Tech riderRev. 3 Oct 2026
CustomerLabs Audience Builder
- 1Runs onWeb
- 2Costsfree trial · paid from $129/mo
- 3Segment methodsdemographics, technology, UTM parameters, user traits, events, account traits, CRM fields, purchase history, order value, lifecycle stage, offline data
- 4Refresh frequencyreal-time
- 5Anonymous profilesYes
- 6Activation destinationsMeta, Google Ads, LinkedIn, TikTok, GA4, Snapchat, Reddit, Microsoft Bing Ads, Klaviyo, Zapier, BigQuery, Google Sheets
6 lines stated Written from the maker's own pages: customerlabs.com
Overview
CustomerLabs Audience Builder is ranked #9 of 21 in customer segmentation software on Specifiction. It runs on Web. There is no free plan. A free trial is offered. Paid plans start at $129/mo.
CustomerLabs Audience Builder plans and pricing
All plansGrowth $129/mo $129 /mo; $387 /quarter; $1,548 /year 500K usage units/month; unlimited sources, destinations, and segments; overage $27.25 per 500K UU pack customerlabs.com · 3 Oct 2026
Agency Lite $499/mo $499 /mo; $1,497 /quarter; $5,988 /year 5 accounts; 2.5M usage units/month; unlimited sources, destinations, and segments; overage $27.25 per 500K UU pack customerlabs.com · 3 Oct 2026
Agency Premium $999/mo $999 /mo; $2,997 /quarter; $11,988 /year 10 accounts; 5M usage units/month; unlimited sources, destinations, and segments; overage $27.25 per 500K UU pack customerlabs.com · 3 Oct 2026
Compared on customer segmentation software
- Free plan
- Nocustomerlabs.com
- Paid from
- $129/mocustomerlabs.com
- Segment methods
- demographics, technology, UTM parameters, user traits, events, account traits, CRM fields, purchase history, order value, lifecycle stage, offline datacustomerlabs.com
- Refresh frequency
- real-timecustomerlabs.com
- Anonymous profiles
- Yescustomerlabs.com
- Activation destinations
- Meta, Google Ads, LinkedIn, TikTok, GA4, Snapchat, Reddit, Microsoft Bing Ads, Klaviyo, Zapier, BigQuery, Google Sheetscustomerlabs.com
Facts
- Purpose
- Audience Builder creates first-party audiences from lifecycle position, average order value tiers, CRM state, purchase history, and custom rules without code or SQL.customerlabs.com · 3 Oct 2026
- Audience rules
- Rules can combine event conditions, trait filters, value thresholds, date ranges, and CRM fields.customerlabs.com · 3 Oct 2026
- Suppression
- The product can suppress recent buyers, existing customers, and disqualified leads, removing users automatically when they no longer qualify.customerlabs.com · 3 Oct 2026
- Refresh
- Audience refresh can run hourly, daily, or on every event, and membership changes sync within minutes.customerlabs.com · 3 Oct 2026
- Destinations
- Audiences can sync to Meta, Google, LinkedIn, and TikTok.customerlabs.com · 3 Oct 2026
- Integrations
- The integrations page lists Meta, Google Ads, LinkedIn, HubSpot, Shopify, Klaviyo, Salesforce, TikTok, and other tools.customerlabs.com · 3 Oct 2026
- Security
- CustomerLabs states that data is encrypted in transit with TLS 1.2 or higher and at rest, and that email, phone, and name are SHA-256 hashed before delivery to destinations.customerlabs.com · 3 Oct 2026
- Privacy and compliance
- CustomerLabs states that it supports consent checks before event delivery, Google Consent Mode v2, Meta Limited Data Use, and GDPR, HIPAA, and CCPA/CPRA compliance.customerlabs.com · 3 Oct 2026
- Hosting and retention
- CustomerLabs says customers can choose from eight hosting regions and that data is retained for up to 90 days after contract end for export before secure deletion from production.customerlabs.com · 3 Oct 2026
- Support
- The Growth plan lists email support with a six-hour first response; annual billing includes WhatsApp support with a three-hour first response.customerlabs.com · 3 Oct 2026
- Intended users
- The company says it builds its platform for performance marketers, while pricing describes Growth for small businesses and agency tiers for agencies.customerlabs.com · 3 Oct 2026
- Company
- CustomerLabs says it was founded in 2017 and is headquartered in the US, with an engineering office in Chennai, India.customerlabs.com · 3 Oct 2026
Company
- Founded
- 2017customerlabs.com · 28 Sept 2026
- Headquarters
- United Statescustomerlabs.com · 28 Sept 2026
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Where it ranks on Specifiction
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Sources
- customerlabs.com/first-party-data-ops/audience-builder/· checked 3 Oct 2026
- customerlabs.com/integrations/· checked 3 Oct 2026
- customerlabs.com/first-party-data-ops/privacy-security-c· checked 3 Oct 2026
- customerlabs.com/pricing/· checked 3 Oct 2026
- customerlabs.com/about-customerlabs/· checked 3 Oct 2026