Best App Store Optimization Software in 2026

In short: ASO.dev is ranked #1 of 29 as of 4 October 2026, ahead of ASOdesk and ASOTools. The best-ranked option with a free plan is ASOdesk. The lowest first paid tier on this page is App Radar at $4.75/mo.

Managing app marketplace listings calls for attention to both visibility and the work involved in tracking changes. Compare keyword tracking and competitor tracking with listing experiments, localization, and marketplace coverage to understand the capabilities described. Tracked app limits can matter for the size of a portfolio, while free-plan availability and paid-from pricing help with access and cost comparisons. ASO.dev, ASOdesk, and AppTweak are among the options shown. Consider which marketplaces and apps you need to monitor, and whether experiments or localized listings are part of your work.

29 app store optimization software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.

29ranked
7free plans on this page
$4.75/molowest paid tier
4 Oct 2026last checked
Input list App Store Optimization Software 25 channels on this page · 135 of 200 spec lines stated by the makers
Ch Tool Free planPaid fromMarketplace coverageKeyword trackingCompetitor trackingListing experimentsListing localizationTracked app limit Spec sheet Score
01 ASO.dev Free planNoPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsYesListing localizationYesTracked app limitnot stated 6/8spec lines stated 7.6
02 ASOdesk Free planYesPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsYesListing localizationYesTracked app limitnot stated 6/8spec lines stated 7.4
03 ASOTools Free planYesPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limitnot stated 5/8spec lines stated 7.4
04 AppTweak Free planYesPaid fromnot statedMarketplace coveragenot statedKeyword trackingnot statedCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 2/8spec lines stated 7.3
05 ASOMobile Free planYesPaid from$47/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit5 apps 7/8spec lines stated 7.3
06 KWRDS Free planYesPaid fromnot statedMarketplace coverageiosKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit5 apps 6/8spec lines stated 7.1
07 AppFollow Free planYesPaid from$19/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limit2 apps 6/8spec lines stated 7.0
08 ASOScan Free planNoPaid from$15/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsNoListing localizationYesTracked app limit3 apps 8/8spec lines stated 6.9
09 App Radar Free planNoPaid from$69/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit2 apps 7/8spec lines stated 6.8
10 Appstro Free planYesPaid fromnot statedMarketplace coverageiosKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limitnot stated 5/8spec lines stated 6.7
11 ASOnest Free planNoPaid from$10/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit5 apps 7/8spec lines stated 6.7
12 APPlyzer Free planYesPaid from$19/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 5/8spec lines stated 5.8
13 ASOStacks Free planYesPaid from$19/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limit25 apps 6/8spec lines stated 5.8
14 Lumos ASO AI Free planYesPaid fromnot statedMarketplace coverageiosKeyword trackingNoCompetitor trackingYesListing experimentsNoListing localizationNoTracked app limitnot stated 6/8spec lines stated 5.8
15 AppBrain Free planYesPaid fromnot statedMarketplace coverageandroidKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 4/8spec lines stated 5.7
16 AppCompete Free planYesPaid fromnot statedMarketplace coverageiosKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 4/8spec lines stated 5.7
17 AppSEO Free planYesPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 4/8spec lines stated 5.7
18 ASO Agent Free plannot statedPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limitnot stated 4/8spec lines stated 5.7
19 ASOTrendHQ Free planYesPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 4/8spec lines stated 5.7
20 ASOWay Free planNoPaid from$7/moMarketplace coverageiosKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit1 apps 7/8spec lines stated 5.7
21 ASOWeb Free planYesPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limit3 apps 5/8spec lines stated 5.7
22 Aurora ASO Free planYesPaid from$5.99/moMarketplace coverageiosKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationnot statedTracked app limitnot stated 5/8spec lines stated 5.7
23 Sonar Free planNoPaid from$29/moMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limit10 apps 7/8spec lines stated 5.7
24 ASO Lucid Free planNoPaid from$29/moMarketplace coverageiosKeyword trackingnot statedCompetitor trackingYesListing experimentsnot statedListing localizationNoTracked app limitnot stated 5/8spec lines stated 5.6
25 DATACUBE Free plannot statedPaid fromnot statedMarketplace coveragebothKeyword trackingYesCompetitor trackingYesListing experimentsnot statedListing localizationYesTracked app limitnot stated 4/8spec lines stated 5.6

Is your tool on this list?

Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.

Questions about this list

Which app store optimization software is ranked first on Specifiction?

ASO.dev is ranked #1 of 29 with a score of 7.6. ASOdesk is second and ASOTools third.

How many of these have a free plan?

7 of the 25 on this page publish a free plan on their own pricing pages.

Which is the cheapest paid option?

On this page, App Radar has the lowest first paid tier we found: $4.75/mo.

How is this list ranked?

Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing. Paid placements never change a rank.

More in Marketing

All marketing lists