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Tekion ARC CRM

tekion.com

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Spec score 7.2 #21 of 33 in Automotive CRM Software

What it is

Tekion ARC CRM is an automotive CRM within Tekion’s dealership platform, connecting sales, service, accounting, and marketing. It maintains a unified customer profile across those areas, while AI-powered tools route and prioritize leads and help automate follow-up. Teams can use email, SMS, personalized outreach, and targeted automated campaigns across sales, service, and marketing. CRM Pro adds AI-generated lead context, assisted messaging, call transcription and summaries, opportunity prioritization, and real-time performance insights. Multi-store dealer groups can use centralized permissions, cross-store search and reporting, messaging controls, role approvals, dashboards, and lead acceptance management. Built-in dashboards report performance for sales, marketing, and leadership. Tekion says GoTo Connect is integrated for communications, missed-call tracking, and reporting. The CRM is available on Android, iOS, macOS, and the web. Tekion describes training, launch support, post-launch hypercare, and ongoing partner success support as part of implementation. Pricing is on request; the product page offers a demo request and does not display public pricing.

Spec sheet

Product
ARC CRM is an AI-powered CRM for automotive retail that connects customer interactions across sales, service, accounting and marketing.Read 7 Oct 2026 · tekion.com
Audience
Tekion describes ARC CRM as built for dealerships, including multi-store dealer groups.Read 5 Oct 2026 · tekion.com
Integrations
Tekion says GoTo Connect is natively integrated into ARC CRM for communications, missed-call tracking, and reporting.Read 5 Oct 2026 · tekion.com
Security
Tekion describes role-based access, audit trails and compliance-ready controls for protecting customer data and dealership operations.Read 7 Oct 2026 · tekion.com
Compliance
Tekion’s Trust Portal lists SOC 1 Type II, SOC 2 Type II, ISO/IEC 27001, ISO/IEC 27701 and ISO/IEC 42001, and says customers may request its reports and certifications.Read 7 Oct 2026 · tekion.com
Support
The stated implementation journey includes training, live launch support, post-launch hypercare and ongoing partner success support.Read 7 Oct 2026 · tekion.com
Headquarters
Pleasanton, California, United StatesRead 28 Sep 2026 · tekion.com
Founded
2016Read 28 Sep 2026 · tekion.com
AI features
CRM Pro includes AI-generated lead context, suggested messaging, opportunity prioritization and real-time performance insights.Read 7 Oct 2026 · tekion.com
Analytics
Built-in dashboards and reporting provide real-time performance insights for sales, marketing and leadership.Read 7 Oct 2026 · tekion.com
Availability
The product page offers a demo request and does not display public pricing.Read 7 Oct 2026 · tekion.com
Campaigns
Dealerships can build targeted, triggered campaigns and run always-on emails and texts across sales, service and marketing.Read 7 Oct 2026 · tekion.com
Communications
It supports email, SMS and personalized outreach in sales and service workflows.Read 7 Oct 2026 · tekion.com
CRM Pro
CRM Pro includes AI-generated lead context, AI-assisted messaging, call transcription and summaries, lead prioritization, and real-time performance insights.Read 5 Oct 2026 · tekion.com
Customer records
The CRM maintains one customer profile across sales, service, marketing and accounting.Read 7 Oct 2026 · tekion.com
Enterprise features
Multi-store features include centralized user permissions, cross-store reporting and search, enterprise messaging controls, role approvals, dashboards, and lead acceptance management.Read 5 Oct 2026 · tekion.com
Enterprise use
The product supports multi-store dealer groups with centralized user permissions, cross-store reporting, lead search and role approvals.Read 7 Oct 2026 · tekion.com
Implementation and support
Tekion describes preparation, training, go-live support, post-launch hypercare, and ongoing partner success support for implementation.Read 5 Oct 2026 · tekion.com
Lead handling
AI-powered lead routing, prioritization, and automation help teams engage customers and manage follow-up.Read 5 Oct 2026 · tekion.com
Lead management
It scores, prioritizes and routes leads, with AI-powered lead routing and prioritization.Read 7 Oct 2026 · tekion.com
Messaging and campaigns
The CRM supports email, SMS, personalized outreach, and targeted automated campaigns across sales, service, and marketing.Read 5 Oct 2026 · tekion.com
Reporting
Built-in dashboards and reporting provide real-time performance insights for sales, marketing, and leadership.Read 5 Oct 2026 · tekion.com
Use restriction
Tekion’s CRM product terms say customers must not store or process credit card, bank account, or Social Security information in the CRM.Read 5 Oct 2026 · tekion.com

Strong points and limits

Strong points

  • Unified profiles span sales, service, marketing, and accounting
  • AI-powered lead routing and prioritization
  • Supports email, SMS, and targeted campaigns
  • Multi-store permissions and cross-store reporting
  • Available on Android, iOS, macOS, and web

Limits

  • Pricing is available only on request
  • CRM terms prohibit storing payment or Social Security information
  • Available through a demo request

Who it suits

ARC CRM is intended for dealerships, including dealer groups operating multiple stores. Its sales, service, marketing, and accounting profiles may suit teams coordinating customer follow-up across those functions.

Verdict

ARC CRM brings dealership customer records, communications, lead workflows, and multi-store administration into one platform. Ask about pricing and ensure the CRM’s restriction on sensitive financial and Social Security information fits your workflows.

Where Specifiction places it

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