Setmore

Overview

Setmore is appointment scheduling software for service businesses that want clients to book their own appointments and pay through a public booking page. It is best suited to small teams that need flexible booking, payment collection, and staff calendars; its free plan makes it easy to start, though the four-user cap and single reminder are meaningful constraints.

Key features

The Booking Page shows services, availability, and prices, and lets clients schedule one-to-one services or group classes. That suits businesses that want customers to book without staff handling every request. Online and in-person payments are supported through Stripe, Square, PayPal, and LawPay. Two-way calendar sync helps keep schedules aligned, while automated reminders can reduce missed appointments; Free includes one reminder, and Pro team members receive 500 SMS credits each month, with more available in-app.

Team tools include staff profiles, permission levels, individual logins, calendar views, and messaging. These are useful for coordinating a growing staff without relying on a shared account. Integrations include Google Analytics, Mailchimp, website widgets, Zapier, and calendar tools. All customers receive 24/7 phone, chat, or email support. Setmore Health adds HIPAA compliance, enhanced privacy, and healthcare-regulation support for healthcare providers.

Pricing

Free: free, billed monthly, for up to 4 users. It includes one reminder, making it a sensible starting point for a solo operator or small team, but the cap and reminder allowance may be limiting as bookings grow.

Pro: $5 a month with annual billing and unlimited users. The annual price is lower than the free tier's practical ceiling might suggest, and 500 monthly SMS credits per team member add room for reminders. A 30-day risk-free trial is available, with a refund if unsatisfied. Subscriptions renew automatically on the selected monthly or annual billing period.

Live Receptionist: $99 a month. This is a separate service available in the US only.

Enterprise: Custom pricing for larger organisations.

Free is the economical choice for teams of four or fewer that can work within one reminder. Pro is the clearer fit for larger teams or businesses that depend on more extensive SMS reminders; its advertised $5/user/mo price is based on annual billing, and renewal is automatic.

Platforms

Setmore offers Android and iOS mobile apps, plus Windows and macOS desktop apps. That range suits teams working across phones and computers, rather than requiring a single device type.

Who it's for

Setmore fits service businesses that need customer self-booking, online or in-person payment options, and shared team scheduling. Its group-class support broadens its use beyond individual appointments. Healthcare providers needing HIPAA compliance can consider Setmore Health. Businesses with more than four users should look to Pro rather than Free, while US customers seeking a receptionist service can consider Live Receptionist.

Pros and cons

Pros: The Booking Page combines service details, availability, pricing, self-scheduling, and payment collection. Two-way calendar sync and team permissions support coordinated scheduling, and 24/7 support is available by phone, chat, or email.

Cons: Free stops at four users and includes only one reminder. Pro's advertised $5 a month price is tied to annual billing and renews automatically; the separate Live Receptionist plan is US-only.

Alternatives

Salon and Spa Scheduling Software is a useful category to explore for salon-specific choices. For a broader set of scheduling products, see Appointment Scheduling Software.

SimplyBook.me is worth considering if a free plan with a stated allowance of 50 bookings, one custom feature, and one provider better fits your needs; it also offers a free trial and web, iOS, and Android platforms.

Salonist may suit a salon seeking a free marketplace-listing plan with 50 appointments per month, online booking, and calendar and scheduling features.

Salonized is an option for readers who prefer a paid product with a free trial and an Appointments plan at €21 a month.

Vagaro is an alternative for readers who want a paid service with a free trial and a stated One Location plan at $30 a month.

Acuity Scheduling offers a paid Starter plan at $20 a month and a free trial, for readers who do not need a free plan.

Orbis Salon may appeal to readers seeking a low-priced salon tool: its Lite plan is £4.99 a month, with one staff member, one location, and 30 bookings per month.

GlossGenius is another paid option, with a Standard plan at $28 a month and a free trial.

Meevo is worth a look for salon and spa businesses comparing a product with a Lite plan for up to five users and 100 SMS marketing credits.

Verdict

Choose Setmore if your service business wants self-service booking, payment collection, and team scheduling across mobile and desktop, with a free starting point and a clear route to unlimited users. Its main strength is the breadth of booking and payment support; look elsewhere if Free's four-user cap and one reminder are too restrictive, or if you do not want an annual-priced Pro subscription that renews automatically.