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ABsmartly

absmartly.com

From €5,000/mo WebWindowsmacOSLinuxiOSAndroid
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Spec score 8.9 #6 of 52 in A/B Testing Tools

Spec sheet

Product
ABsmartly is an experimentation and feature-flagging platform for controlled tests, measurement and product decisions.Read 15 Oct 2026 · docs.absmartly.com
Intended users
ABsmartly describes its platform as serving product, engineering, and data teams.Read 4 Oct 2026 · absmartly.com
Trial
ABsmartly offers a paid 30-day proof-of-value period with access to all features.Read 4 Oct 2026 · absmartly.com
Integrations
Official integration guides cover Slack, Segment, Zuko analytics, Google Workspace SAML SSO and BigQuery exports.Read 15 Oct 2026 · docs.absmartly.com
Security
The security page states ISO/IEC 27001:2013 certification, encryption in transit and at rest, SSO with mandatory MFA, monitoring, secure development reviews and independent penetration testing.Read 15 Oct 2026 · absmartly.com
Compliance
The maker states SOC 2 Type II, GDPR and HIPAA compliance and independent penetration testing.Read 15 Oct 2026 · absmartly.com
Support
The maker describes hands-on onboarding, training, real-time Slack support, video calls and a dedicated technical account manager.Read 15 Oct 2026 · absmartly.com
Headquarters
Amsterdam, The NetherlandsRead 28 Sep 2026 · absmartly.com
Analysis
The platform offers flexible segmentation, precise filtering, and customizable reporting.Read 4 Oct 2026 · absmartly.com
Chrome extension
LaunchPad is a visual DOM editor that creates and manages experiments, exports changes as JSON and applies variants through the ABsmartly JavaScript SDK plugin.Read 15 Oct 2026 · chromewebstore.google.com
Company founded
LinkedIn lists ABsmartly as founded in 2019; Gartner lists 2021.Read 15 Oct 2026 · nl.linkedin.com
Company origin
The founding team says it built Booking.com’s experimentation system, which grew to more than 1,000 concurrent experiments.Read 15 Oct 2026 · absmartly.com
Company size
LinkedIn lists the company as privately held with 11–50 employees and Amsterdam headquarters.Read 15 Oct 2026 · nl.linkedin.com
Documentation depth
The docs include product guides, SDK tutorials, Collector and Platform API references, CLI, MCP Server and browser-extension instructions.Read 15 Oct 2026 · docs.absmartly.com
Experiment speed
The maker claims its Group Sequential Testing engine can produce experiment conclusions 20–80% faster.Read 15 Oct 2026 · absmartly.com
Experiment types
The platform supports fixed-horizon and group-sequential statistics, server-side, client-side and hybrid experiments, deterministic assignment, guardrails and multi-variant testing.Read 15 Oct 2026 · docs.absmartly.com
Faster results
ABsmartly says its Group Sequential Testing engine can deliver decisions 20% to 80% faster than fixed-horizon testing.Read 4 Oct 2026 · absmartly.com
Feature flags
Feature flags support audience targeting and up to four variants.Read 15 Oct 2026 · docs.absmartly.com
Hosting
ABsmartly is available as SaaS or self-hosted software.Read 4 Oct 2026 · absmartly.com
Legal entity
The website identifies the maker as ABsmartly B.V. at Keizersgracht 520 H, 1017 EK Amsterdam, Netherlands.Read 15 Oct 2026 · absmartly.com
Limit: price for small businesses
A Gartner reviewer says the platform can be costly for smaller businesses.Read 15 Oct 2026 · gartner.com
Limit: reporting and UI
G2 reviewers mention missing advanced program reporting, limited export tools, unclear metric tables and occasional UI or metric-refresh problems.Read 15 Oct 2026 · g2.com
MCP and CLI
