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Usermaven

usermaven.com

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Spec score 8.7 #21 of 142 in Web analytics tools

What it is

Usermaven combines marketing attribution, website and product analytics, CRM data, and customer journeys. It links touchpoints across channels, campaigns, ads, and content to conversions, pipeline, and revenue. Reports include funnels, dashboards, trends, user journeys, segments, contact profiles, and retention analysis. Maven AI answers questions about analytics data, while MCP connects compatible assistants and agents. Every plan includes automatic event tracking, ad-blocker bypass, cookieless tracking, and server-side tracking, with a stated 365-day attribution window. The integrations directory lists 36 connections, including Google Ads, Meta Ads, LinkedIn Ads, Salesforce, HubSpot, Shopify, Stripe, Paddle, Slack, Zapier, and BigQuery. Growth costs $84 a month with 250,000 starting monthly events, three users, three workspaces, and five years of history. Scale costs $199 a month with unlimited users, five workspaces, and seven years. A 14-day trial needs no card; there is no free plan.

Spec sheet

Product
Usermaven combines marketing attribution, website and product analytics, CRM data, and customer journeys in one platform.Read 4 Oct 2026 · usermaven.com
Audience
Usermaven describes its product as serving marketing teams, agencies, and brands, with solutions for B2B SaaS and agencies.Read 4 Oct 2026 · usermaven.com
Free plan
NoRead 21 Sep 2026 · usermaven.com
Trial
Usermaven offers a 14-day free trial with no credit card required.Read 4 Oct 2026 · usermaven.com
Paid from
84Read 21 Sep 2026 · usermaven.com
Integrations
The integrations directory lists 36 integrations, including Google Ads, Meta Ads, LinkedIn Ads, Salesforce, HubSpot, Shopify, Stripe, Paddle, Slack, Zapier, and BigQuery.Read 4 Oct 2026 · usermaven.com
Company
Usermaven says it was founded in 2021 and is bootstrapped and independent.Read 4 Oct 2026 · usermaven.com
Analytics features
The platform lists funnels, dashboards, trends, user journeys, segments, contact profiles, and retention analysis.Read 4 Oct 2026 · usermaven.com
API access
YesRead 21 Sep 2026 · usermaven.com
Attribution
It connects customer touchpoints across channels, campaigns, ads, and content to conversions, pipeline, and revenue.Read 4 Oct 2026 · usermaven.com
Attribution window
The product page describes a 365-day attribution window for long-term attribution across the funnel.Read 4 Oct 2026 · usermaven.com
Conversion funnels
YesRead 21 Sep 2026 · usermaven.com
Data retention
extendedRead 21 Sep 2026 · usermaven.com
Ecommerce tracking
YesRead 21 Sep 2026 · usermaven.com
Enterprise deployment and access
Enterprise options include private-cloud or on-premise deployment, SAML SSO, role-based access, audit logs, and advanced security.Read 4 Oct 2026 · usermaven.com
Event tracking
YesRead 21 Sep 2026 · usermaven.com
Maven AI and MCP
Maven AI answers questions about analytics data, and MCP connects compatible AI assistants and agents to that data.Read 4 Oct 2026 · usermaven.com
Privacy and data protection
Usermaven offers a Data Processing Agreement and describes technical and organizational measures including access controls, infrastructure practices, and encryption where appropriate.Read 4 Oct 2026 · usermaven.com
Setup and support
The company offers onboarding and setup services, and Enterprise includes a dedicated customer success manager and SLA support.Read 4 Oct 2026 · usermaven.com
Tracking
All plans include automatic event tracking, ad-blocker bypass, cookieless tracking, and server-side tracking.Read 4 Oct 2026 · usermaven.com

Plans and prices

Growth $84 a month $84/month; annual billing offers 15% off, charged upfront 250,000 events/month starting tier · 3 users · 3 workspaces · 5 years of data history Read 4 Oct 2026 · usermaven.com
Scale $199 a month $199/month; annual billing offers 15% off, charged upfront 250,000 events/month starting tier · Unlimited users · 5 workspaces · 7 years of data history Read 4 Oct 2026 · usermaven.com
White label analytics $49 a month Starts at $49/month; priced based on workspaces Custom branding and themes · Dashboard and tracking domains · White-labeled emails · Multi-workspace support Read 4 Oct 2026 · docs.usermaven.com
BigQuery export $120 a month $120/month add-on Continuous export of raw Usermaven event data to a Google BigQuery project Read 4 Oct 2026 · docs.usermaven.com
Guided setup and tracking plan $499, paid once $499 one-time add-on Expert setup guidance · Customized tracking plan · Implementation support · Testing and validation Read 4 Oct 2026 · docs.usermaven.com
Enterprise Priced on request Contact sales for pricing Unlimited users · Custom workspaces · Unlimited data history · Custom integrations and data controls Read 4 Oct 2026 · usermaven.com

Every Usermaven plan and price →

Strong points and limits

Strong points

  • Combines attribution, product, website, and CRM analytics
  • Automatic and cookieless tracking on all plans
  • Maven AI and MCP access to analytics data
  • 36 listed integrations
  • 14-day trial without a credit card

Limits

  • No free plan
  • Growth starts at $84 a month
  • Some add-ons cost extra

Who it suits

Usermaven is aimed at marketing teams, agencies, brands, and B2B SaaS organizations. It suits teams combining attribution, analytics, CRM information, and customer-journey reporting.

Verdict

Usermaven offers broad attribution and analytics coverage with extensive tracking and integration options. Compare event, user, workspace, and history allowances with the paid starting prices before selecting Growth or Scale.

Where Specifiction places it

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