Singular

Spec sheet

What it does

Singular is a marketing measurement platform combining mobile attribution, cost aggregation, ROI analytics, marketing-data pipelines and fraud prevention.Read 14 Oct 2026 · singular.net

Product

Singular describes itself as an end-to-end marketing platform for unifying data, measuring ROI, and scaling growth with AI.Read 30 Sep 2026 · singular.net

Integrations

Singular provides a partner integration directory with a searchable partner browser.Read 30 Sep 2026 · singular.net

Security

Singular states that data is encrypted at rest using AES 256 and that it supports 2FA and SSO.Read 30 Sep 2026 · singular.net

Support

The plans list email support and onboarding support for Free, technical support and a Customer Experience Team for Growth, and a dedicated Customer Success Manager and enterprise SLA for Enterprise.Read 30 Sep 2026 · singular.net

Headquarters

Palo Alto, California, United StatesRead 28 Sep 2026 · singular.net

Founded

2014Read 28 Sep 2026 · singular.net

Ad-network integrations

The service says it has native API integrations with more than 1,200 ad networks, MMPs and media partners, with most data refreshed multiple times daily.Read 14 Oct 2026 · singular.net

Analytics

The platform offers marketing analytics and cost aggregation, including cohort, retention, ROAS, and SKAdNetwork reporting.Read 30 Sep 2026 · singular.net

API limits

Documented default limits include 100 concurrent asynchronous reports, 3 concurrent synchronous reports, 200,000 rows per report and 3 million daily rows.Read 14 Oct 2026 · support.singular.net

API query limitation

A reporting request can cover up to 30 days and 100,000 queried records; Singular recommends splitting larger pulls into daily requests.Read 14 Oct 2026 · support.singular.net

Attribution

Its mobile attribution features include click and impression tracking, re-engagement tracking, an SDK, and SKAdNetwork support.Read 30 Sep 2026 · singular.net

Company identity

LinkedIn lists the company as privately held Singular, founded in 2014, with 51–200 employees and headquarters in Palo Alto, California.Read 14 Oct 2026 · linkedin.com

Cross-device measurement

Singular says it measures web-to-app, app-to-web, mobile-to-CTV and mobile-to-PC journeys in one attribution view.Read 14 Oct 2026 · singular.net

Customers

Singular describes its audiences as including agencies, gaming, travel, e-commerce, kids apps, Web3, finance, and food and drink businesses.Read 30 Sep 2026 · singular.net

Data connections

Singular says it unifies cost aggregation from more than 1,200 sources and provides more than 1,200 connectors.Read 30 Sep 2026 · singular.net

Data export

Customers can access data through APIs, S3 buckets, UI exports, or direct warehouse delivery, and the pricing page describes no-code ETL as an add-on or plan feature.Read 30 Sep 2026 · singular.net

Deep linking

Plans include standardized tracking links and deep linking; higher tiers add flexible settings, a tracking-link API and web-to-app banners.Read 14 Oct 2026 · singular.net

Developer utility app

Singular Device Assist is a free companion app for viewing advertising identifiers and testing Singular SDK integrations.Read 14 Oct 2026 · apps.apple.com

Documentation

The Help Center contains onboarding, reporting, attribution, developer documentation, Singular Links, SKAdNetwork, ad monetization, fraud prevention and product-update sections.Read 14 Oct 2026 · support.singular.net

Fraud prevention

Fraud detection and prevention are included in every listed plan, with custom fraud rules available in Enterprise.Read 14 Oct 2026 · singular.net

Free access

The pricing FAQ says customers can try the Growth plan immediately for free, and the security page states “Free for 14 days.”Read 30 Sep 2026 · singular.net

Google Play listing

Singular Device Assist has 1K+ downloads; the listing does not display a star rating or review count.Read 14 Oct 2026 · play.google.com

Legal developer name

The Google Play listing identifies the developer as Singular Labs, Inc.Read 14 Oct 2026 · play.google.com

Limit: data delays

A GetApp reviewer reports dashboard failures and delays in cost data.Read 14 Oct 2026 · getapp.com

