MoData
mo-data.com
What it is
MoData is web-based sales intelligence software for B2B sales teams. It offers prebuilt reports, custom dashboards, historical tracking, and side-by-side comparisons. Forecasting uses deal and team history to predict sales, identify risk, and track quota progress. Pipeline tools follow weekly changes and opportunity history to help surface at-risk deals and gaps in rep pipelines. Account-based sales features measure engagement with target accounts, compare account activity, and track campaign compliance. Connectors include Salesforce, Microsoft Dynamics, HubSpot, Zoho, Pipedrive, Marketo, Office 365, Gmail, and others. The Free plan supports teams under five, one integration, any 10 prebuilt dashboards, and email support. Growth costs $30 a month per seat, billed yearly, with a two-seat minimum; Professional is $250 a month for the first seat, billed yearly, with additional seats at $50 / mo. Enterprise pricing is custom and not listed. A free plan and trial of feature packs are available, but no trial duration is specified.
Spec sheet
- What it does
- MoData is AI-powered sales intelligence software for B2B teams that combines reporting, forecasting, pipeline and quota management, and rep management.Read 15 Oct 2026 · mo-data.com
- Product
- MoData describes itself as AI-powered sales intelligence software for B2B sales teams.Read 29 Sep 2026 · mo-data.com
- Trial
- The pricing FAQ says feature packs are available for free trial, but does not give a trial duration.Read 29 Sep 2026 · mo-data.com
- Integrations
- The listed connectors include Salesforce, Microsoft Dynamics, HubSpot, Zoho, Pipedrive, Insightly, SugarCRM, Eloqua, Marketo, Office 365, Gmail, Outreach, and PersistIQ.Read 29 Sep 2026 · mo-data.com
- Security
- The security page describes SSL/HTTPS and at-rest encryption, data isolation, optional air-gap isolation, IP filtering or VPN access, and role-based access control.Read 29 Sep 2026 · mo-data.com
- Privacy
- MoData says its systems and third-party hosting systems are based in the United States and that it will not sell personal data.Read 29 Sep 2026 · mo-data.com
- Compliance
- MoData claims SAS 70 Type II, SOC 3 security/availability/confidentiality, and GDPR compliance.Read 15 Oct 2026 · mo-data.com
- Support
- Listed plan support ranges from email on Free to email, phone, and chat on Growth, an account manager on Professional, and a dedicated account manager on Enterprise.Read 29 Sep 2026 · mo-data.com
- Headquarters
- The company lists its address as 255 Constitution Drive, Menlo Park, CA 94025.Read 29 Sep 2026 · mo-data.com
- Account-based sales
- Account-based sales measures account engagement and connects marketing activity with pipeline and revenue.Read 15 Oct 2026 · mo-data.com
- AI forecasting
- Sales forecasting uses AI and machine learning to fill data gaps and produce forecasts.Read 15 Oct 2026 · mo-data.com
- Alerts and history
- The brochure describes more than 100 alert triggers, AI anomaly detection, weekly digests, and history tracking for pipelines, opportunities, leads, and stages.Read 15 Oct 2026 · mo-data.com
- Company facts
- LinkedIn lists MoData as a privately held Menlo Park, California IT-services company founded in 2015 with 11–50 employees.Read 15 Oct 2026 · linkedin.com
- Company history
- MoData's about page says its first product launch and first customer were in May 2017; the page gives no founding year.Read 29 Sep 2026 · mo-data.com
- Connectors
- Official connector listings include Salesforce, Microsoft Dynamics, HubSpot, Pipedrive, SugarCRM, Zoho, Marketo, Eloqua, Constant Contact, Engagio, Pardot, and Gainsight.Read 15 Oct 2026 · mo-data.com
- Forecast extensibility
- The forecasting product supports CRM-agnostic rollups, territory and deal overrides, multiple organizational hierarchies, CRM push/pull, and refreshes every minute, hour, or day.Read 15 Oct 2026 · mo-data.com
- Forecasting
- Its forecasting feature uses individual deals and team history to predict sales, identify deal risk, and track quota progress.Read 29 Sep 2026 · mo-data.com
- Funding and revenue
- GetLatka describes MoData as bootstrapped with estimated 2024 revenue of $1.4 million and an eight-person team, while noting its figures are estimates.Read 15 Oct 2026 · getlatka.com
- HubSpot integration
- The HubSpot integration provides 360-degree pipeline views, activity tracking, quota management, historical capture, and deal ranking by prediction.Read 15 Oct 2026 · mo-data.com
- Identity controls
- The security page lists Active Directory/LDAP integration, single sign-on, role-based access control, IP filtering, and VPN access.Read 15 Oct 2026 · mo-data.com
- Licence