ABsmartly publishes an MCP Server for AI assistants and a CLI for experiment and feature-flag administration.Read 15 Oct 2026 · docs.absmartly.com
Open-source components
Public SDK and tooling repositories use open licenses including Apache-2.0 for the JavaScript SDK, MIT for the browser extension and MIT for the CLI; the hosted platform itself is proprietary.Read 15 Oct 2026 · github.com
Praise: targeting and analytics
Gartner reviewers praise ease of use, advanced targeting, support for many variations and robust analytics, while describing the platform as suitable for high-quality experiments.Read 15 Oct 2026 · gartner.com
Praise: usability and support
G2 reviewers repeatedly praise easy setup, readable advanced statistics, intuitive dashboards, straightforward SDK integration and responsive customer service.Read 15 Oct 2026 · g2.com
Privacy and compliance
ABsmartly says it is GDPR, HIPAA, and SOC 2 compliant.Read 4 Oct 2026 · absmartly.com
Public APIs
The Collector API handles context creation, exposure publishing, experiment lookup and health checks, while the Platform API exposes console operations, results and webhooks.Read 15 Oct 2026 · docs.absmartly.com
Rating on Chrome Web Store
0 out of 5 from 0 ratings for ABsmartly LaunchPad.Read 15 Oct 2026 · chromewebstore.google.com
Rating on G2
4.6 out of 5 from 14 reviews.Read 15 Oct 2026 · g2.com
Rating on Gartner Peer Insights
5.0 out of 5 from 3 ratings.Read 15 Oct 2026 · gartner.com
Rating on GetApp
0 out of 5 from 0 reviews; the listing says no reviews are available.Read 15 Oct 2026 · getapp.com
Rating on TrustRadius
9.7 out of 10 from 3 reviews.Read 15 Oct 2026 · trustradius.com
Release news
March 2026 release notes announce warehouse-native integrations for BigQuery, ClickHouse, Snowflake, Databricks and Redshift.Read 15 Oct 2026 · docs.absmartly.com
Reporting speed
ABsmartly says reporting has a 15-to-30-second lag from event tracking.Read 4 Oct 2026 · absmartly.com
SDK coverage
Official SDK examples cover JavaScript, React, Vue 2/3, Python, Java, Go, PHP, Ruby, Swift, .NET and Flutter/Dart.Read 15 Oct 2026 · docs.absmartly.com
SDK installation
Documentation provides package-manager or CDN installation instructions and requires an endpoint, API key, environment and application.Read 15 Oct 2026 · docs.absmartly.com
SDKs
Official client-side SDKs include JavaScript, React, Vue 2, Vue 3, Swift, and Flutter/Dart, while server-side SDKs include JavaScript, Java, Python, Go, .NET, PHP, and Ruby.Read 4 Oct 2026 · docs.absmartly.com
Segment integration
ABsmartly provides a native Segment Actions destination with exposure and goal mappings.Read 15 Oct 2026 · docs.absmartly.com
Self-hosting
Customers can use ABsmartly SaaS or run the platform on their own servers with infrastructure control.Read 15 Oct 2026 · absmartly.com
Statistical methods
The platform supports Group Sequential Testing and Fixed Horizon Testing.Read 4 Oct 2026 · absmartly.com
Subscription
Subscriptions are yearly and the maker offers a paid 30-day Proof-of-Value period with full feature access.Read 15 Oct 2026 · absmartly.com
TrustRadius availability
TrustRadius lists no free version or trial and identifies both SaaS and on-premise deployment options.Read 15 Oct 2026 · trustradius.com

Plans and prices

ABsmartly platform €60,000 a year per year; usage-based, 50 million events/month unlimited feature flags · unlimited web/mobile experiments · unlimited goals and metrics · unlimited platform users · unlimited segmentation/filtering · onboarding, training and support included Read 15 Oct 2026 · g2.com
ABsmartly subscription Price not published Yearly subscription; pricing by request All features; paid 30-day proof-of-value trial Read 4 Oct 2026 · absmartly.com

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