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SPECIFICTION
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Loops

loops.so

From $49/mo Free plan WebAPI
Visit loops.so
Spec score 8.5 #5 of 28 in Indie Hacker Tools

Spec sheet

Product
Loops is an email sending platform for SaaS teams covering marketing, product, lifecycle, and transactional email.Read 11 Oct 2026 · loops.so
Free plan
YesRead 20 Sep 2026 · loops.so
Paid from
49Read 20 Sep 2026 · loops.so
Integrations
The homepage lists integrations including Webhooks, Supabase, Clerk, Zapier, Framer, Make, Segment, Webflow, Stripe, PostHog, and Auth0.Read 11 Oct 2026 · loops.so
Company
The about page says Loops is building an email platform for software companies and is a Y Combinator company.Read 11 Oct 2026 · loops.so
Maker
The about page identifies Chris Frantz and Adam Kaczmarek as founders.Read 11 Oct 2026 · loops.so
A/B testing
YesRead 20 Sep 2026 · loops.so
API and SDKs
The homepage shows a contacts API and links to Node, Next.js, Ruby, PHP, Nuxt.js, and Laravel resources.Read 11 Oct 2026 · loops.so
Audience segmentation
YesRead 20 Sep 2026 · loops.so
Audience tools
Loops supports saved audience segments and filters based on contact properties.Read 11 Oct 2026 · loops.so
Deliverability
Loops says its team reviews sending and that hard bounces and spam complaints are suppressed automatically.Read 11 Oct 2026 · loops.so
Email automation
YesRead 20 Sep 2026 · loops.so
Email design
Themes and reusable components let users set brand colors, type, and spacing for emails.Read 11 Oct 2026 · loops.so
Enterprise
Enterprise pricing is custom, with custom contracts, SLAs, and dedicated support available.Read 11 Oct 2026 · loops.so
Free plan limit
The free plan allows 1,000 subscribed contacts and 4,000 sends in any rolling 30-day window, with Loops branding on outgoing email.Read 11 Oct 2026 · loops.so
Measurement
The site says users can see which emails lead to upgrades, lower churn, and added revenue.Read 11 Oct 2026 · loops.so
Native integrations
20Read 20 Sep 2026 · loops.so
Paid plan terms
Paid plans include unlimited sends, transactional email to non-audience recipients, and full feature access.Read 11 Oct 2026 · loops.so
Subscriber limit
5000Read 20 Sep 2026 · loops.so
Trust
The site links to a trust center labeled SOC 2.Read 11 Oct 2026 · loops.so
Workflows
Users can set up lifecycle workflows for onboarding, activation, upgrades, and winback emails.Read 11 Oct 2026 · loops.so

Plans and prices

Free Free Up to 1,000 subscribed contacts · 4,000 sends per rolling 30 days · all features · Loops footer Read 11 Oct 2026 · loops.so
1,001–5,000 contacts $49 a month Monthly 1,001–5,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
5,001–10,000 contacts $99 a month Monthly 5,001–10,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
10,001–15,000 contacts $149 a month Monthly 10,001–15,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
15,001–25,000 contacts $199 a month Monthly 15,001–25,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
25,001–50,000 contacts $249 a month Monthly 25,001–50,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
50,001–100,000 contacts $399 a month Monthly 50,001–100,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
100,001–150,000 contacts $599 a month Monthly 100,001–150,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
150,001–200,000 contacts $799 a month Monthly 150,001–200,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
200,001–300,000 contacts $1,199 a month Monthly 200,001–300,000 subscribed contacts · unlimited sends · full feature access Read 11 Oct 2026 · loops.so
300,001–400,000 contacts Price not published 300,001–400,000 contacts Read 20 Sep 2026 · loops.so
400,001–500,000 contacts Price not published 400,001–500,000 contacts Read 20 Sep 2026 · loops.so

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