SugarCRM
sugarcrm.com
What it is
SugarCRM is a customer relationship management platform for sales, marketing, and service teams. Its tools include a visual sales pipeline, email synchronization, marketing automation, AI features, and mobile access. Sugar Sell helps teams prioritize accounts and opportunities, prepare for sales conversations, spot early warning signs, and get guidance on stalled deals. The product lineup also includes Sugar Predict, Sugar Market, and Sugar Serve. Sugar offers web and mobile access, APIs, and both SugarCloud and on-premises Sugar Enterprise deployment. Its REST and SOAP APIs and listed integrations—including Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and several ERP systems—support connections with other software. SugarCloud customers can choose a data region, with listed options including Australia, Germany, the United Kingdom, and the United States. The company lists several compliance credentials and standards, including ISO/IEC 27001:2022, SOC 2 Type II, GDPR, and CCPA. No prices are listed for the main plans, which have varying user, contact, or service-hour limits.
Spec sheet
- Purpose
- Sugar describes its platform as a precision-selling CRM for B2B growth that helps teams find opportunities and act on recommended next steps.Read 9 Oct 2026 · sugarcrm.com
- Deployment
- Sugar offers SugarCloud and an on-premises Sugar Enterprise solution.Read 9 Oct 2026 · sugarai.com
- Free plan
- NoRead 20 Sep 2026 · sugarcrm.com
- Integrations
- The integrations page names Dropbox, DocuSign, Office, SharePoint, ZoomInfo, and ERP systems including Epicor, NetSuite, Sage, and SYSPRO.Read 9 Oct 2026 · sugarai.com
- Security
- Sugar lists ISO/IEC 27001:2022, SOC 2 Type II, GDPR, CCPA, and Data Privacy Framework among its compliance credentials or standards.Read 9 Oct 2026 · sugarai.com
- Support
- Support options range from online-only to 24/7 global response, depending on the Sugar solution and customer needs.Read 9 Oct 2026 · sugarai.com
- Headquarters
- Silicon Valley, United StatesRead 28 Sep 2026 · sugarcrm.com
- AI features
- Sugar says its AI features include content creation, summarization, meeting sentiment analysis, and predictive lead scoring.Read 9 Oct 2026 · sugarai.com
- APIs
- Sugar says it supports REST and SOAP APIs for connecting with other systems.Read 9 Oct 2026 · sugarai.com
- Customization
- Sugar says its platform offers no-code configuration capabilities for features, workflows, and integrations.Read 9 Oct 2026 · sugarai.com
- Data residency
- SugarCloud customers can choose a data region, and the company says data stays within that region; listed regions include Australia, Germany, the United Kingdom, and the United States.Read 9 Oct 2026 · sugarai.com
- Data retention
- Sugar says departing customers can access their data for up to 120 days, after which customer data will be permanently deleted unless otherwise requested.Read 9 Oct 2026 · sugarai.com
- Email sync
- YesRead 20 Sep 2026 · sugarcrm.com
- Intended customers
- Sugar says it is suited to mid- to large-size organizations with complex account management needs, particularly businesses relying on repeat sales to existing customers.Read 9 Oct 2026 · sugarai.com
- Marketing automation
- YesRead 20 Sep 2026 · sugarcrm.com
- Mobile app
- YesRead 20 Sep 2026 · sugarcrm.com
- Product suite
- The company lists Sugar Sell, Sugar Predict, Sugar Market, and Sugar Serve among its software products.Read 9 Oct 2026 · sugarai.com
- Sales guidance
- Sugar Sell surfaces priority accounts and opportunities, preparation context, early warning signs, and guidance for stalled deals.Read 9 Oct 2026 · sugarai.com
- Visual sales pipeline
- YesRead 20 Sep 2026 · sugarcrm.com
Plans and prices
Strong points and limits
Strong points
- Visual pipeline, email sync, and marketing automation
- Sales guidance highlights priorities and stalled deals
- Available as SugarCloud or on-premises Sugar Enterprise
- Customers can choose a SugarCloud data region
Limits
- No free plan is listed
- Standard, Advanced, and Premier require 15 users
Who it suits
Sugar says the platform suits mid- to large-size organizations with complex account management, particularly businesses that rely on repeat sales to existing customers. Its no-code configuration supports changes to features, workflows, and integrations.
Verdict
SugarCRM combines sales, marketing, and service products with deployment and data-region choices. Check the plan limits and request pricing before deciding whether it fits your organization.
Where Specifiction places it
- CRM Software#58 of 2448.5
- Manufacturing CRM Software#20 of 327.9
- Insurance CRM Software#22 of 317.8
- Sales CRM Software#21 of 297.9
- Professional Services CRM Software#27 of 357.8
- Customer Relationship Management - Enterprise Software#18 of 227.8