Best Ad Tech Software in 2026

Kochava

Kochava serves advertisers, publishers, agencies, partners, and ad networks or adtech vendors.

App developers managing mobile ad demand across third-party networks may use mediation to order eligible networks by expected yield.

MarinOne

MarinOne is positioned for brands and agencies managing advertising across multiple channels and accounts.

Adform DMP

It suits brands and publishers that need to combine fragmented data and use it for audience analysis and activation.

The product is intended for television stations and advertisers, including salespeople and executives who plan or measure campaigns.

Permutive

It is aimed at publishers, advertisers, agencies, and retail media leaders working with first-party data, audience segments, and publisher activation.

The Trade Desk is aimed at data-driven marketers planning and measuring programmatic campaigns.

It suits advertisers and agencies planning and managing campaigns across multiple digital ad formats.