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SPECIFICTION
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Webtrends Optimize

webtrends-optimize.com

Free plan WebiOSAndroidAPI
Visit webtrends-optimize.com
Spec score 7.5 #36 of 52 in A/B Testing Tools

What it is

Webtrends Optimize is a conversion optimisation platform for experiments, personalisation, and recommendations. It supports A/B and A/Bn tests, full and fractional factorial multivariate tests, URL split testing, personalisation, targeting, and multi-armed bandits. Implementation options include a website JavaScript tag, server-side methods, REST and JSONP APIs, and stateful URL redirects. A no-code widget builder creates hello bars, lightboxes, lower-corner promotions, and push notification signup prompts. Its recommendation engine uses browsing and sales data to serve product or content suggestions. Reporting includes views, conversions, lift, chance to beat control, and significance calculations. The feature list names analytics and behavior-tool integrations, plus Slack. Data is retained for 12 months by default, with raw event data export to CSV. Trial access lasts 30 days, requires no credit card or purchase commitment, and is unrestricted. Websites with fewer than 10,000 monthly sessions are eligible for a free account with the same features as the paid version. Other plan prices are available on request. The company was founded in 2000 and is headquartered in Egham, Surrey, United Kingdom.

Spec sheet

Purpose
Webtrends Optimize describes itself as a full-stack, all-inclusive conversion rate optimisation platform.Read 9 Oct 2026 · webtrends-optimize.com
Trial
The 30-day trial requires no credit card or purchase commitment and provides unrestricted access to the platform.Read 9 Oct 2026 · webtrends-optimize.com
Integrations
The feature list names Google Analytics, Adobe Analytics, Hotjar, Sessioncam, FullStory, Contentsquare, Mouseflow and Slack integrations.Read 9 Oct 2026 · webtrends-optimize.com
Support
The feature list says clients receive a dedicated support analyst reachable by phone or email, online ticket support, documentation and live chat through Slack.Read 9 Oct 2026 · webtrends-optimize.com
Headquarters
Egham, Surrey, United KingdomRead 28 Sep 2026 · webtrends-optimize.com
Founded
2000Read 28 Sep 2026 · webtrends-optimize.com
Business certification
The company says it is a Certified B Corporation and describes an assessment across governance, workers, community, environment and customers.Read 9 Oct 2026 · webtrends-optimize.com
Data retention
The company says it retains data for 12 months by default and allows raw event data export to CSV from the interface.Read 9 Oct 2026 · webtrends-optimize.com
Experiments
The platform offers A/B and A/Bn tests, full and fractional factorial multivariate tests, personalisation and URL split testing.Read 9 Oct 2026 · webtrends-optimize.com
Free eligibility
The pricing page says websites with fewer than 10,000 monthly sessions are eligible for a free account with the same features as the paid version.Read 9 Oct 2026 · webtrends-optimize.com
Implementation
It supports website JavaScript tag, server-side, REST and JSONP APIs, and stateful URL redirects.Read 9 Oct 2026 · webtrends-optimize.com
Limits
The feature list says accounts, projects, experiments, targets, users and sub-domains are unlimited, and that data is not sampled.Read 9 Oct 2026 · webtrends-optimize.com
Recommendations
The product recommendation engine serves product or content recommendations based on browsing and sales data.Read 9 Oct 2026 · webtrends-optimize.com
Reporting
Experiment reporting includes views, conversions, lift, chance to beat control and significance calculations.Read 9 Oct 2026 · webtrends-optimize.com
Security and audit
The feature list names an audit trail and PCI compliancy among additional support and security features.Read 9 Oct 2026 · webtrends-optimize.com
Widgets
Its no-code widget builder includes hello bars, lightboxes, lower-corner promotions and push notification signup prompts.Read 9 Oct 2026 · webtrends-optimize.com

Plans and prices

Free account Free FREE for websites with less than 10,000 sessions each month Same features as paid version · No limitations stated Read 9 Oct 2026 · webtrends-optimize.com
Managed Service Priced on request TBC pricing on request Includes SaaS Licence · Dedicated CRO Consultant · Ideation, Development, QA, UX · Continuously Live Experiments Read 9 Oct 2026 · webtrends-optimize.com
SaaS Licence Priced on request TBC pricing on request Self-Service · Unlimited Experimentation · Unrestricted Platform Access · Pricing based on annual sessions Read 9 Oct 2026 · webtrends-optimize.com
Tailor-Made Priced on request TBC pricing on request Bespoke package · SaaS Self-Service Licence · Choose services · Pay for hours or per project Read 9 Oct 2026 · webtrends-optimize.com

Every Webtrends Optimize plan and price →

Strong points and limits

Strong points

  • Supports multiple A/B and multivariate test types.
  • Offers server-side testing and a visual editor.
  • Includes a 30-day unrestricted trial.
  • Eligible low-traffic sites can get the same features free.
  • Raw event data can be exported to CSV.

Limits

  • Paid-plan prices are available only on request.
  • Free account eligibility requires fewer than 10,000 monthly sessions.
  • No mobile SDK is listed.

Who it suits

It suits teams planning experiments, personalisation, and recommendations across web and mobile. Smaller websites may qualify for the free account, while other buyers can request pricing.

Verdict

Webtrends Optimize covers a broad set of testing and targeting methods, with implementation options ranging from tags to server-side APIs. Check session eligibility, pricing on request, and the lack of a mobile SDK against your needs.

Where Specifiction places it

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