- MoData's terms grant customers limited access to the service and reserve all other rights to MoData and its licensors, indicating proprietary software rather than open source.Read 15 Oct 2026 · mo-data.com
- Limit: learning curve
- Reviewers say filtering takes practice and the breadth of features can make onboarding overwhelming.Read 15 Oct 2026 · getapp.com.au
- Limit: paywalled capabilities
- G2 and GetApp reviewers say advanced or especially useful functions are behind a paid tier.Read 15 Oct 2026 · g2.com
- Limit: reporting flexibility
- Some G2 reviewers report limited ability to create their own reports and say they must request changes from MoData.Read 15 Oct 2026 · g2.com
- Mobile availability
- GetApp lists web, Android, and iPhone/iPad platforms for MoData Suite.Read 15 Oct 2026 · getapp.com
- Notable company news
- MoData's official history records Alchemist Accelerator Demo Day and institutional investment during January–March 2018.Read 15 Oct 2026 · mo-data.com
- Pipeline analysis
- Pipeline analysis shows current deal status, historical changes, causes, and expected future outcomes.Read 15 Oct 2026 · mo-data.com
- Pipeline management
- Pipeline tools track weekly changes, show opportunity history, and help identify deals at risk and reps with pipeline gaps.Read 29 Sep 2026 · mo-data.com
- Praise: pipeline visibility
- Reviewers describe MoData as exposing sales-process blind spots, improving deal-stage design, and supporting pipeline and forecast decisions.Read 15 Oct 2026 · softwareadvice.com
- Praise: reporting and decisions
- Capterra and Software Advice reviewers repeatedly praise customizable reporting, fast access to insights, and quicker data-driven sales decisions.Read 15 Oct 2026 · softwareadvice.com
- Praise: support
- Independent reviewers commonly report that MoData support responds quickly and delivers on commitments.Read 15 Oct 2026 · capterra.com.au
- Rating on Capterra
- 4.8 out of 5 from 13 reviewsRead 15 Oct 2026 · capterra.com.au
- Rating on G2
- 4.3 out of 5 from 8 reviewsRead 15 Oct 2026 · g2.com
- Rating on GetApp
- 4.8 out of 5 from 13 reviewsRead 15 Oct 2026 · getapp.com
- Rating on Microsoft commercial marketplace
- 5.0 out of 5 from 1 reviewRead 15 Oct 2026 · marketplace.microsoft.com
- Rating on Software Advice
- 4.8 out of 5 from 13 reviewsRead 15 Oct 2026 · softwareadvice.com
- Rating on TrustRadius
- 8.5 out of 10 from 3 reviewsRead 15 Oct 2026 · trustradius.com
- Revenue analysis
- Revenue analysis provides detailed visibility into revenue streams and revenue KPIs.Read 15 Oct 2026 · mo-data.com
- Sales reporting
- It offers hundreds of prebuilt reports, custom dashboards, historical tracking, and side-by-side comparisons.Read 29 Sep 2026 · mo-data.com
- Salesforce integration
- The Salesforce integration adds visual pipeline views, missed-activity tracking, automatic history capture, quota projections, and forecasts inside Salesforce.Read 15 Oct 2026 · mo-data.com
- Security encryption
- MoData states that data is encrypted in transit with SSL/HTTPS and at rest, with multi-tenant isolation and optional air-gap isolation.Read 15 Oct 2026 · mo-data.com
- Service availability limit
- The terms disclaim guarantees that the service will be uninterrupted, error-free, timely, or secure and make customers responsible for backups.Read 15 Oct 2026 · mo-data.com
- Support and training
- GetApp lists phone and email/help-desk support plus live online training, videos, webinars, and documentation.Read 15 Oct 2026 · getapp.com
- Trial data limit
- Trial data can be permanently lost if the customer does not purchase a subscription before the trial ends.Read 15 Oct 2026 · mo-data.com
- Trial terms
- The terms define a 30-day free trial that converts to a one-year paid subscription unless cancelled at least five days before expiry.Read 15 Oct 2026 · mo-data.com
Plans and prices
Strong points and limits
Strong points
- Free plan includes any 10 prebuilt dashboards.
- Forecasting tracks deal risk and quota progress.
- Pipeline tools show weekly changes and opportunity history.
- Connectors cover major CRM and email platforms.
Limits
- Growth requires two seats minimum.
- Growth retains historical data for 3 months.
- Free plan is limited to one data integration.
- Enterprise pricing is custom and unlisted.
Who it suits
MoData suits B2B sales teams that need reporting, forecasting, pipeline monitoring, and account-based sales analysis. Its plans distinguish teams by size and provide differing integration, dashboard, and history allowances.
Verdict
MoData combines sales reporting with forecasting, pipeline, and account engagement views. Compare team-size and retention limits with your needs, and account for yearly billing on paid plans.
Where Specifiction places it
- Sales Forecasting Software#2 of 318.9
- Sales Analytics Software#2 of 268.9