Avoma From $19/mo · Free plan 9.5 Visit Ruler Analytics
ruleranalytics.com
Spec sheet
- Purpose
- Ruler combines marketing measurement solutions to show how marketing affects leads, opportunities, sales, pipeline, and revenue.Read 5 Oct 2026 · ruleranalytics.com
- Integrations
- Listed integrations include Google Ads, Google Analytics, Salesforce, HubSpot, Shopify, Snowflake, Tableau, and Zapier.Read 5 Oct 2026 · ruleranalytics.com
- Support
- Pricing plans list phone, email, and live-chat support, a dedicated customer success manager, and white-glove onboarding.Read 5 Oct 2026 · ruleranalytics.com
- Headquarters
- Liverpool, United KingdomRead 28 Sep 2026 · ruleranalytics.com
- Attribution
- The platform offers multi-touch, data-driven, and impression attribution, including first-click, last-click, time-decay, linear, and position-based models.Read 5 Oct 2026 · ruleranalytics.com
- Data location
- The client privacy notice says client and contact data will not be transferred outside the EEA without first seeking client approval.Read 5 Oct 2026 · ruleranalytics.com
- Data protection
- The client privacy notice says Ruler acts as a processor for contact data processed to deliver services and processes that data according to client data instructions.Read 5 Oct 2026 · ruleranalytics.com
- First-party tracking
- Ruler tracks customer journeys and conversions using first-party tracking and conversion tags.Read 5 Oct 2026 · ruleranalytics.com
- Intended customers
- Ruler says it serves B2B, B2C, and D2C businesses, including lead-generation and ecommerce organizations.Read 5 Oct 2026 · ruleranalytics.com
- Marketing mix modelling
- Its MMM features include modelled ROAS, online and offline channels, diminishing-returns forecasting, and a budget scenario planner.Read 5 Oct 2026 · ruleranalytics.com
- Pricing limits
- Pricing is indicative and scales with monthly traffic volumes and product, data, and integration requirements.Read 5 Oct 2026 · ruleranalytics.com
- Reporting
- Reports can segment by channel, campaign, keyword, device, country, CRM opportunity and revenue stages, and customer journey.Read 5 Oct 2026 · ruleranalytics.com
- Revenue activation
- Ruler connects marketing touchpoints to sales reporting and pushes revenue data to marketing reporting tools.Read 5 Oct 2026 · ruleranalytics.com
Plans and prices
Small $400 a month $400/month monthly; $360/month annual Up to 10k monthly visits · First Party Data Platform · Integration & Activation · Multi-touch Attribution Read 5 Oct 2026 · ruleranalytics.com
Medium $668 a month $668/month monthly; $601/month annual Up to 50k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution Read 5 Oct 2026 · ruleranalytics.com
Large $1,326 a month $1326/month monthly; $1193/month annual Up to 100k visits/mo · Advanced Segmentation · Data-Driven & Impression Attribution Read 5 Oct 2026 · ruleranalytics.com
Advanced $2,000 a month $2000/month monthly; $1800/month annual From 100k visits/mo · Marketing mix modelling · AI Agent – Analyst & Media Planner Read 5 Oct 2026 · ruleranalytics.com
Where Specifiction places it
- Sales Call Tracking Software#18 of 247.1
- Email Marketing Analytics Software#37 of 477.1
- Conversion Tracking#19 of 247.0
- Revenue Operations Software#21 of 267.0
- Ad Analytics#17 of 217.1
- Marketing Attribution Software#32 of 387.0
- Inbound Call Tracking Software#18 of 206.9
