Octeth

Spec sheet

Product

Octeth is a self-hosted email marketing platform for agencies, SaaS companies, and enterprises.Read 12 Oct 2026 · octeth.com

Free plan

YesRead 20 Sep 2026 · octeth.com

Integrations

The site lists WordPress, WooCommerce, Shopify, Salesforce, HubSpot, and Zapier integrations, and names Amazon SES, SendGrid, Mailgun, Postmark, and SparkPost as delivery providers.Read 12 Oct 2026 · octeth.com

Support

Paid licenses include three months of updates and support; continued updates and support are available through an optional annual service package priced at 20% of the license fee.Read 12 Oct 2026 · octeth.com

Headquarters

New York, NY; London, UK; Istanbul, TRRead 28 Sep 2026 · octeth.com

Founded

1999Read 28 Sep 2026 · octeth.com

A/B testing

YesRead 20 Sep 2026 · octeth.com

API and webhooks

Octeth describes a REST API with JSON and XML responses, HMAC-signed event webhooks, and a plugin and hook system.Read 12 Oct 2026 · octeth.com

Audience management

The platform supports unlimited lists, custom fields, and tags, plus behavioral and field segments and imports from Mailchimp, ActiveCampaign, Drip, or CSV.Read 12 Oct 2026 · octeth.com

Audience segmentation

YesRead 20 Sep 2026 · octeth.com

Automation

Its visual journey builder supports email, SMS, and webhook actions, conditions, waits, splits, and API-triggered journeys.Read 12 Oct 2026 · octeth.com

Campaigns

Campaign tools include a drag-and-drop editor, A/B and multivariate testing, inbox previews, spam scoring, and scheduled or timezone-aware delivery.Read 12 Oct 2026 · octeth.com

Deployment and data

Octeth deploys with Docker Compose on a Linux server, and the maker says subscriber records, events, and logs stay in the customer's database.Read 12 Oct 2026 · octeth.com

Email automation

YesRead 20 Sep 2026 · octeth.com

Free option

The Community edition is free forever and allows one user account, one installation domain, and 10,000 subscribers; it excludes white-label, updates, and support.Read 12 Oct 2026 · octeth.com

Intended customers

The maker presents Studio and Agency for agencies and Unlimited for ESPs and SaaS platforms.Read 12 Oct 2026 · octeth.com

Landing pages

YesRead 20 Sep 2026 · octeth.com

Limits and costs

The license excludes server hosting and email delivery, which require customer-provided infrastructure and SMTP or a delivery provider.Read 12 Oct 2026 · octeth.com

Privacy and compliance

The maker says self-hosting keeps data on the customer's chosen infrastructure and lists consent management, preference centers, export, and deletion tools to help meet GDPR and other privacy requirements.Read 12 Oct 2026 · octeth.com

SMS

Octeth supports bulk SMS campaigns, replies inbox, automatic opt-out, and Infobip and Xeebi connectors.Read 12 Oct 2026 · octeth.com

Transactional email

Transactional email can be sent through a REST API or SMTP relay, with verified sender domains, per-domain API keys, and webhooks.Read 12 Oct 2026 · octeth.com

White-label

White-label licenses let agencies create client accounts with separate domains, branding, limits, and billing.Read 12 Oct 2026 · octeth.com

Plans and prices

Every Octeth plan and price →

Where Specifiction places it

• Email marketing tools#12 of 1899.0
• Email Marketing Software#32 of 1898.6