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SPECIFICTION
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Warmly

warmly.ai

From $99/mo Free plan WebAPI
Visit warmly.ai
Spec score 7.5 #10 of 18 in Demand Generation Software

What it is

Warmly describes itself as an autonomous revenue agent platform for B2B go-to-market teams. Its Inbound Agent identifies website visitors at the person level and offers AI chat with Context Graph context, intent-based popups, and personalized microsites. The platform also lists company and people search, intent signals, phone numbers, and an email finder. Integrations include HubSpot, Salesforce, Close.io, Zoho, and Pipedrive, as well as Slack and Microsoft Teams notifications. Warmly provides an MCP server with OAuth access and REST endpoints authenticated by API key; its three tools are read-only. API and MCP credits are shared across the product, and new visitor identifications pause when the monthly credit pool runs out. The free API/MCP plan is free and includes 250 credits per month; paid API/MCP plans start at $99 a month. Annual web-deanonymization starts at $10,000 a year, Inbound Chat at $20,000 a year, and AI Inbound Autopilot at $30,000 a year, each from 10K credits per month. Warmly runs on the web and through an API, and is headquartered in San Francisco.

Spec sheet

Product
Warmly describes itself as an autonomous revenue agent platform for B2B go-to-market teams.Read 4 Oct 2026 · warmly.ai
Integrations
The integrations page lists CRM options including HubSpot, Salesforce, Close.io, Zoho, and Pipedrive, plus Slack and Microsoft Teams notifications.Read 4 Oct 2026 · warmly.ai
Security
Warmly's Trust Center lists CCPA, EU Data Act, GDPR, and SOC 2 compliance information and provides access to a SOC 2 report and penetration test report.Read 4 Oct 2026 · security.warmly.ai
Support
Warmly directs API and MCP issues to [email protected] and account, billing, or product questions to sales.Read 4 Oct 2026 · warmly.ai
Headquarters
San Francisco, California, United StatesRead 28 Sep 2026 · warmly.ai
Founded
2020Read 28 Sep 2026 · warmly.ai
API and MCP
Warmly provides an MCP server with OAuth access and REST endpoints with API-key authentication; its three tools are read-only.Read 4 Oct 2026 · warmly.ai
API credit limit
The API/MCP page says credits are shared across the Warmly product and new visitor identifications pause when the monthly credit pool runs out.Read 4 Oct 2026 · warmly.ai
Inbound features
The Inbound Agent offers AI chat with Context Graph context, intent-based popups, and personalized microsites.Read 4 Oct 2026 · warmly.ai
Pricing credits
The listed annual web-deanonymization, Inbound Chat, and AI Inbound Autopilot plans each start with 10K credits per month.Read 4 Oct 2026 · warmly.ai
Target users
The Trust Center describes the product as a tool suite for B2B go-to-market teams that monitors buying intent across websites, outbound, and CRM.Read 4 Oct 2026 · security.warmly.ai
Visitor identification
Its Inbound Agent identifies website visitors at the person level.Read 4 Oct 2026 · warmly.ai

Plans and prices

Free (API/MCP) Free $0 250 credits/mo · Three tools Read 4 Oct 2026 · warmly.ai
Starter (API/MCP) $99 a month $99/mo 500 credits/mo Read 4 Oct 2026 · warmly.ai
Growth (API/MCP) $199 a month $199/mo 1,000 credits/mo Read 4 Oct 2026 · warmly.ai
Pro (API/MCP) $499 a month $499/mo 2,500 credits/mo Read 4 Oct 2026 · warmly.ai
AI Web-Deanonymization $10,000 a year Starting at $10,000 / year From 10K credits / mo Read 4 Oct 2026 · warmly.ai
Inbound Chat $20,000 a year Starting at $20,000 / year From 10K credits / mo Read 4 Oct 2026 · warmly.ai
AI Inbound Autopilot $30,000 a year Starting at $30,000 / year From 10K credits / mo Read 4 Oct 2026 · warmly.ai
Enterprise (API/MCP) Priced on request Custom 2,500+ credits/mo Read 4 Oct 2026 · warmly.ai

Every Warmly plan and price →

Strong points and limits

Strong points

  • Identifies website visitors at the person level.
  • Integrates with HubSpot, Salesforce, Close.io, Zoho, and Pipedrive.
  • Free API/MCP plan includes 250 credits per month.
  • Trust Center lists SOC 2 compliance information.

Limits

  • API/MCP tools are read-only.
  • Visitor identifications pause when shared credits run out.
  • Annual web-deanonymization starts at $10,000 a year.
  • Inbound Chat starts at $20,000 a year.

Who it suits

Warmly suits B2B go-to-market teams looking to identify website visitors and monitor buying intent across websites, outbound, and CRM. Teams can also use its listed CRM integrations and read-only API/MCP tools.

Verdict

Warmly combines visitor identification and inbound features with CRM integrations and API/MCP access. Teams should account for shared credits and the listed annual plan prices.

Where Specifiction places it

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