Marketing
Best Referral Marketing Software in 2026
A referral program needs a way to track recommendations and handle the rewards that follow. Compare referral codes and links, attribution windows and fraud controls, along with reward payouts.
- 01
Cello Cello suits teams that want to manage partner referrals, track campaigns, and pay rewards through PayPal or Venmo.
From $65/mo Free plan Web · iOS · Android · API9.3 Visit Specs - 02
99minds Referral 99minds Referral suits ecommerce and retail brands seeking referral links, configurable rewards and automated referral workflows.
From $49/mo Free plan Web · API9.2 Visit Specs - 03 AppVirality
It suits SaaS, e-commerce, and larger businesses that want to run referral campaigns for acquisition, retention, or engagement.
From $166.58/mo Free trial Web · iOS · Android · API9.2 Visit Specs - 04
ReferralHero ReferralHero suits organizations running referral, affiliate, waitlist, or contest campaigns.
From $199/mo Free plan Web · iOS · Android · API8.9 Visit Specs - 05
Mention Me It is aimed at ecommerce brands with satisfied customers, a mature marketing technology stack, and high monthly order volumes.
Free plan Web · iOS · Android · API8.7 Visit Specs - 06
InviteReferrals It suits businesses that want to run referral campaigns across apps and websites, track conversions, and offer rewards to referrers and friends.
From $99/mo Web · iOS · Android · API8.6 Visit Specs - 07 Referrals.com From $8.25/mo Free plan Web · API8.6 Visit Specs
- 08
GrowSurf GrowSurf is aimed at marketing and product teams, including those at B2C, SaaS, and fintech companies.
From $125/mo Free plan Web · iOS · Android · API8.5 Visit Specs - 09
Partnero Partnero suits SaaS and e-commerce businesses managing affiliate, referral, influencer, or newsletter programs.
From $49/mo Free trial Web · API8.2 Visit Specs - 10
Ambassador From $100/mo Web · API8.0 Visit Specs - 11
ReferralCandy From $793.50/mo Free trial Web · API8.0 Visit Specs - 12 EarlyParrot From $82.50/mo Web · API7.9 Visit Specs
- 13 LeadBounty From C$39/mo Free plan Web7.9 Visit Specs
- 14
Referral Factory From $100/mo Free trial Web · API · Self-hosted7.9 Visit Specs - 15
Referral Rock From $250/mo Free trial Web · API7.8 Visit Specs - 16 Tolt From $69/mo Free trial Web · API7.8 Visit Specs
- 17
NextBee Community Platform From $1.90/mo Web · iOS · Android · API7.7 Visit Specs - 18 Influitive
Influitive suits customer marketing, sales, customer success, and product teams seeking to organize advocacy programs.
Web · API7.6 Visit Specs - 19
RefRef RefRef suits organizations that want to manage referrals, affiliates, or partners and choose between hosted and self-hosted deployment.
Free plan Web · API · Self-hosted7.6 Visit Specs - 20 RiffRoff From $14/mo Free plan Web7.6 Visit Specs
- 21 Soreto
Soreto is aimed at retailers seeking referral and advocacy campaigns, with plans described for SMEs, mid-size brands, and global brands.
Free plan Web · API7.6 Visit Specs - 22
Friendbuy Web · iOS · Android · API7.5 Visit Specs - 23
ReferralFlo From $190/mo Web · API7.5 Visit Specs - 24
RewardSpring From $49/mo Free trial Web7.5 Visit Specs - 25
UpViral From $6.58/mo Free trial Web · API7.5 Visit Specs
GrowSurf, ReferralHero and Cello are among the tools to consider. Participant limits can matter as a program expands, and free-plan availability and paid-from pricing help clarify cost. Think about how participants will share referrals, how long activity should receive credit, and what payout process your program requires; use the listed capabilities to see how each option fits those needs.
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