitor attendance, subject to the relevant access add-ons.

Who it's for

PATO serves new gyms, boutique studios, 24/7 gyms, CrossFit and functional gyms, and coaches or PT studios. It is a stronger fit when member coaching, retention and gym administration belong in the same system. A gym that needs only door access, or expects classes and entry controls to be included in its base subscription, should compare alternatives and add-on costs first.

Pros and cons

Pros: Food logging accepts four input methods and matches estimates to a large verified-food catalogue, while coaching plans span 2 to 24 weeks.

Pros: PATO connects to the gym’s own Stripe or GoCardless account and says it takes no share of member payments.

Pros: Retention outreach is logged, and Access Pro can tie PIN access to membership status.

Cons: Classes, access, Shop and Custom Gamification are separate paid add-ons, which can increase the cost of a complete setup.

Cons: Access Pro includes one door; additional doors cost $109 each.

Cons: PATO’s AI does not provide medical advice, so health-related questions still need gym-coach handling.

Alternatives

For a more focused access-control choice, consider Seam, which has a free plan and a Unit Access plan at $5 a month with 5 actions/device/day, priority email support, full API access, webhooks and supported-brand coverage. FitManager Control is a Windows option with a free plan, but it requires a reception PC, Wiegand RFID reader with USB converter and USB relay board. Swiftlane is another paid alternative with a free plan; its Motion Detection Video Clips plan costs $30 a month per intercom device and includes up to 300 clips per day, 15 seconds per clip and 30-day cloud retention.

Other access-control alternatives include Nexkey, re:membr Access Control, Sentry Interactive, Gantner Fitness Check-In and Access Control and StillHous Access Control. For category comparisons, see Gym Access Control Software, Gym Check-In Software and Gym Marketing Software.

Verdict

Choose PATO if you want member-facing AI and coaching alongside retention and gym-management tools, and are comfortable selecting paid add-ons for classes or access. Its strongest case is the combination of member support with operational features; look elsewhere if a focused access system or an all-included base plan is the priority.

Verdict

PATO combines member-facing AI, coaching, retention tools, and gym management features. Check which capabilities are add-ons and note that payment processors are paid directly by the gym.

Where Specifiction places it

Alternatives to PATOAll alternatives →