Limit: interface complexity

G2 reviewers report poor or unintuitive interface design, limited dashboard customization and integrations that can slow analysis.Read 14 Oct 2026 · g2.com

Limit: reporting gaps

TrustRadius reviewers cite weak UX across multiple client apps, insufficient creative reports, incomplete pre/post-install granularity and postback or data-accuracy concerns.Read 14 Oct 2026 · trustradius.com

Marketing analytics

Singular unifies campaign cost, performance, creative and attribution data across channels and devices.Read 14 Oct 2026 · singular.net

Mobile attribution

The platform attributes app installs, re-engagements and post-install events using SDK or server-to-server data, device identifiers, probabilistic methods and SKAdNetwork.Read 14 Oct 2026 · support.singular.net

Praise: customer support

G2 reviewers repeatedly praise responsive, knowledgeable support and quick issue resolution; GetApp reviews also call customer support very good.Read 14 Oct 2026 · g2.com

Praise: usability and attribution

GetApp reviewers praise easy attribution and custom-event tracking, while TrustRadius reviewers praise attribution, cohort reporting and granular permissions.Read 14 Oct 2026 · getapp.com

Privacy compliance

Singular says it provides API interfaces for GDPR and CCPA functions and supports data retention and erasure customizations.Read 30 Sep 2026 · singular.net

Rating on Apple App Store

No overall rating displayed; Apple says the rating was recently reset and shows one written reviewRead 14 Oct 2026 · apps.apple.com

Rating on Capterra

4.6 out of 5 from 27 reviewsRead 14 Oct 2026 · capterra.com

Rating on G2

4.6 out of 5 from 529 reviewsRead 14 Oct 2026 · g2.com

Rating on Gartner Peer Insights

4.5 out of 5 from 10 reviewsRead 14 Oct 2026 · gartner.com

Rating on GetApp

4.6 out of 5 from 27 reviewsRead 14 Oct 2026 · getapp.com

Reporting API

The Reporting API requires an API key and exposes asynchronous reports, data-availability checks, report status, filters, custom dimensions, cohort metrics and conversion metrics.Read 14 Oct 2026 · support.singular.net

SDK licence

Public Singular SDK repositories shown on GitHub use MIT licensing, while the hosted attribution service and SDK use a commercial customer licence under Singular’s terms.Read 14 Oct 2026 · github.com

SDKs

Singular publishes SDK repositories for iOS, Android, Flutter, React Native and other integrations through its GitHub organization.Read 14 Oct 2026 · github.com

Security compliance

Singular states that it supports GDPR and CCPA functions through APIs and offers retention, erasure, privacy-audit and private-cloud controls.Read 14 Oct 2026 · singular.net

Security controls

The company states that data is encrypted at rest with AES-256, encrypted in transit, backed up across geographic zones, and protected by role permissions, 2FA, SSO and penetration testing.Read 14 Oct 2026 · singular.net

SKAdNetwork

Singular collects SKAdNetwork postbacks, supports custom conversion models and maintains a stated 35-day SKAdNetwork cohort window.Read 14 Oct 2026 · singular.net

SOC 2

Singular says it is SOC 2 compliant and undergoes regular audits and checks.Read 30 Sep 2026 · singular.net

Status on 2026-10-14

Singular’s status page reported all listed analytics, attribution, API, exports, fraud-prevention, audiences, connectors and ETL services operational, with no incident reported that day.Read 14 Oct 2026 · status.singular.net

System requirement

The Singular Device Assist iOS app requires iOS 12.0 or later and supports iPhone, iPad and iPod touch.Read 14 Oct 2026 · apps.apple.com

Warehouse destinations

Its ETL and reverse-ETL offerings support destinations including Snowflake, BigQuery, Redshift, Databricks, S3 and Google Cloud Storage.Read 14 Oct 2026 · singular.net

Plans and prices

Every Singular plan and price →

Where Specifiction places it

• Marketing Analytics Software#4 of 508.8
• Reverse ETL Tools#6 of 298.8
• Marketing Attribution Software#8 of 388.7
• Email Marketing Analytics Software#10 of 478.7