Tooltip.io

Spec sheet

Product

Tooltip is an in-app messaging suite for the web aimed at onboarding users, educating customers, and running in-product marketing.Read 8 Oct 2026 · tooltip.io

Security

Tooltip says it is ISO 27001 compliant, stores data in US AWS data centers with backups kept for 30 days, and conducts annual third-party security audits.Read 8 Oct 2026 · tooltip.io

Support

The homepage lists friendly support on Pro, priority support and an SLA on Enterprise, and offers contact by email at [email protected].Read 8 Oct 2026 · tooltip.io

Founded

2015Read 28 Sep 2026 · tooltip.io

Analytics

The product tracks campaign engagement and performance in real time and allows performance data export.Read 8 Oct 2026 · tooltip.io

Audience installation

The site says end users do not need to install anything to see in-app campaigns.Read 8 Oct 2026 · tooltip.io

Browser support

Campaigns are responsive for desktop and mobile browsers, work across major web browsers and domains or subdomains, and are described as playing on SSL-protected sites.Read 8 Oct 2026 · tooltip.io

Campaign editor

Users build, customize, and preview campaigns on their site with a companion Google Chrome extension.Read 8 Oct 2026 · tooltip.io

Company history

Tooltip says it began working on the product in 2015 and released its first version in late summer.Read 8 Oct 2026 · tooltip.io

Installation

The site says Tooltip can be installed by copy-pasting its script or through Google Tag Manager.Read 8 Oct 2026 · tooltip.io

Integration

Tooltip documents script installation and a JavaScript Player API; its homepage also names Google Tag Manager as an installation option.Read 8 Oct 2026 · tooltip.io

Messaging formats

The site lists tooltips, popups, notifications, bars, banners, slideouts, containers, hotspots, and widgets as messaging formats; it marks widgets as coming soon.Read 8 Oct 2026 · tooltip.io

Player API

The Player API supports campaign controls, user data updates, custom triggers, and personalization based on user data and actions.Read 8 Oct 2026 · tooltip.io

Product scale limit

The Pro plan includes up to 100k monthly active users; the Enterprise plan is described as serving millions of monthly active users.Read 8 Oct 2026 · tooltip.io

Security controls

The security page says passwords are hashed and browser-to-server communication uses TLS 1.2 with AES-256 CBC encryption.Read 8 Oct 2026 · tooltip.io

Targeting

Tooltip supports triggers and audience segmentation to reach selected users.Read 8 Oct 2026 · tooltip.io

Plans and prices

Every Tooltip.io plan and price →

Where Specifiction places it

• User Onboarding Software#18 of 307.8